Is 'niche' the future of—everything? With Gina Bianchini of Mighty Networks
Ambition 2.012 Jun 2019

Is 'niche' the future of—everything? With Gina Bianchini of Mighty Networks

We often think of being “niche” as meaning “small.” But, as we learn on this week’s episode, building niche communities just *might* be the future of all media and businesses. To help us understand how the landscape of social networks and community-building has changed in recent years, Sophia Amoruso chats with Gina Bianchini, founder and CEO of Mighty Networks. Bianchini is an expert on network effects, what it takes to cultivate an audience and, perhaps more importantly, what it means to build a micro-community in 2019. Listen to learn why having a narrow focus is good for organic brand- and audience-building. To learn more about Mighty Networks, go to https://www.mightynetworks.com/Keep up with Gina Bianchini, follow her at https://twitter.com/ginab If you have any questions or feedback on the show, get in touch: podcasts@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(334)

Kay Cannon - Screenwriter, Pitch Perfect & Pitch Perfect 2

Kay Cannon - Screenwriter, Pitch Perfect & Pitch Perfect 2

Kay Cannon is one of the funniest women working in Hollywood today. As a staff writer for 30 Rock and the screenwriter for both Pitch Perfect and Pitch Perfect 2, Kay has made kept us laughing in the ...

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Sheree Waterson, CEO Nasty Gal

Sheree Waterson, CEO Nasty Gal

This week, Sophia talks to a personal mentor: Sheree Waterson. Over the past 25 years, Sheree has conquered the retail world - starting as a holiday gift wrapper at Joseph Magnin Co. to rising to the ...

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Madeline Poole, Nail Artist, Author, Global Color Ambassador at Sally Hansen

Madeline Poole, Nail Artist, Author, Global Color Ambassador at Sally Hansen

Madeline Poole is a nail artist queen. She’s painted the famous nails of Miley Cyrus and Stella McCartney. Her tutorials have been featured on Vogue.com, TeenVogue.com, Refinery29, and IntoTheGloss. S...

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Grace Helbig, YouTube Personality, Comedian, Author

Grace Helbig, YouTube Personality, Comedian, Author

Grace Helbig is the digital #Girlboss of our dreams. Her hit Youtube channel It's Grace has over 2.5 million subscribers. She hosts the popular podcast Not Too Deep with Grace Helbig, and she's The Ne...

29 Okt 201524min

Charlize Theron, Actress, Producer, Activist, Mother.

Charlize Theron, Actress, Producer, Activist, Mother.

For our first episode, Sophia talks to the ultimate #Girlboss: Charlize Theron. You might know Charlize as an Academy Award winning actress who dazzles us playing strong, complex women on screen. But ...

22 Okt 201526min

Introducing #girlboss radio

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On each episode, Nasty Gal founder and author of #Girlboss Sophia Amoruso interviews world-class girlbosses who have made their mark in creative, cultural, and business ventures to extract solid advic...

17 Sep 20152min

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