Be The Most Interesting Brand In Your Market with Ross Simmonds

Be The Most Interesting Brand In Your Market with Ross Simmonds

77% of searches on Mobile result in 0 clicks. Marketers, does this frighten or inspire you? Kipp and Kieran discuss what this means for the future of marketing with Ross Simmonds. Plus: The importance of intellectual property long-term (and how it affects the livelihood of your business) and how to tell a great story about your brand. Who is Ross Simmonds? Ross Simmonds is the founder & CEO of Foundation, a global marketing agency that provides services to organizations all over the world ranging from some of the fastest-growing startups to global brands. Ross sits on the board of directors for Volta Labs, Phoenix House, and Boys & Girls Club of Preston. Ross is also a well sought public speaker, an angel investor, and the author of multiple books. Plus, check out Ross Simmonds’ DREAM playbook on how to effectively distribute your content) https://training.foundationinc.co/dream Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Links: Ross Simmonds, https://twitter.com/thecoolestcool Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(420)

Can AI Actually Make Good Ads? Replit Ad Maker Review

Can AI Actually Make Good Ads? Replit Ad Maker Review

Get our free AI Ad Prompt Kit: https://clickhubspot.com/skw Ep. 414 How do you create killer ads when you don’t have a marketing team or big budget?  Kipp dives into testing out Replit’s latest AI ...

2 Apr 23min

I Replaced a $5,000 Designer with Google Stitch

I Replaced a $5,000 Designer with Google Stitch

Get Matt's free Vibe Design Guide: https://clickhubspot.com/wkse Ep. 413 What if you could design a website just by describing what you want? Kipp has Matt Wolfe (Future Tools) dive into Google's n...

31 Mar 15min

Claude Broke. Perplexity Built the App Anyway

Claude Broke. Perplexity Built the App Anyway

Free Guide → Build a Custom Marketing Agent in Perplexity Computer: https://clickhubspot.com/ebnv Ep. 412 How fast can you build a viable marketing tool with AI? Kipp and Kieran dive into building ...

26 Mar 27min

AI Is Making Your Marketing Worse (And How to Fix It)

AI Is Making Your Marketing Worse (And How to Fix It)

Get our AI Career Guide ($100k AI jobs): https://clickhubspot.com/hjbs Ep. 411 “Most marketing teams are scaling with AI right now, and the output is getting worse and worse” Kieran dives into the ...

24 Mar 19min

This Content AI Agent Runs My 0-Employee Marketing Agency

This Content AI Agent Runs My 0-Employee Marketing Agency

Get Kieran's 11-skill AI content team: https://clickhubspot.com/fkbm Ep. 410 The aftermath of the webinar is more important than the presentation itself. Barbara Jovanovic, Co-Founder of Startup Co...

19 Mar 24min

My 11-Skill AI Content Team (Built in Claude Code)

My 11-Skill AI Content Team (Built in Claude Code)

Get Kieran's 11-skill AI content team: https://clickhubspot.com/fkbm Ep. 409 Why do some content ideas go viral while others flop? Kieran dives into building an AI-powered content team that can res...

17 Mar 28min

I Built a $20,000 AI Consultant You Can Have For Free

I Built a $20,000 AI Consultant You Can Have For Free

Get our free $20K AI Transformation Consultant: https://clickhubspot.com/kbnr Ep. 408 Did you know most teams aren't even clear on how their own workflows actually happen—and AI can help fix that, t...

12 Mar 21min

This One Chart Exposes Why Most Companies Are Failing At AI

This One Chart Exposes Why Most Companies Are Failing At AI

Get our AI Adoption playbook to redesign your business with AI: https://clickhubspot.com/kfwm Ep. 407 Did you know that 84% of people surveyed have never used AI? Kipp and Kieran dive into why the ...

10 Mar 17min

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