Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting
Principle of Hospitality9 Des 2020

Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting

Episode 118 - The importance of developing a brand first with Pete Dillon from Scoffer Consulting

Pete Dillon is the chief strategist and director of Scoffer Consulting. Pete is an out of the box, free-range thinker; a marketing, brand and communications strategist with decades of experience working across the leisure, lifestyle, FMCG, not for profit and professional services sectors.


A veritable business Swiss Army knife, Pete has worked with some of Australia’s most recognised brands, developing innovative and contemporary strategies to ensure businesses and organisations occupy their rightful place in the market.


With an extensive career in senior and executive hospitality management, as a journalist, radio and tv presenter, public relations and communications gun and armed with a marketing methodology evolved with client satisfaction and growth as key drivers, Pete can always find a solution to issues facing a business or brand.


As we enter a new normal - our 'Newniverse' and navigate our way out of COVID19 and the ensuing effects on the business community, Pete can help you pivot your business to understand how you work in this new paradigm, help develop highly effective marketing and brand strategies and provide a strategic framework to aid in your organisational recovery and growth.


In this podcast, we talk about how marketing often misunderstood in the hospitality industry, how can brands make their venues look different from their competitors during this time, and what areas of the hospitality industry do you think will be hurt the hardest from this crisis.




For more information on Scoffer Consulting please visit here:

Website


For more information on Open Pantry Consulting please visit here:

Website


Episoder(300)

Ep 277 - Mastering the Art of Culinary Precision: Aleksis Kalnins' Journey from Elite Kitchens to MOLLI

Ep 277 - Mastering the Art of Culinary Precision: Aleksis Kalnins' Journey from Elite Kitchens to MOLLI

Ep 277 - Mastering the Art of Culinary Precision: Aleksis Kalnins' Journey from Elite Kitchens to MOLLI.Welcome to the Principle of Hospitality Podcast where we dive deeply into culinary arts with so...

1 Jul 20241h 40min

Ep 276 - From Pandemic to Pastry Powerhouse: The Tarts Anon Tale With Gareth Whitton from Tarts Anon

Ep 276 - From Pandemic to Pastry Powerhouse: The Tarts Anon Tale With Gareth Whitton from Tarts Anon

Ep 276 - From Pandemic to Pastry Powerhouse: The Tarts Anon Tale With Gareth Whitton from Tarts Anon In this series we are re-releasing some of our most loved, talked about and interesting conversatio...

28 Feb 20241h 22min

Ep 275 -Innovative Hospitality Design and Branding: Trends, Marketing, and Practical Advice for Businesses with Jes Egan from Principle Design

Ep 275 -Innovative Hospitality Design and Branding: Trends, Marketing, and Practical Advice for Businesses with Jes Egan from Principle Design

Ep 275 -Innovative Hospitality Design and Branding: Trends, Marketing, and Practical Advice for Businesses with Jes Egan from Principle Design In this series we are re-releasing some of our most loved...

7 Feb 202432min

Ep 274 - The importance of storytelling in the design of your hospitality venue with Eid Goh the Director of Architects EAT

Ep 274 - The importance of storytelling in the design of your hospitality venue with Eid Goh the Director of Architects EAT

Ep 274 - The importance of storytelling in the design of your hospitality venue with Eid Goh the Director of Architects EATIn this series, we are re-releasing some of our most loved, talked about and ...

25 Jan 202434min

Ep 273 - Coffee Meets Cocktails: Brewing Innovation with Tim Varney & Darren Leaney from Worksmith and the launch of Grada

Ep 273 - Coffee Meets Cocktails: Brewing Innovation with Tim Varney & Darren Leaney from Worksmith and the launch of Grada

Ep 273 - Coffee Meets Cocktails: Brewing Innovation with Tim Varney & Darren Leaney from Worksmith and the launch of Grada In today's episode, we're broadcasting straight from the heart of the action ...

21 Des 202355min

Ep 272 - Resilience and Growth: The Evolution of Saul's with Co-Founders Leor, Elliot, and Kaisey

Ep 272 - Resilience and Growth: The Evolution of Saul's with Co-Founders Leor, Elliot, and Kaisey

Ep 272 - Resilience and Growth: The Evolution of Saul's with Co-Founders Leor, Elliot, and KaiseyIn this episode, we're diving into the story of Saul's, a sandwich brand that's become a staple in Melb...

14 Des 202342min

Ep 271 - Sustainable Solutions for Hospitality: Tom Naughtin on Waste Ninja's Waste Warriors

Ep 271 - Sustainable Solutions for Hospitality: Tom Naughtin on Waste Ninja's Waste Warriors

Ep 271 - Sustainable Solutions for Hospitality: Tom Naughtin on Waste Ninja's Waste WarriorsIn this week's episode, we chat with Tom Naughtin, the General Manager of Waste Ninja. This company is pione...

7 Des 202336min

Ep 270 - Reinventing the Deli: Fresh Growth & Four-Day Weeks with Hector's with CEO Adam Brownell

Ep 270 - Reinventing the Deli: Fresh Growth & Four-Day Weeks with Hector's with CEO Adam Brownell

Ep 270 - Reinventing the Deli: Fresh Growth & Four-Day Weeks with Hector's with CEO Adam Brownell This week, we're excited to welcome Adam Brownell, CEO of Hector's Deli, to the show. Adam's impressiv...

30 Nov 202340min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengesnakk
pengepodden-2
tid-er-penger-en-podcast-med-peter-warren
utbytte
livet-pa-veien-med-jan-erik-larssen
rss-markedspuls-2
liberal-halvtime
finansredaksjonen
morgenkaffen-med-finansavisen
lederpodden
rss-politisk-preik
rss-pa-konto
okonomiamatorene
rss-investering-gjort-enkelt