Youpreneur: The Profitable Personal Brand Expert Business!13 Feb 2023

Going Full Circle On a Personal Brand with Ryan Lee

When it comes to starting new ventures and pivoting, when is enough, enough? There’s only so much bandwidth one person has and there comes a time when you need to make the decision of stepping back and just focus on the one thing that fulfills you.

In this episode, Chris invites Ryan Lee back onto the show after 7 years! They discuss pivoting, burnout, starting new companies, selling old companies, why entrepreneurs should be streamlining things, how to sell effectively and Ryan’s decision to go full circle on his personal brand.

Episode Timestamps

[04:32] - Why you shouldn’t have the hustle and grind mentality
[10:04] - Low margins and why it means something’s broken
[12:04] - Ryan’s previous struggles and where the idea of his nutrition company came from
[17:42] - Balancing multiple companies and when Ryan realized it was too much
[25:10] - Why we need to act more like human beings and not sales machines
[28:00] - Ryan’s plan for generating income during this new chapter

Essential Learning Points From This Episode

Going against the hustle and grind mentality
Entrepreneurs wanting more but are failing to take care of their people
Ryan’s experience with burnout and wanting to create something fun
People will do business with who they like, know and trust
It’s not about being better, it’s about being different

Important Links & Mentions From This Episode

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