SPI 288: Interview with Bec and Joe from The 4 Blades
#288: Hear the story of how Bec and Joe Winston built their niche site and community around cooking with the Thermomix. We talk about why they decided to launch a digital magazine for their brand, the...
18 Okt 201748min
SPI 287: Should I Create a Personal Brand? Pros and Cons
#287: Today I'm exploring, in depth, the pros and cons of creating a personal online brand. I cover personal branding success stories to inspire you. Podcast show notes available here: https://www.sma...
11 Okt 201744min
SPI 286: How to Build a Brand that Stands Out from the Crowd
#286: Today we're talking about how to build a brand that stands out from the crowd: How to speak your audience's language, grow your community, and create a brand that's an experience. Podcast show n...
4 Okt 201740min
SPI 285: Accidental Entrepreneurship and Design Commerce with Jeff Sheldon from Ugmonk.com
Today I'm talking to Ugmonk.com founder Jeff Sheldon about his story, all things Kickstarter, and how he recently launched a campaign that earned close to $500,000. Jeff shares lots of great advice on...
27 Sep 201740min
SPI 284: Crowdfunding Secrets for Success with Clay Hebert
#284: Crowdfunding expert Clay Hebert shares his best advice for validating and building a successful crowdfunding campaign. Clay shares how to determine what your Kickstarter goal should be, how to s...
20 Sep 201746min
SPI 283: Six-Figures in an Obscure Niche with Cassidy Tuttle
#283: Cassidy Tuttle joins me to discuss how focusing on a very narrow topic helped her build a profitable niche website. Hear her strategies for making a living. She gives great advice for finding ne...
13 Sep 201741min
SPI 282: How Good Night Stories for Rebel Girls Rocked the Kickstarter Scene
#282: Hear the story of one of the most daring and successful Kickstarter campaigns of all time—Goodnight Stories for Rebel Girls—from one of its creators, Francesca Cavallo. Hear about launching a ch...
6 Sep 201739min
SPI 281: How Coach Glitter Built Her Affiliate Business and Launched a Product
#281: Coach Glitter reveals how she transformed her career as a makeup artist into a thriving online business. She shares how she naturally evolved an affiliate marketing business, built a brand, and ...
30 Aug 201748min
