SPI 111: The Life of a Brand New Visitor

#709 The power of in-person events is like nothing else we can offer an audience. So why do we often let fear and doubt stop us from bringing our people together? Here's the easy way to overcome uncertainty—if you've never hosted anything, just start small! In this episode, I'm excited to have Dan Franks share his expertise and help us foster real-life connections through incredible events at any point in our journey. He is the co-founder of Podcast Movement, the world's largest conference for podcasters. Dan and I have also been working side-by-side on Card Party, my first event in the Pokémon space! So how do you host your first meetup and avoid beginner mistakes that could cost you a lot of money? We cover that in today's session and give you a behind-the-scenes look at Card Party and Podcast Movement for an extra dose of inspiration. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session709.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Aug 202347min

#708 I'm challenging you with a simple but very important question—do you know what's happening? When people are on your landing page or going through your sales process, do you understand why you're getting fewer conversions than expected? Are you offering an optimal experience, or are you still winging it? For many years, I didn't know what was happening. Sure, SPI was growing, but where our sales were coming from exactly was a mystery. That's all changing as the team and I now obsess over every aspect of our marketing. So, in this episode, I share some valuable tactics to help you optimize your customer experience and make more sales! Here's the thing. If we never look behind the scenes, we can't uncover the small elements that add up to make all the difference in our success. So, do you know what's happening? Join me for today's session to find out! Show notes and more at SmartPassiveIncome.com/session708.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Aug 202310min

#707 Starting a niche website is one of the best ways to generate income online. That said, it can often take months or years to get the results you want. But what if you could skip that part and jump in when your brand is already established and bringing in profit? That's the strategy I explore in today's incredible chat with Jared Bauman of 201 Creative and Weekend Growth. Jared is an expert at buying and flipping websites, and the insights he shares here make this tactic accessible to everyone and at every level. We discuss the step-by-step process Jared used to grow a website from $2k to $10k per month in profit. This is a fantastic case study because we explore everything from the initial research and negotiation phase to then supercharging the site with powerful monetization tools. Don't miss out, listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session707.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Aug 202340min

#706 I'm calling you out—I bet you're so focused on your own journey that you haven't bothered to notice the small players in your niche doing amazing things. But what would happen if you stepped up to give them the recognition they deserve? How would fostering these relationships help everyone grow? While others chase inaccessible industry leaders, joining forces with lesser-known creators in your space can propel you to the top. In this episode, I share my experience using this strategy for my recent Pokémon live event. You see, smaller YouTubers drove more excitement for Card Party than anyone else! In entrepreneurship, Lewis Howes and John Lee Dumas come to mind as highly successful people I was happy to support from the get-go. That has led to incredible friendships I know I can always count on. So how do you form bonds like these? Listen in on today's session to find out! Show notes and more at SmartPassiveIncome.com/session706.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Aug 202311min

#705 Too often, creators focus on profit instead of the value they provide. So what is the first step toward building a successful business? It's making sure your products actually work and proving it! My returning guest, Mark Wills, is a perfect example of applying a serve-first mindset to entrepreneurship. He and his business partner Roman run Loan Signing System, the largest notary coaching business in the US. In episode 303, we heard how they used strategies from my book Will It Fly to build their incredible six-figure business. Mark's enthusiasm is just as infectious in today's high-energy chat. We talk about why community and authenticity are vital in the age of AI, how to run a hands-on business that can scale, the importance of social proof and gathering effective testimonials, the 5+1 email marketing strategy, and more. So how do you achieve massive success without compromising your desire to help others? Tune in to find out! Show notes and more at SmartPassiveIncome.com/session705.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Aug 202340min

#704 Live streaming is one of the best ways to connect with your audience. It's also probably the fastest route to growing as a communicator. So how do you step out of your comfort zone and start doing it? Wednesday's episode with Emily D. Baker reminded me just how powerful this tool can be. You might also remember that I went live on YouTube every day for a whole year during the pandemic. I'm so grateful I committed to that because the lessons learned have influenced everything I've done since. In this episode, I want to share that knowledge to help you get into streaming with the right mindset and tools to succeed. I talk about how to prepare in advance so you always have something to say, the common mistakes to avoid, engaging a live audience, building a story bank, and more. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session704.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Aug 202316min

#703 Claiming fair use is not a magic wand you can wave to stop people from suing you. In fact, even if you're in the right, you can still get dragged into legal procedures that cost hundreds of thousands of dollars. So, how do you use copyrighted material in your content without getting in trouble? That's what we cover in this chat with the internet's favorite legal analyst, Emily D. Baker. Tune in because she helps us understand the fair use system and work within it to put ourselves in the safest position when using other people's videos, photos, music, and more. We also dive into monetizing content you don't own and what to do when someone copies your original work. If you've listened in on my previous talk with Emily in episode 621, you know she puts a fun twist on topics that can often be dry or overwhelming. So join us for this awesome educational opportunity! Show notes and more at SmartPassiveIncome.com/session703.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Aug 202353min

#702 Being a creator of any kind can be frustrating. We work hard on something, put it out there, and then… radio silence. The project we've poured our time and money into falls flat, and we never find out why. That's because we can't read the label when we're inside the bottle! This is something I say all the time because it's such an essential part of success. So how do you get eyeballs on your content early and collect information to make it better? In this episode, I share a sneak peek at the feedback-powered system I use on my Pokémon YouTube channel, Deep Pocket Monster, to create videos that get millions of views. I also talk about the features we've built into SPI Pro to help our members get similar results. Finding "label readers" for an outside perspective can grow your brand like nothing else. So listen in to learn how to get started! Show notes and more at SmartPassiveIncome.com/session702.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

28 Jul 202310min