What's an E-commerce Marketer & How to Become One with Ceilidh MacLeod
Girlboss Radio20 Jul 2021

What's an E-commerce Marketer & How to Become One with Ceilidh MacLeod

E-commerce marketing is what again? This week, Puno chats with Ceilidh MacLeod, a digital consultant and Co-Founder of OEM. Ceilidh discusses her career as an e-commerce marketing queen, which has included companies like Shoes.com and The Hundreds. She let us in on all the secrets on what it takes to work in digital marketing and kill it. So pull up your notes app because the future is here, and it’s digital girl bosses. Follow Ceilidh’s journey on Instagram @ceilidhmacleod and give her amazing company a visit at www.oem.care. Thanks to our sponsors! Hairstory has created a line of hair products that will leave your hair clean, shiny, and healthier than before. Check out hairstory.com and use promo code GIRLBOSS to get 15% off your first purchase. Calling all small business owners! Are you doing it all at your company? Find out how Justworks can help you by going to justworks.com today. ShipStation funnels all your orders into one simple interface that you can manage from anywhere, even your cell phone. For a free 60 day trial, go to ShipStation.com, click on the microphone at the top of the page, and type in GIRLBOSS. With HelloFresh, you get fresh, pre-measured ingredients and mouthwatering seasonal recipes delivered right to your door. Go to hellofresh.com/girlboss14 and enter code GIRLBOSS14 for 14 free meals, including free shipping! Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(320)

Moj Mahdara, CEO Beautycon

Moj Mahdara, CEO Beautycon

Moj Mahdara is always on the forefront of all things digital. Her current project? Beautycon Media. Beautycon is the global community of content creators, celebrities, fans and brands that come together to celebrate all things fashion, beauty, and style of the Gen Z and Millennial lifestyle. Prior Beautycon, Moj started two other digital agencies, MMA and Made with Elastic. On this episode, Sophia and Moj discuss Moj's college radio station days, creating brilliant brand partnerships, and how today's Beautycon girls embody the Riot grrrl movement. http://www.girlboss.com/    This episode of #GirlbossRadio is brought to you by Freshbooks. If you believe that living your best life includes being your own boss, then you've got to try FreshBooks. Go to Freshbooks.com/GIRLBOSS for your free 30-day trial. And Squarespace. Start building your website today at Squarespace.com. Enter offer code GIRLBOSS at checkout to get 10% off! Squarespace — Build it Beautiful. Learn more about your ad choices. Visit megaphone.fm/adchoices

4 Feb 201642min

Jessica Koslow, Chef and Owner Sqirl

Jessica Koslow, Chef and Owner Sqirl

Jessica Koslow has the food world talking. Her restaurant Sqirl's inventive take on breakfast and lunch has customers lining up for her signature rice bowls and jams. The New York Times food columnist Mark Bittman calls her dishes "downright revolutionary". But Jessica's career hasn't been a straight path to the kitchen. On this episode, Sophia and Jessica discuss Jessica's competitive ice skating days, sending a cold e-mail to #girlboss and chef Anne Quatrano, and the exciting future of Sqirl. http://www.girlboss.com/   This episode of #GirlbossRadio is brought to you by Club W. Club W is a revolutionary new wine club that sends you wine directly to your door. Go to Clubw.com/GIRBOSS to get 50% off your next order. And Squarespace. Start building your website today at Squarespace.com. Enter offer code GIRLBOSS at checkout to get 10% off! Squarespace — Build it Beautiful. Learn more about your ad choices. Visit megaphone.fm/adchoices

28 Jan 201631min

Gregg Renfrew, CEO Beautycounter

Gregg Renfrew, CEO Beautycounter

Gregg Renfrew is a serial entrepreneur. She was the CEO of the Wedding List, an online bridal registry company, which she sold to Martha Stewart Omnimedia in 2001. She's also consulted high end brands like Bergdorf Goodman and Intermix. In 2013, she launched her latest company, Beautycounter, a cosmetics line that creates safe, healthy and fashion forward beauty products. On the podcast, Sophia and Gregg discuss Gregg's early days at Xerox, her unexpected foray into politics, and Beautycounter's mission to better the world.   Today’s show is brought to you by Freshbooks. If you believe that living your best life includes being your own boss, then you’ve got to try FreshBooks. Go to FreshBooks.com/girlboss for your free 30-day trial. Today's show is also brought to you by MeUndies. MeUndies makes the world’s most comfortable underwear that come in tons of styles. Head to MeUndies.com/GIRLBOSS to get free shipping and 20% off your first order. Learn more about your ad choices. Visit megaphone.fm/adchoices

21 Jan 201643min

Christene Barberich, Global Editor-in-Chief & Co-Founder, Refinery29

Christene Barberich, Global Editor-in-Chief & Co-Founder, Refinery29

Christene Barberich is a media force. As the Co-Founder and Global Editor-in-Chief of Refinery29, Christene has grown the company from a niche website about New York boutique designers into a lifestyle brand that's expanding globally. Before founding at Refinery29, Christene held positions at The Daily, Gourmet Magazine, and The New Yorker. On this episode, Sophia and Christene discuss their parallel career trajectories, brand identity, and the late David Bowie. This episode is brought to you by Squarespace. When you decide to sign up for Squarespace, make sure to use the offer code GIRLBOSS to get 10 percent off your first purchase. This episode is also brought to you by FreshBooks. If you believe that living your best life includes being your own boss, then you've got to try FreshBooks. Go to Freshbooks.com/GIRLBOSS for your free 30-day trial. Learn more about your ad choices. Visit megaphone.fm/adchoices

14 Jan 201649min

Courtney Love, Musician & Actress

Courtney Love, Musician & Actress

Courtney Love is outspoken, unapologetic, and fierce. Her band Hole was nominated for multiple Grammys and their albums Live Through This and Celebrity Skin went platinum. She's also a Golden Globe nominated actress. Courtney's iconic style has influenced the likes of Givenchy, Yves Saint Laurent, and now, Nasty Gal. The two discussed working with Andy Warhol, the price of fame, and their new Courtney Love x Nasty Gal collaboration.  Today's show is brought to you by Club W. Don't ever come home to a wine-free house again. Go to ClubW.com/Girlboss for 50 percent off your first over. ClubW.com/Girlboss Today's show is also brought to you by FreshBooks. FreshBooks makes creating and sending invoices, organizing your expenses, and tracking your hours the easiest part of your day. Go to Freshbooks.com/girlboss for your free 30-day trial. Learn more about your ad choices. Visit megaphone.fm/adchoices

7 Jan 201657min

#GirbossRadio Sophia and Liz Holiday Special

#GirbossRadio Sophia and Liz Holiday Special

On this festive mini episode of #GirlbossRadio Sophia and Liz talk about  nose hair trimmers (among other things) and their #Girlbossmoment of the year! Learn more about your ad choices. Visit megaphone.fm/adchoices

24 Des 20159min

Bethany Cosentino, Singer & Songwriter, Best Coast

Bethany Cosentino, Singer & Songwriter, Best Coast

Bethany Cosentino is the epitome of California cool. She's the front woman and songwriter for the hit band Best Coast, which released its acclaimed album California Nights in May.  The band will be hitting the road with Wavves and Cherry Glazerr for their Summer is Forever II tour in February. On this episode, Sophia and Bethany discuss Bethany's karaoke days in Pasadena, touring with Best Coast, and Little Caesars' pizza ads. Learn more about your ad choices. Visit megaphone.fm/adchoices

17 Des 201551min

Sarah Wilkinson, Vice President of Design, Nasty Gal

Sarah Wilkinson, Vice President of Design, Nasty Gal

Sarah Wilkinson is Nasty Gal's VP of Design. She grew up in the UK, went to art school, and worked at ASOS for six years as its Head of Womenswear Design. On the episode, Sophia and Sarah celebrate Sarah's three year anniversary at Nasty Gal, swoon over living in Florence, and discuss bobblehats -- lots and lots of bobble hats. Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Des 201551min

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