21 - Bracken Darrell, Logitech CEO: Innovation From Spotting Details & Asking Questions
Fortt Knox2 Apr 2017

21 - Bracken Darrell, Logitech CEO: Innovation From Spotting Details & Asking Questions

Not many executives can say they've studied the finer points of everything from deodorant and washing machines, to Bluetooth speakers and gaming keyboards. Bracken Darrell can. Darrell is CEO of Logitech, a company that once specialized in mainstream PC mice and keyboards. One of the remarkable things about him is his appetite for learning. His curiosity has led him from a modest upbringing in Western Kentucky, to leading one of the smartphone era's most remarkable turnaround stories. I sat down with Darrell for the Fortt Knox podcast to find out how his upbringing shaped him, and how his curiosity helped him find his way to the C-suite. Logitech's stock has quadrupled since he took over four years ago; the company's now worth $5.5 billion.


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Episoder(147)

139 - Microsoft's Dual-Screen Surface: Winner? With Patrick Moorhead

139 - Microsoft's Dual-Screen Surface: Winner? With Patrick Moorhead

We’ve got a blockbuster hardware announcement this week … from Microsoft. The biggest hardware risk the company has taken since Xbox. Surface Neo, two screens with a hinge in between, coming next year...

6 Okt 201924min

138 - When to Fire a Founder, with Walter Isaacson and Steven Levy

138 - When to Fire a Founder, with Walter Isaacson and Steven Levy

WeWork co-founder Adam Neumann resigned from the CEO role this week, in the face of skepticism about the coworking startup’s plans to go public. There are questions about the business model – we’ve ad...

28 Sep 201926min

137 - Employees or Contractors? Gig Economy’s Labor Crisis

137 - Employees or Contractors? Gig Economy’s Labor Crisis

Days ago California lawmakers passed a bill, AB5, that would force more companies to treat more workers as employees, not contractors. What’s the big deal? The gig economy. Whether it’s Uber and Lyft,...

21 Sep 201926min

136 - Apple's iPhone 11 and More: Boom or Bust?

136 - Apple's iPhone 11 and More: Boom or Bust?

Apple's iPhone extravaganza is still the biggest product event of the year for a simple reason: The iPhone remains the single most successful hardware product of the PC era. We can talk about whether ...

14 Sep 201932min

135 - Can Tech Save the NFL? Plus, Rapper Jim Jones on His New Pot Venture

135 - Can Tech Save the NFL? Plus, Rapper Jim Jones on His New Pot Venture

The National Football League was on the brink last year. Not of death – let’s not talk crazy, now – but of the type of loss of relevance that has humbled baseball and boxing over the past generation o...

10 Sep 201945min

134 - Segment CEO Peter Reinhardt; Plus, Marvel’s Spider-Man Divorce and Streaming Wars

134 - Segment CEO Peter Reinhardt; Plus, Marvel’s Spider-Man Divorce and Streaming Wars

Summer’s coming to a close, and that means the streaming wars are about to get a lot more real. Apple released a trailer for The Morning Show, one of the big series slated to hit its Apple TV Plus ser...

31 Aug 201952min

133 - Goodbye IPO, Hello Direct Listing?

133 - Goodbye IPO, Hello Direct Listing?

15 years ago this week, Google had its IPO. Initial Public Offering. That means shares of its stock were available to buy for the first time. I was working as a tech reporter in Silicon Valley at the ...

27 Aug 201925min

132 - The WeWork IPO: Why the Controversy?

132 - The WeWork IPO: Why the Controversy?

I’ve got a business idea. I’m going to take out loans to rent a bunch of apartments around the world. Two-year leases. Then I’m going to decorate them with a super-cool modern vibe … snacks, premium s...

17 Aug 201924min

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