Blogcast: Discrimination or Segmentation

This is an Impact Pricing Blog published on August 17, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/training-salespeople/ If y...

23 Sep 20224min

This one is the King of Spades from the Selling Value card deck. It's true, value-based pricing is the most profitable pricing strategy you can adopt. If you think about it, the definition of value-ba...

21 Sep 20222min

Dinaz Zaq is the Director at Revenue Pricing Consultants in London, the "home of revenue management and pricing expertise" that focuses on increasing profitability through diagnostic review. Dinaz spe...

19 Sep 202224min

This is an Impact Pricing Blog published on August 10, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/discovered-value/ If you h...

16 Sep 20223min

This one is the Ace of Diamonds from the Selling Value card deck. When companies or people inside companies say we sell a commodity, what that says to me is they don't understand the value of what the...

14 Sep 20222min

Dominick Latorre is the Senior Director of Yield and Inventory Management at Sinclair Broadcast Group. He used to be the Manager of Pricing and Planning at Spectrum Reach, and he's the Assistant Gener...

12 Sep 202228min

This is an Impact Pricing Blog published on August 3, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/perfect-pricing/ If you hav...

9 Sep 20223min

This one is the Ace of Clubs from the Selling Value card deck. One of my favorite sayings when I'm teaching is, nobody cares about your product. What's fascinating is when you look at a company's webs...

7 Sep 20222min