Men's vs. Women's Feet: Why Hilma Running Shoes is Making Shoes for Just for Women

Men's vs. Women's Feet: Why Hilma Running Shoes is Making Shoes for Just for Women

Brooke Torres is an ultra runner who couldn't understand why running shoes were so uncomfortable. So, she started a running shoe company to fix that problem.

Hilma Running Shoes makes shoes specifically for the needs of women's feet, which are uniquely shaped and not just a smaller version of men's feet (since as you'll hear, that doesn't work).

In this episode, Brooke and I talk about:

  • Women's foot shape and its impact on running shoe design
  • How poor-fit shoes can lead to injury and discomfort due to differences in foot geometry
  • Heels, high arches, and bunions: common foot problems in women
  • How women often choose to size up in order to find more width
  • Hilma's three different fits, with a 90% try-on success rate
  • The cost and time required for custom shoe creation (it's a lot)
  • Personalized shoe fitting for women, using data and quizzes to determine the best fit
  • Running shoes for various purposes and from urban walking to moderately technical trails
  • Helping women feel welcome in the outdoor industry

I'm normally reluctant to have running company CEO's on the podcast, since the episode could feel like a massive advertisement. But I confidently made an exception with this episode.

Hilma Running Shoes is a small company that is solving a very real need among women runners. If you don't know about Hilma yet, you should.

Links & Resources from the Show:

Thank you 2Before!

We are supported by 2Before, a powerful sports supplement made from New Zealand Blackcurrants designed to increase endurance, manage inflammation, support immunity, and promote adaptation. 2Before helps to boost performance by increasing blood flow, making it more efficient for the body to pump oxygenated nutrient-rich blood into the muscles.

So, if you want to try to boost your performance and immune system, use code JASON for 30% off 20 packs and multi-serve packs at 2Before.com.

Thank you to 2Before for supporting Strength Running!

Thank you DrinkLMNT!

A big thanks to DrinkLMNT for their support of this episode! They make electrolyte drinks for athletes and low-carb folks with no sugar, artificial ingredients, or colors. They are offering a free gift with your purchase at DrinkLMNT. And this does NOT have to be your first purchase. You'll get a sample pack with every flavor so you can try them all before deciding what you like best.

DrinkLMNT's products have some of the highest sodium concentrations that you can find. Anybody who runs a lot knows that sodium, as well as other electrolytes like magnesium and potassium, are essential to our performance and how we feel throughout the day.

If you're not familiar, LMNT is my favorite way to hydrate. They make electrolytes for athletes and low-carb folks with no Sugar, artificial ingredients, or colors. I'm now in the habit of giving away boxes of LMNT at group runs around Denver and Boulder and everyone loves this stuff.

Boost your performance and your recovery with LMNT. They're the exclusive hydration partner to Team USA Weightlifting and quite a few professional baseball, hockey, and basketball teams are on regular subscriptions. So check out DrinkLMNT to get a free sampler pack and get your hydration optimized for the upcoming season.

Episoder(436)

Episode 20 - Author Matt Fitzgerald on "The Endurance Diet"

Episode 20 - Author Matt Fitzgerald on "The Endurance Diet"

Diet is more important than most runners realize - and the effects of poor eating habits can derail anybody's running: If you don't eat enough, you're more prone to running injuries and won't run as quickly during races or workouts If you eat too much, you'll gain weight and running economy will suffer A sub-par diet results in poor recovery (and could result in weight gain, too) A sub-par diet also causes low energy levels outside of running But if you dial in your nutrition then performances will improve, recovery will be faster, and you'll just feel better. And I think every runner would benefit from that. To help optimize our dietary choices and approach to fueling, I invited author Matt Fitzgerald onto the podcast today. Over the last several years, Matt has been investigating the eating habits of professional endurance athletes around the world. And his findings are powerful. World-Class runners in the United Sates, top swimmers in Australia, and champion triathletes in South Africa all have one thing in common: their diet. There's overwhelming evidence from around the world - and indeed, from every type of endurance sport - that the best runners in the world all eat the same way. Matt calls this approach The Endurance Diet and outlines five foundational habits that shape how elite runners fuel their training. And on the podcast, we outline each of these habits and how you can apply them to your life. Enjoy!

22 Mar 20171h 3min

Episode 19 - Dathan Ritzenhein on Strength Training and Marathon Fueling

Episode 19 - Dathan Ritzenhein on Strength Training and Marathon Fueling

Ritz has more career highlights than there are spectators at the Boston Marathon (ok maybe not but still!): 3x Olympian at the 10,000m and marathon distances Former US Record holder in the 5,000m (12:56.27) 3rd fastest American marathon time in history (2:07:47) Three-time USA Cross Country Champion Two-time Foot Locker National high-school Cross Country Champion Half-marathon PR of 60:00 (2nd best HM time in US history) A Generation UCAN-sponsored athlete, he is now preparing to run the River Bank Run 25k this May. I kicked off the episode with an embarrassing story - one I debated sharing but I thought it was funny. Enjoy! On more serious topics, we chat about: His injury prevention approach that's helped him rebound after so injuries (stress fractures, hernias, Achilles problems, and more) His favorite confidence-building workout His go-to meal after a marathon Eating pop-tarts the night before racing a marathon How his training has changed since turning pro I hope you enjoy my conversation with Dathan Ritzenhein!

20 Mar 201752min

Coach James Dunne on Injury Prevention for Bigger Runners

Coach James Dunne on Injury Prevention for Bigger Runners

James doesn't look like the "typical" runner - he's 6'6" and 250 pounds. A former professional rugby player, James has a degree in Sport Rehabilitation and is fully insured member of the British Association of Sport Rehabilitators and Trainers (BASRaT). He's the founder of Kinetic-Revolution and has an ongoing fascination with the functional biomechanics of running (in other words, how you move while running). In this far-reaching discussion, we talk about quite a few issues: Should overweight runners be more worried about injury? Is gaining weight more important for injury risk than being consistently overweight? Does training for weight loss differ than training for a race? How? Enjoy my conversation with James (and don't miss the announcement at the end of the show!).

9 Mar 20171h

Episode 17 - Overcoming Self-Doubt and Failure

Episode 17 - Overcoming Self-Doubt and Failure

In this short episode, Jason shares a letter from a runner named Colleen. She experienced self-doubt and was afraid of failure before a race. But with a positive mindset and a few inspiring lessons, Colleen successfully finished her race. In this letter, Colleen shares her journey. And I hope you find it motivating as you push through with your training.

2 Mar 20174min

Episode 16 - Matt Frazier on the Healthy Habits that Support Hard Training

Episode 16 - Matt Frazier on the Healthy Habits that Support Hard Training

Long runs, weekly mileage, and faster workouts are all important - but they won't help you improve if you don't prioritize a healthy lifestyle. Without proper nutrition, you won't have as much energy to tackle your training. Without enough sleep, recovery will be sub-par and some of your hard work will be wasted. Without reducing stress, the risk of over-training and injury increases (and you'll rarely feel good). So it makes sense to give yourself every advantage and set yourself up for success, especially if you're gearing up for a big race or attempt at a personal best. When you get these "little things" (which are not so little) right, it makes training much easier to accomplish. After all, success in running depends on the lifestyle that surrounds the training. So I invited No Meat Athlete founder Matt Frazier on the podcast. In just the last few years, Matt has implemented  a staggering number of changes to his life: He adopted a vegetarian diet - and then vegan No Meat Athlete was born and quickly became a world-wide movement He improved his marathon from 4:53 to 3:09 to qualify for Boston Not wanting to settle, he started running ultras - including a 100-miler He's given up oil and experimented with other habits like journaling, meditation, and fruitarianism If you've ever tried to start a new healthy habit, you know how difficult this can be on top of your other obligations like work and family. And I wanted to know how to make all of these "little things" easier to implement in your life. Because if you're not sleeping well, eating right, and eliminating stress the other 23 hours of the day, then running a longer distance or racing a Personal Best is going to be that much more difficult to achieve.

20 Feb 201738min

Episode 15 - Dr. Mike Young on Speed Development, Sprinting, and Lifting for Speed

Episode 15 - Dr. Mike Young on Speed Development, Sprinting, and Lifting for Speed

Dr. Mike Young is the Director of Research and Performance at North Carolina-based Athletic Lab. A Lead Instructor for both USA Track & Field and USA Weightlifting, he also works with elite athletes and has consulted with the MLS, MLB, NFL, PGA, and NHL. He has degrees in exercise physiology, coaching science, and biomechanics – not to mention his prowess publishing multiple peer-reviewed journal articles. Mike has coached seven national champions in Track & Field and at four Division I NCAA programs. He's on the Strength Running Podcast today to talk about how distance runners can benefit from speed development – from specific workouts to other ways of getting faster (it's not all sprint work).

13 Feb 201758min

Episode 14 - Running and Pregnancy with Claire Shorenstein MS, RD, CDN

Episode 14 - Running and Pregnancy with Claire Shorenstein MS, RD, CDN

Claire Shorenstein is no stranger to running long: she's a Boston Marathon-qualifying runner, frequent triathlete, and multiple ultra marathon finisher. Perhaps more importantly, she's a Registered Dietitian and New York State Certified Dietitian-Nutritionist with a Master's degree in Clinical Nutrition from New York University. A certified Road Runner's Club of America running coach, she works at several private practices to counsel athletes and non-athletes on their nutrition goals. Her specialties include weight loss, sports nutrition, chronic disease prevention and management, and pre- and post-natal nutrition. Read more about Claire on her website, Eat for Endurance. She is also very pregnant as of now! In this episode of the Strength Running Podcast, we discuss how pregnancy will change your approach to running, nutrition, and exercise in general. Please enjoy!

6 Feb 201752min

Episode 13 - Building Your 'Foot Core' with AFX Founder Matt Ferguson

Episode 13 - Building Your 'Foot Core' with AFX Founder Matt Ferguson

Current research shows that strengthening the small stabilizing muscles around the arch and plantar fascia can improve ankle stability and balance - but it's often neglected. So I invited Matt Ferguson, the founder of AFX, on the Strength Running podcast to discuss several topics around foot strength: How to build strength in these oft-neglected muscles Mistakes to avoid and myths that can derail your progress The value of being a "cautious minimalist" How to choose shoes that are right for you personally We also dive into the history of running shoes and why they look very different today than they did 40 years ago. Enjoy!

1 Feb 20171h 5min

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