If I Wanted to Grow On Social Media in 2024, I’d Do This

If I Wanted to Grow On Social Media in 2024, I’d Do This

Growing on social media is now more difficult than ever. So, if I wanted to grow online in 2024, what would I do? Well, I've spent the last few months chatting with masterminds in social media and marketing, and here's what I learned. Tune in for expert advice from the likes of Grace Andrews (Head of Marketing at Steven Bartlett's Diary of a CEO), Calfreezy (The Fellas Studios), Michael Corcoran (Former Head of Social Media at Ryanair), Andrew Bloch (Lord Sugar's PR representative), Damien Jordan (DamienTalksMoney), Nathan Barry (ConvertKit, Billion Dollar Creator Podcast), and Angus Parker (Ali Abdaal's manager). Tools I use: VidIQ - https://vidiq.com/creatorplaybooks/ Riverside - https://riverside.fm/?via=callum Get FREE business breakdowns from Callum: https://callummcdonnell.substack.com/ Listen on Podcast Player: https://podcasters.spotify.com/pod/show/callum-mcdonnell Follow Callum on socials: Instagram - https://www.instagram.com/thecallummc/ Tiktok - https://www.tiktok.com/@heycallum Twitter - https://twitter.com/McdonnellCallum LinkedIn - https://www.linkedin.com/in/callummcdonnell/ Work with Callum: https://www.7xcontent.com/ Timestamps: 00:00 - Introduction 00:44 - Understand your "why" 02:58 - Being authentic 05:04 - Banger Banks 08:21 - Disrupting the system 11:12 - Competing on brand 13:06 - Reactive content 16:52 - Answering your DMs 18:08 - Short form reels 22:38 - Ladders of Wealth Creation

Episoder(49)

 Meet The Advertising Genius Behind Steven Bartlett

Meet The Advertising Genius Behind Steven Bartlett

Get a breakdown of Tom's frameworks in my free newsletter: https://bit.ly/48JKUaaApply to work with me:https://bit.ly/4aqqEewTom Lewis is Steven Bartlett’s advertising performance partner and co-found...

1 Apr 1h 30min

Marketing Genius: Social Media Is About to Change Forever (Here’s What to Do)

Marketing Genius: Social Media Is About to Change Forever (Here’s What to Do)

Get the breakdown of Michael’s frameworks in my free newsletter: https://bit.ly/41tiga0Apply to work with me: https://bit.ly/4bYmX1LMichael is a brand and social media strategist known for his work at...

25 Mar 1h 16min

Viral Accountant: “I Make $100k a Week from Instagram!” Rachel Harris

Viral Accountant: “I Make $100k a Week from Instagram!” Rachel Harris

Get a breakdown of Rachel’s frameworks in my free newsletter: ⁠https://bit.ly/4bcKHi9⁠Apply to work with me: ⁠https://bit.ly/4kYIjiy⁠ Rachel Harris is a multi award-winning industry leader, content cr...

4 Mar 1h 21min

From Finance Career to $1M Coach: The Full Strategy | Simon Alexander Ong

From Finance Career to $1M Coach: The Full Strategy | Simon Alexander Ong

Get a breakdown of Simon's frameworks in my free newsletter: https://bit.ly/4cc9RyuApply to work with me: https://bit.ly/3OXzZn0Simon Alexander Ong is a bestselling author (Energize, Penguin), keynote...

25 Feb 1h 35min

How Anyone Can Sell a Business for Millions | $28M Founder Timo Armoo

How Anyone Can Sell a Business for Millions | $28M Founder Timo Armoo

Get a breakdown of Timo's frameworks in my free newsletter: https://bit.ly/48JKUaaApply to work with me: https://bit.ly/4rMKKXMTimo Armoo has built, scaled, and sold multiple companies. From his first...

11 Feb 1h 40min

How James Smith Makes $1M+ Per Month From Social Media

How James Smith Makes $1M+ Per Month From Social Media

Get a breakdown of James' frameworks in my free newsletter: https://bit.ly/48JKUaaApply to work with me:https://bit.ly/48sQY8dJames Smith is one of the few creators willing to say the quiet part out l...

4 Feb 1h 31min

World’s No 1 LinkedIn Expert: How To Grow a Personal Brand FAST in 2026

World’s No 1 LinkedIn Expert: How To Grow a Personal Brand FAST in 2026

Get a breakdown of Josh’s LinkedIn frameworks in my free newsletter: https://bit.ly/48JKUaaApply to work with me:https://bit.ly/48sQY8dJosh Sanders is the Head of Content for Chris Donnelly, where he ...

28 Jan 1h 31min

Personal Update & Plans For 2026

Personal Update & Plans For 2026

Email me callum@7xcontent.com with 3 reasons / ideas / examples of your work if you’d like to work with me in 2026.Apply to work with me here: https://www.linkedin.com/company/7xcontent/jobs/Join Call...

24 Jan 16min

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