STOP Offering (Just) Website Design
Web Design MBA18 Jul 2024

STOP Offering (Just) Website Design

In this video, discover why shifting from merely offering website design to providing comprehensive business solutions can transform your web design business. Learn how focusing on solving clients' problems, embracing subscription-based marketing services, and creating compelling sales pitches can lead to increased client satisfaction and business growth. We discuss practical strategies, such as defining your service menu or using intentionally vague retainers, and the importance of separating marketing services from web design agreements. Tune in to find out how to grow your impact and income by evolving beyond traditional web design.

00:00 Introduction: Beyond Just Website Design
00:13 The Shift to Problem-Solving Solutions
02:14 Subscription-Based Marketing Services
02:26 Choosing the Right Services for Your Clients
03:23 Building a Team and Outsourcing
04:16 Getting Started: Frameworks and Retainers
04:22 Defining Your Service Menu
05:59 Intentionally Vague Retainers
07:16 Sales Pitches for Different Approaches
08:08 Pricing and Invoicing Tips
09:46 Conclusion: Growing Your Business and Impact

Episoder(117)

What kind of content should web designers create?

What kind of content should web designers create?

In the first episode of the Web Design MBA Podcast, I introduce the rebranded podcast and talk about what kind of content web designers should create to effectively market their services. Topics inclu...

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I'm (Almost) Back

I'm (Almost) Back

In this episode, I’m back after a short break and wanted to thank you all for being so patient. I’ve got some exciting updates to share, including the rebranding of the podcast from ‘Subscription Web ...

3 Okt 20246min

Reimagining Our Brand

Reimagining Our Brand

In this episode, we announce significant changes coming to the Subscription Web Design podcast and business. We're transitioning into a reimagined brand called 'the WebMBA' to better help web designer...

8 Aug 202421min

[Revisited] 5 Advantages of Subscription Web Design Over Traditional Pricing Models

[Revisited] 5 Advantages of Subscription Web Design Over Traditional Pricing Models

Traditional website pricing is dead. That's a bold claim, but I don't see how you could beat the advantages of Subscription Web Design in any traditional model. Here are my thoughts!

1 Aug 202419min

The Simplest Marketing Framework (That WILL Work)

The Simplest Marketing Framework (That WILL Work)

In this episode, discover a remarkably simple yet powerful marketing framework inspired by the book 'Lean Marketing.' Steve, an avid reader and marketing expert, introduces the 'What, When, Who' strat...

25 Jul 20246min

Will AI DESTROY Website Design Forever?

Will AI DESTROY Website Design Forever?

In this episode of the Subscription Web Design Podcast, we address the growing concerns among web designers about the impact of AI on their jobs and industry. We reflect on the historical pace of tech...

11 Jul 20249min

Unlock the Secrets of White Labeling with FocusWP’s Stephanie Hudson!

Unlock the Secrets of White Labeling with FocusWP’s Stephanie Hudson!

In this episode of the Subscription Web Design Podcast, we have a deep and engaging conversation with Stephanie Hudson, co-founder of FocusWP, and explore the world of white label services. Discover h...

5 Jul 20241h 27min

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