How to build a billion-dollar company in 5 years, with Huda Kattan of Huda Beauty

Today, it's not unusual to hear how beauty influencers are launching their own product lines and collaborations with makeup brands. But in 2013, when Huda's sisters first approached her with the idea to launch a beauty company...Huda resisted. She didn't think she had it in her to be an entrepreneur—even though she was already making waves as an influencer and content creator. After some persuasion, Huda tested the waters with a small eyelash collection that sold out within a week. Fast-forward to today, and Huda is the CEO and co-founder of Huda Beauty, a business that's now valued at more than $1 billion and has catapulted the beauty mogul to number 37 on the Forbes list of "America's Richest Self-Made Women." Tune in to hear Sophia and Huda chat about Huda Beauty's early days, trusting herself (and her sisters!), and why Huda still relies on her gut—more than anything—when it comes to business decisions. Plus, hear Huda teach Sophia the REAL way to put on lipstick when you're on the go. Keep up with the latest beauty trends at: https://www.instagram.com/hudabeauty/ Stay up to date on Huda Beauty releases and Huda's personal life at: https://www.instagram.com/hudabeautyshop/ and https://www.instagram.com/huda/ Have feedback on the show? Email us at: podcasts@girlboss.com Learn more about your ad choices. Visit megaphone.fm/adchoices