From Nonprofit Founder To Building A $300M Pilates Business
My First Million18 Sep 2024

From Nonprofit Founder To Building A $300M Pilates Business

Get next week's episode early, watch it right now: https://clickhubspot.com/mbe Episode 630: Sam Parr ( https://x.com/theSamParr ) talks to Anne Mahlum ( https://www.instagram.com/annemahlum/ ) about starting an $8M/yr charity from scratch and betting her entire life savings ($175K) on a pilates studio. — Show Notes: (0:00) Building a $8M/yr non-profit (16:27) The economics of [solidcore] (22:07) Play a game you can win (24:16) How to be a killer negotiator (27:00) Turning down $75k (30:39) 0 - 27 locations in 4 years (43:50) Idea: Endurance events (50:21) Idea: Taboo for recruiters (51:37) Idea: AI Personal trainer (56:45) Idea: SeatGeek for airlines — Links: • Back on My Feet - https://backonmyfeet.org/ • [solicore] - https://www.solidcore.co/ • 29029 - https://29029everesting.com/ • HYROX - https://hyrox.com/ • OxeFit - https://www.oxefit.com/ — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

Episoder(824)

Ariel Helwani Is Building His Own ESPN. He Already Has 1m+ Followers. He Tells Us How.

Ariel Helwani Is Building His Own ESPN. He Already Has 1m+ Followers. He Tells Us How.

Ariel Helwani (@ArielHelwani) joins Shaan Puri (@ShaanVP) and Sam Parr (@theSamParr) to discuss why he decided to leave ESPN to go independent, how he structures his business, how he decided to do MMA, why niches get riches, the power of leaning into controversy, and much more. _____ * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. _____ Show Notes: (05:30) - Ariel's background (13:05) - Leaving ESPN (20:24) - How Ariel drives revenue at his new operation (28:50) - How Ariel originally decided to do MMA (40:00) - Why Ariel gives away his Substack revenue (48:05) - Audience building techniques (58:50) - Leaning into controversy _____ Links: * BreakingT * Ariel Helwani YouTube channel * Helwani Nose (Substack)

28 Okt 20211h 6min

MFM Goes to Jail - Plus Startup Cities, Prospera, Julian Shapiro Building a Ranch, Testing Out Big Purchases, and More

MFM Goes to Jail - Plus Startup Cities, Prospera, Julian Shapiro Building a Ranch, Testing Out Big Purchases, and More

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) discuss Sam’s recent trip to a federal prison and what he learned there, whether startup cities are the wave of the future, why more people should test out big purchases, and much more. _____ * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. _____ Show Notes: (00:20) - Sam shares his experience helping to educate inmates at a prison in Indiana. (08:42) - Shaan shares his experiences also working to educate inmates (25:58) - Prospera and startup cities (37:19) - Why Julian Shapiro is building a ranch in the middle of nowhere (44:55) - Testing out your big dreams (01:03:00) - Teddy Roosevelt and Vladimir Putin _____ Links: * Prospera * Julian Shapiro’s thread on his ranch * The Rise of Teddy Roosevelt * How to Take Over the World - Vladimir Putin

26 Okt 20211h 11min

From $300k to $35M+ Selling Dog Ramps with Ramon Van Meer, CEO & Founder at Alpha Paw

From $300k to $35M+ Selling Dog Ramps with Ramon Van Meer, CEO & Founder at Alpha Paw

Ramon Van Meer (@RamonVanMeer) joins Shaan Puri (@ShaanVP) to discuss why he prefers to buy businesses rather than build them, his best tools for new business research, how to make sure you’re not buying a lemon, learning to code in a week, and much more. _____ * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. _____ Show Notes: * (00:56) - How to write a viral tweet thread * (06:40) - Why buying businesses can be better than building them * (14:58) - Ramon’s soap opera gossip website * (28:05) - How to make sure you’re not buying a lemon * (38:15) - How Ramon learned to code in a week * (42:50) - Shaan and Ramon play “would you rather?” * (49:30) - Shaan agrees to a boxing match with Sam _____ Links: * Centurica.com * Helium10 * Alpha Paw

21 Okt 202154min

Dopamine Fasts, Cruise Ship Investing, and Elon Musk vs. Jeff Bezos Feuds with Andrew Wilkinson, Co-Founder of Tiny

Dopamine Fasts, Cruise Ship Investing, and Elon Musk vs. Jeff Bezos Feuds with Andrew Wilkinson, Co-Founder of Tiny

Andrew Wilkinson (@awilkinson), Co-Founder of Tiny, joins Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) to talk about how he found joy through a four-week dopamine fast, why it can be better to make safer “cruise ship investments” rather than startup investments, how Andrew’s last appearance led him to start a D2C maternal healthy company, and much more. --------- * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. --------- Show Notes: * 00:20 - Andrew’s monk-like retreat from technology * 01:45 - What triggered his “digital meltdown” * 09:20 - The power of a 4-week dopamine fast * 22:40 - Why Andrew bought Aeropress * 30:45 - “Cruise ship investing” vs “speed boat investing” * 37:30 - The benefits (or lack thereof) of being famous * 39:33 - How coming on MFM led Andrew to be able to start a DTC pregnancy health company * 49:15 - Readwise and the Feynman method for learning * 52:41 - The pitfall of constant optimization * 01:07:35 - When Andrew met Steve Jobs * 01:17:32 - Elon Musk & Jeff Bezos’s Twitter beef --------- Links:  * Tiny * JoelOnSoftware.com * Wanting * Readwise * Endurance: Shackleton’s Incredible Voyage * Elon Musk & Jeff Bezos Thread

19 Okt 20211h 27min

Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot

Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot

Brian Halligan (@BHalligan), founder & executive chairman (and former CEO) of HubSpot, joins Sam (@TheSamParr) and Shaan (@ShaanVP) to discuss what he learned from nearly dying in a snowmobile accident, how he took HubSpot from nothing to $1 billion in ARR, and what he learned about marketing from the Grateful Dead. He also discusses what he does day-to-day, why he has always preferred inbound marketing, how to manage creatives, and much more. --------- * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. --------- Show Notes: * (1:37) Brian’s snowmobiling accident that nearly killed him * (7:18) How Brian’s life has changed since * (13:07) What Brian actually does day-to-day * (28:39) Why has always Brian preferred inbound marketing * (32:00) Businesses that can be built on top of HubSpot * (33:34) Org chart business opportunities * (36:14) Climate Tech Opportunities * (50:50) How to Manage Creatives * (55:35) What the Grateful Dead can teach us about marketing

14 Okt 20211h 5min

How Brumate Made $20M with 0 Employees, Why Carpet Cleaning is the Perfect Teenager Side Hustle, How to Do an Energy Audit, Shahid Khan is the Billy of the Week, and More

How Brumate Made $20M with 0 Employees, Why Carpet Cleaning is the Perfect Teenager Side Hustle, How to Do an Energy Audit, Shahid Khan is the Billy of the Week, and More

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) discuss Brumate, the company that scaled to $20M without a single employee, how F*** You Pay Me is helping influencers discover what they’re truly worth, how to do an energy audit, and much more. --------- * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel * Want more insights like MFM? Check out Shaan's newsletter --------- Show Notes: 0:00 - Recapping Rob Dyrdek and when to work to be most productive 10:35 - How to do an “energy audit” 12:50 - Brumate - the company making $20M with 0 employees 17:40 - Companies making businesses selling water bottles 19:45 - How MVMT sold for $100M+ 21:50 - Shaan will start a coconut water brand with you 26:47 - Carpet cleaner businesses - the perfect teenager side hustle 29:35 - The life-changing power of making your first side-hustle dollar 31:40 - Billy of the Week: Shahid Khan 40:55 - F*** You Pay Me - how influencers are getting paid 44:00 - How to make better investor updates 48:00 - Sam’s update on becoming a fitness influencer 54:25 - Why Shaan gets free merch and Sam doesn’t --------- Links: * vcguide.co * F*** You Pay Me * MVMT * Brumate * Cabal

12 Okt 20211h 4min

3 Patterns for Great Business Ideas with Jack Abraham, Founder, Managing Partner & CEO at Atomic

3 Patterns for Great Business Ideas with Jack Abraham, Founder, Managing Partner & CEO at Atomic

Jack Abraham (@jackabraham), Founder, Managing Partner & CEO at Atomic, sits down with MFM hosts Shaan Puri (@ShaanVP) and Sam Parr (@theSamParr) to talk frameworks for great business ideas, how one hour can have more impact than everything else you’ve done in your career, the Jenga law of time management, and much more. --------- * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel * Want to found a company with Jack? Check out Atomic VC Future Founders * Want more insights like MFM? Check out Shaan's newsletter --------- Show Notes: * (1:06) How Shaan originally met Jack * (3:20) The secret to startup studio success * (5:22) Why Jack has banned brainstorming sessions * (23:30) Top lessons learned from the greatest VCs in Silicon Valley * (28:22) The Jenga Law of time management * (33:30) Crazy ideas Jack decided not to pursue * (41:32) Patterns behind great business ideas * (53:56) The value of focusing on one thing vs having your hands in a lot of things * (59:40) Jack’s views on the future of crypto

7 Okt 20211h 10min

#224 - How Tracking Every Second of His Life Took Rob Dyrdek from 0 to $405M in Exits

#224 - How Tracking Every Second of His Life Took Rob Dyrdek from 0 to $405M in Exits

Rob Dyrdek (@robdyrdek), founder & CEO of venture studio Dyrdek Machine, former professional skateboarder, and star of hit shows like Rob & Big and Ridiculousness, joins Sam (@TheSamParr) and Shaan (@ShaanVP) to discuss how he transitioned from acting and athletics to venture capital and how he structures his many business interests. He also talks about how he structures his life to achieve maximum human optimization, why he’s glad he didn’t have TikTok growing up, and much more. Show Notes: * (00:57) Why Ridiculousness is always on MTV * (11:35) How Rob structures his business, money, and time * (16:49) How Rob tracks his time with custom scripts * (26:22) The transition from skater kid to human optimization * (35:40) The value of opening your finances * (44:16) Why Rob is glad he didn’t have TikTok growing up * (58:29) Why Rob is trying to create a “Drake equation” for business Links: * Rob’s Podcast: https://dyrdekmachine.com/build-with-rob

5 Okt 20211h

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