Shop Talk: Sebastian Steinbach, Black Sheep Sports

Black Sheep Sports is a freeride shop in Munich, Germany, and we talk to its founder, Sebastian Steinbach, about this past ski season; his predictions for the upcoming ski season in Europe — and whether we’ll see a backcountry boom in Europe? We then talk about the critical art of customer service; why friends shouldn’t tell friends to just “Go buy this boot”; and more.

Order our 20/21 Winter Buyer’s Guide

TOPICS & TIMES:

• Black Sheep Sports: Background (7:25)
• Last Season Recap / Pandemic (11:28)
• Predictions for the upcoming European season? (17:35)
• The crucial art of customer service (31:57)
• “Local shops” vs “Great local shops” (47:29)
• What We’re Celebrating (1:10:34)

• Check out our other GEAR:30 conversation with Sebastian

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