Unlocking the Author Within: Crafting a Bestseller with Ben Cena

Unlocking the Author Within: Crafting a Bestseller with Ben Cena

In this insightful episode of Healthy Mind, Healthy Life, host Avik Chakraborty sits down with Ben Cena, co-founder of High Value Author. Together, they explore the journey from idea to publication, offering valuable insights for health professionals, thought leaders, and anyone looking to turn their expertise into a bestselling book. Ben shares his experience helping professionals in the health and wellness space, providing a roadmap to becoming a successful author, while emphasizing the importance of having a clear goal and crafting a compelling message before diving into writing.

About the Guest:

Ben Cena is the visionary co-founder of High Value Author, where he helps professionals turn their expertise into bestselling books. With a background in personal training and publishing, Ben has a deep understanding of how to craft narratives that not only captivate readers but also establish credibility and authority. His unique approach focuses on using books as tools to elevate professional profiles and connect with target audiences effectively.

Key Takeaways:
  1. Begin with a Clear Goal: Before writing, clarify why you want to publish a book. Are you aiming to build credibility, attract clients, or specialize in a niche area?
  2. Don’t Rush the Writing: Writing should be the final step after solidifying your goals and understanding the message you want to convey.
  3. Craft a Powerful Message: A book's success often hinges on the clarity and appeal of its title, cover, and overall messaging—before content even matters to potential readers.
  4. Challenges in Writing: Many health professionals struggle with crafting a focused message and understanding the marketing aspect of publishing. It's crucial to keep the audience's perspective in mind.
  5. The Book as a Tool: A well-crafted book can serve as a powerful tool to establish expertise, credibility, and build a lasting legacy in your field.

Episoder(999)

Empower Your Dreams: Inspiring Action for a Life You Love

Empower Your Dreams: Inspiring Action for a Life You Love

In this episode of “Healthy Mind, Healthy Life,” host Avik Chakraborty interviews Joan Posivy, a seasoned entrepreneur and author of the best-selling book “The Way Success Works.” Joan shares her journey from being the youngest bank manager at 22 to becoming a successful entrepreneur. She emphasizes the importance of realizing one’s potential and taking action on goals and dreams. Joan recounts her experience of attending a life-changing seminar at 18, which inspired her to pursue her passions. She discusses the key principles from her book, including the idea that anyone can achieve their dreams despite societal limitations. Joan uses the story of the Golden Buddha to illustrate how people’s potential is often hidden beneath layers of negative conditioning. She advises listeners to take the first step towards their goals, emphasizing the importance of starting and being disciplined. Joan also highlights common traits among successful side hustlers, such as the willingness to start and the patience to allow time for success. The episode is filled with inspiring anecdotes and practical advice for anyone looking to turn their dreams into reality.

24 Aug 202421min

Reignite Your Dating Life: The Power of Self-Connection and Mindset

Reignite Your Dating Life: The Power of Self-Connection and Mindset

In this episode of “Healthy Mind, Healthy Life,” host Avik Chakraborty interviews Lisa Copeland, a leading love coach and dating expert for women over 50. Lisa shares her journey from struggling with dating in her forties to becoming a renowned coach. She emphasizes the importance of self-connection and mindset in dating, explaining how understanding and connecting with oneself can positively impact dating experiences. Lisa also discusses the difference between chemistry and compatibility, highlighting that true connection goes beyond initial attraction and requires friendship and intimacy.

23 Aug 202421min

Transforming Public Speaking: From Shy to Commanding

Transforming Public Speaking: From Shy to Commanding

In this episode of “Healthy Mind, Healthy Life,” host Avik Chakraborty interviews Philip Sessions, who shares his journey from being a shy, quiet individual to a confident public speaker. Philip discusses the importance of mindset and effective communication in mastering public speaking. He emphasizes that the focus should be on the audience rather than oneself and highlights the significance of having a clear message and relatable stories. Philip also shares a success story of a client who transformed his confidence and business through improved public speaking skills.

23 Aug 202419min

Rising Above: Overcoming Challenges and Harnessing the Power of Music

Rising Above: Overcoming Challenges and Harnessing the Power of Music

In this episode of “Healthy Mind, Healthy Life,” host Avik Chakraborty interviews Catherine Gairard about overcoming challenges, building self-confidence, and the transformative power of music. Catherine shares her journey from facing financial constraints in Peru to pursuing her passion for music in Europe. She discusses the importance of resourcefulness, the transition from acting to music, and the objectivity she finds in musical expression. Catherine also talks about her experiences as a digital nomad, the influence of different cultures on her creativity, and her exploration of NFT art.

23 Aug 202428min

From Fitness to Fortune: The Power of Storytelling in Business Transformation

From Fitness to Fortune: The Power of Storytelling in Business Transformation

In this episode of Healthy Mind, Healthy Life podcast, host Avik welcomes Tom Jackobs, an experienced entrepreneur who transitioned from running a fitness business to becoming an “impact pilot,” helping entrepreneurs enhance their income through effective sales strategies and storytelling. Tom shares his diverse background, including a degree in theatre management and a career in oil and gas logistics, which led to health issues and a subsequent transformation through diet and exercise. This transformation inspired him to become a fitness trainer and eventually open his own fitness business, which he successfully ran and sold. Tom discusses the importance of storytelling in business, sharing an example of a client who doubled her business by authentically sharing her personal story. He emphasizes that many entrepreneurs struggle with sales because they focus too much on helping others and not enough on the business side. Tom’s approach, “selling from the heart,” aims to shift this mindset by viewing sales as a way to help people make positive changes in their lives. The conversation also touches on the therapeutic benefits of storytelling for mental health and personal growth. Tom explains his process for helping entrepreneurs develop better sales strategies, starting with a mindset shift and creating effective presentations to understand and solve clients’ problems.

23 Aug 202420min

Navigating Spiritual Awakening and Trauma Healing

Navigating Spiritual Awakening and Trauma Healing

In this episode of “Healthy Mind, Healthy Life,” host Avik welcomes Katie Turner, a registered psychologist and author of “Fck Toxic Spirituality.” Katie shares her journey from skepticism to embracing spirituality and intuition in her practice. She discusses the challenges of integrating traditional psychological approaches with spiritual practices and highlights the importance of evidence-based training. Katie emphasizes the need to recognize red flags in spiritual communities and the potential harm of popularized spiritual beliefs. She also explores the impact of trauma and the importance of maintaining integrity while navigating spiritual awakenings. The conversation delves into the complexities of spiritual experiences and the need for professional guidance to avoid misdiagnosis and ensure safe and effective healing.

23 Aug 202426min

Beyond the Paycheck: Strategies for Financial Success and Wealth Building

Beyond the Paycheck: Strategies for Financial Success and Wealth Building

In this episode of “Healthy Mind, Healthy Life,” host Avik Chakraborty interviews Timothy Clifford, a seasoned financial expert and founder of Core Wealth Consultants LLC. Timothy shares his journey from the Chicago Mercantile Exchange floor in the 1980s to becoming a certified financial planner. He emphasizes the importance of having a plan, diversification, and seeking counsel for wealth building. Timothy explains how his experiences at Charles Schwab highlighted the differences between high earners and true wealth accumulators. He discusses the motivation behind establishing Core Wealth Consultants and the creation of Plan Assist, a tool designed to help individuals simplify their wealth-building journey. Timothy also highlights the significance of mindset in wealth building and offers advice to younger generations starting their financial journey.

23 Aug 202423min

Overcoming Ageism and Caring for Aging Parents

Overcoming Ageism and Caring for Aging Parents

In this episode of the “Healthy Mind, Healthy Life” podcast, host and guest Corinne Auman discuss overcoming ageism and navigating the journey of caring for aging parents. Corinne, a care manager and author, shares insights from her work with families and her book “Keenagers,” which challenges conventional views on aging. They explore how ageism manifests in society, common misconceptions about aging, and the importance of planning for older adulthood. Corinne emphasizes the need for intergenerational connections to combat stereotypes and highlights practical steps families can take to support their aging loved ones while addressing ageism.

23 Aug 202425min

Populært innen Helse

fastlegen
fryktlos
hvordan-har-du-det-mann
rss-gukild-johaug
relasjonspodden-med-dora-thorhallsdottir-kjersti-idem
leger-om-livet
rss-garne-damer
psykodrama
morten-ramm-lar-kakla-ga-til-du-sovner
bak-fasaden-en-reise-i-livet-med-sykepleier-ine
foreldreradet
hormonelle-frida
treningsprat
klimaks
hjernesterk
biohacking-girls-din-podcast-for-optimal-helse
rss-dagen-for-dagen
rss-puppen-og-lillemor
g-punktet
helsetipspodden