Ep. 684 Liza Zimmerman | Get US Market Ready With Italian Wine People

Ep. 684 Liza Zimmerman | Get US Market Ready With Italian Wine People

Episode 684 Steve Raye interviews Liza Zimmerman in this episode of Get US Market Ready With Italian Wine People on the Italian Wine Podcast. Before telling you more about our great episode we want to give a shout out to our new Sponsor Vivino! the world's largest online wine marketplace - The Vivino app makes it easy to choose wine. Enjoy expert team support, door to door delivery and honest wine reviews to help you choose the perfect wine for every occassion. Vivino - Download the app on Apple or Android and discover an easier way to choose wine! Find out more about by visiting: www.vivino.com/IT/en/ or download the app: www.vivino.com/app About today’s guest: Wine Marketing Consultant, Educator & Journalist Liza B. Zimmerman has been writing, educating and consulting about wine and food for more than 25 years. She has also worked almost every angle of the wine and food business: from server and consultant to positions in distribution, education and sales. Her approach to wine education, coverage and training is savvy, down to earth and unpretentious. She is a master of content and has decades of experience creating everything from tasting notes and food pairings to dynamic social media campaigns and marketing and pr materials for wineries in the U.S. and abroad. She has visited all the world’s major wine growing and spirits producing regions—50 plus countries and counting—is one of several hundred people in the U.S. to hold the Diploma of Wine & Spirits (D.W.S.), the rigorous academic three-year program that is the precursor to the Master of Wine. If you want to learn more about today’s guest, you can by visiting: Email:liza@lizathewinechick.com Website: www.lizathewinechick.com More about the host Steve Raye: Steve Raye of Bevology Inc originally joined our weekly lineup with narrations from his book “How to get US Market Ready” - but everyone just loved him so much, we brought him back with this series of interviews that informs and inspires! Each week he speaks to industry professionals; guests who have gained valuable experience in the Italian wine sector and have insightful tips and stories that can help anyone who wants to learn about getting US Market Ready! For more information on the host Steve Raye you can check out his website, Bevology Inc. here: www.bevologyinc.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ We also want to give a shout out to our sponsor Ferrowine. The largest alcoholic beverage shop in Italy since 1920! They have generously provided us with our brand new Italian Wine Podcast T-shirts, and we love them! Check out Ferrowine’s site, they have great wines, food pairings and so much more! www.ferrowine.it/ Until next time, Cin Cin!

Episoder(2619)

Ep. 423 #everybodyneedsabitofscienza | Stefano Campanini Question

Ep. 423 #everybodyneedsabitofscienza | Stefano Campanini Question

buziness, today we have to give a huge thanks to Stefano Campanini for his question. Scienza was feeling the vibe so he decided to personally salute Mr Monty in english. He been studyin y'alllllllllllll!!111111111111!!!11!!1!! Other than that plz make sure u wear a mask and follow your state's safety instructions. If help is needed, wine is there. ALWAYS. FOR U. LUV LUV Musical Guest: Marghe Andre & Producer J, Wine2Dig_it Records. Use the sound on TikTok to become instantly viral, promise!!!!!!!! Like forreal forrealzzzz Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107

22 Okt 202011min

Ep. 422 Sangiovese Lambrusco... | Sangiovese!

Ep. 422 Sangiovese Lambrusco... | Sangiovese!

Italian Wine Podcast Episode 422: "Sangiovese, Lambrusco and Other Vine Stories" (La Stirpe del Vino) continues with Narrator Joy Livingston. Finally! We arrive at the book's namesake - Sangiovese! If you're wondering about the vine's origins you could study up on Bartolomeo Bimbi or Cosimo Trinci... Thankfully, Scienza and Imazio have already done the heavy lifting and summarized their findings in their book. This is the English language version of the original Italian book, "La Stirpe del Vino," written by Attilio Scienza and Serena Imazio. Get to know the vines that produce the grapes used to make the wine you love, like you've never seen them before. "Sangiovese, Lambrusco and Other Vine Stories" is available from Amazon (Kindle format) and positivepress.net (paperback).

21 Okt 202011min

EP. 421 Ian Harris

EP. 421 Ian Harris

Italian Wine Podcast Episode 421: Monty Waldin hears from Ian Harris, WSET Chief Executive. Ian is passionate about wine and spirits education, and it turns out he taught a class that Monty attended years ago! Besides maintaining a high level of instruction, under Ian's leadership WSET has rolled out new options for online study and examination. Listen in to hear about Ian's path to wine and how he has championed education in the wine industry.

20 Okt 202026min

Ep. 420 Michael Garner

Ep. 420 Michael Garner

Italian Wine Podcast Episode 420: Monty Waldin calls Michael Garner at his home office. Michael wrote "Barlolo: Tar and Roses," a classic book that recognized Piedmont as an exceptional wine producing region. Michael appreciates many styles from around the Italian peninsula, and he mentions a couple of his favorites (along with a specific trattoria that is his favorite in Valpolicella).

19 Okt 202037min

Ep. 419 Steve Raye U.S. Market-Ready | Top Ten Objections You'll Hear

Ep. 419 Steve Raye U.S. Market-Ready | Top Ten Objections You'll Hear

Italian Wine Podcast Episode 419: IWP presents "How to Get U.S. Market-Ready" with Steve Raye and the Top Ten Objections You'll Hear From... Importers, distributors, and accounts have many reasons to say "no" to a brand. Wine and spirit brands can avoid the automatic "no" answer, but doing a bit of homework, being prepared, and following these basic principles. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | italianwinebook.com/index.php/how-t…ne-and-spirits/

18 Okt 202016min

Ep. 418 #everybodyneedsabitofscienza | Hayley Black Question

Ep. 418 #everybodyneedsabitofscienza | Hayley Black Question

It's friday again! We @ IWP know that you need a little Scienza in your life, so here they are! I present you the ones and onlys, Stevie Kim and Attilio Scienzay! Woohooo! Thank you, thank you! Also, the star of this episode is actually Hayley Black, from Seattle, one of Stevie's fave VIA community peeps! She asks about climate change and how it affects different regions of Italy, about new native varieties and other wine stuff. See y'all next friday folkz! Musical Guest: BenJamin Banger, check him out here open.spotify.com/artist/6Gx0T7R9xRsVAu1fRIsSBK Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107

15 Okt 202012min

Ep. 417 Sangiovese Lambrusco... | Venice and Ribolla Gialla

Ep. 417 Sangiovese Lambrusco... | Venice and Ribolla Gialla

Italian Wine Podcast Episode 417: "Sangiovese, Lambrusco and Other Vine Stories" (La Stirpe del Vino) continues with Narrator Joy Livingston. Attilio Scienza and Serena Imazio paint a picture of medieval events that led to the rise of Ribolla Gialla as a cultivated grape variety. Travel back in time to Venice of the fourteenth century and discover the vine's history. This is the English language version of the original Italian book, "La Stirpe del Vino," written by Attilio Scienza and Serena Imazio. Get to know the vines that produce the grapes used to make the wine you love, like you've never seen them before. "Sangiovese, Lambrusco and Other Vine Stories" is available from Amazon (Kindle format) and positivepress.net (paperback).

14 Okt 202010min

Ep. 416 Vladislav Markin

Ep. 416 Vladislav Markin

Italian Wine Podcast Episode 416: Monty Waldin checks in with sommelier Vladislav Markin in Moscow. Vladislav is excited about food and wine and enjoying Moscow's dining scene that has taken advantage of a fine summer to move outdoors into the city's terraces. He was named Russia's top sommelier in 2013 and he followed this up with recognition as best young sommelier in Russia in 2014. He's an Italian Wine Ambassador, has a great appreciation for Italian wines, and has been involved with some of Moscow's most renowned fine dining establishments such as White Rabbit. Listen in to hear how Russian wine growing is becoming established and how new denominations may soon be named.

13 Okt 202028min

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