How design can lead the conversation / Jim Kalbach / Episode #121

How design can lead the conversation / Jim Kalbach / Episode #121

"I didn't sign up to be making wallpaper." That's a quote I can strongly relate to from this conversation with Jim Kalbach. As service designers we want to make a tangible impact on the world around us. For that you need to make sure that your work gets "shipped". If you fail to do that you're often just making wallpaper as Jim said. And the stakes are high because if you fail to ship you run the risk that your contributions will be seen as insignificant or irrelevant. So an important part of doing good service design is following up and making sure your work is actionable for other people. Now how can you do that? What Jim had found is that we are in a very good spot to facilitating meaningful conversations. Often these conversations are the way do drive initiatives forward. After watching this episode you'll walk away with a better understanding of how you can make great design happen. I really enjoyed the chat with Jim. It's filled with practical tips and with entertaining one-liners as you'll hear :) --- [ GUIDE ] -— 00:00 Welcome to episode 121 04:30 Who is Jim 06:00 60 second rapid fire 07:30 Getting design delivered 11:15 Design in a bigger context 14:15 How did we get here 18:45 AHA moments! 24:00 What makes workshops work 29:45 Do pilots 33:15 What are we missing 37:45 Understanding organisational design 40:30 Stop doing this 45:30 The figure 8 is everywhere 47:30 What does success look like 50:30 Naivety about go to market 56:15 Final thoughts --- [ LINKS ] --- * https://www.linkedin.com/in/kalbach/ * https://www.jtbdtoolkit.com/ * https://experiencinginformation.com/about/ * https://rosenfeldmedia.com/books/jobs-to-be-done-book/ * The Statue in the Stone (book) - https://amzn.to/3bX4Zwi * Rise of the Deo (book) - https://amzn.to/382QVQL * Presumptive Design (book) - https://amzn.to/3sMWFGx --- [ SELLING SERVICE DESIGN ] --- Learn how to win the hearts and minds of clients, managers & CEOs, without wearing a suit. https://servicedesignshow.com/selling

Episoder(315)

2026 Predictions ~ AI Agents, CX Engineers & The End of "Chat" / Jochem van der Veer / Episode #245

2026 Predictions ~ AI Agents, CX Engineers & The End of "Chat" / Jochem van der Veer / Episode #245

Imagine a world where you can simply look at your journey model and ask it why... Why, for example, is our customer churn spiking this quarter? How close are we to that reality?I invited my good frien...

15 Jan 1h 7min

The Hidden Cost of the "Perfect" Journey (and how to avoid it) / Kendra Shimmell / Ep. #244

The Hidden Cost of the "Perfect" Journey (and how to avoid it) / Kendra Shimmell / Ep. #244

Sorry, but I have to say it...We are optimizing our way to boredom.Measure everything, test every variation, and optimize the customer journey until it’s "perfect". That seems to be the mantra of mode...

1 Jan 1h 7min

Designing for Truth in an Era of AI Hallucinations / Inside Service Design / Episode #08

Designing for Truth in an Era of AI Hallucinations / Inside Service Design / Episode #08

We need to talk about the "intern" sitting on your desktop...Come on, you know the one. Sure, they are fast, very eager to please, and can process data at lightning speeds. But they also have a bad ha...

25 Des 20251h 1min

Fighting the "Enshittification" of Experience / Dan Saffer / Ep. #243

Fighting the "Enshittification" of Experience / Dan Saffer / Ep. #243

Sure, design might be going through a tough period...But as the saying goes, "never waste a good crisis."So this moment of uncertainty, where everyone is wondering if (or rather when) AI will take ove...

18 Des 20251h 13min

How To Stay "Stubbornly Human" in an AI World / Inside Service Design / Ep. #07

How To Stay "Stubbornly Human" in an AI World / Inside Service Design / Ep. #07

Here is a hot take, empathy is becoming "theater"...I mean, it's that feeling you get when you receive a "hyper-personalized" yet clearly automated email saying "We are so deeply sorry to see you go"....

11 Des 20251h 1min

Designing for the Long Game: Self-Care as Professional Rigor / Rachael Dietkus / Ep. #242

Designing for the Long Game: Self-Care as Professional Rigor / Rachael Dietkus / Ep. #242

We often hear the "mantra" to move fast and break things...But what happens when the thing that breaks is you?For many service design professionals, this is the reality of their calendar: back-to-back...

4 Des 20251h 9min

How Vertical Storytelling Helps Translate Empathy into Business Value / Journey Management Playbook / Ep. #08

How Vertical Storytelling Helps Translate Empathy into Business Value / Journey Management Playbook / Ep. #08

Okay, we are pretty good storytellers... but are we telling the right story?As service design professionals, we nail it when it comes to what I call "Horizontal Storytelling". We can walk anyone throu...

27 Nov 20251h 8min

The Missing Link Between Service Design and Business Goals / Mark Howell / Ep. #241

The Missing Link Between Service Design and Business Goals / Mark Howell / Ep. #241

Service design, so what...That's a question still many people around us (rightfully) ask.And let's be honest, they'll probably keep asking it for the foreseeable future.It will take a very long time b...

20 Nov 20251h 9min

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