SPI 384: An Essay to All Entrepreneurs, Business Owners, and Marketers

#633 This is massive. In fact, it is likely the biggest announcement we've ever made at SPI. You see, this launch might completely change your online education journey. Today I'm introducing you to our exciting new All-Access Pass! This community-powered education experience is the ultimate way to learn from every single one of our courses at your own pace while connecting with fellow entrepreneurs on the same path. We have a slew of incredible courses that thousands of people have used on their way to success in the business space. Not only that, but we're also running our fantastic communities for entrepreneurs at any level. Still, we knew we could do better. That's where the All-Access Pass comes in to bring all of that together for an insane bargain! Listen in on this special episode to discover more, and join our launch party to get exclusive founding member discounts and perks. See you there! Show notes and more at SmartPassiveIncome.com/session633.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

30 Nov 202224min

#632 There's a huge problem that we have to figure out. If we don't, the time and money we spend creating content will be wasted. So what am I talking about? In this episode, I'm sharing my thoughts on the pandemic of short attention spans. I'm talking about how and why our audiences have become accustomed to TikTok, Reels, and Shorts type of content. Even if we never use these platforms, the time we have at our disposal to capture someone's attention is now shorter than ever. We really only have a second or two to get people to stick around. So how do we optimize our posts for these new content consumption habits? I'm learning a lot as I go through my 30-day TikTok challenge, and I want to share some of my findings with you in this episode. These tips apply to everything from podcast intros to blog posts and are vital for any modern content creator. Enjoy! Show notes and more at SmartPassiveIncome.com/session632.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

25 Nov 202211min

#631 How do you craft an irresistible pitch for potential sponsors? The biggest insight is that you should make your pitch them-focused instead of you-focused. Many creators start out with the exact opposite approach. They overemphasize how great their YouTube channel, podcast, or blog is and talk too little about how their content aligns with a brand's marketing objectives. My guest today, Justin Moore, is the founder of Creator Wizard. He has helped hundreds of people learn how to find and negotiate brand deals and make millions in the process. So how do you get sponsors even if you don't have a massive audience? What is your number one task as a creator? Who do you reach out to for brand deals, and how do you get them excited to respond? Join us for this epic conversation to get the tools and strategies that can save you from leaving thousands on the table. Enjoy! Show notes and more at SmartPassiveIncome.com/session631.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Nov 202240min

#630 Are you leveraging challenges to scale your business? And no, I'm not just talking about challenging yourself. What I'm talking about today is supercharging your brand by creating irresistible challenges for your audience. I want to give you a sneak peek at what we're working on at SPI with our 100 Emails Challenge. This is how we've shared free step-by-step instructions with over ten thousand entrepreneurs to help them go from zero to one hundred email subscribers in three days. The updates coming to this program will blow your mind! And, with the new year just around the corner, I want to encourage you to challenge your own followers. This time of the year, when people are willing to take on new habits, is a great opportunity. Listen in to learn how to make the most of it by serving your audience and giving your business a boost in the process! Show notes and more at SmartPassiveIncome.com/session630.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Nov 20229min

#629 Many new entrepreneurs buy into the myths of hustle culture. They believe that finding success is impossible without working to exhaustion day in and day out. But what if that kind of thinking doesn’t get results anymore? What if self-care is actually a more effective business strategy? I’m so excited that Jadah Sellner is back for another awesome chat! She hosts the Lead with Love podcast and is a brilliant entrepreneur and mentor. Jadah is a firm believer in self-care as a powerful tool for entrepreneurs. Her first business book, She Builds, is a practical anti-hustle guide that challenges the overwork narrative. In this episode, we discuss the best strategies for growing a business in a sustainable, service-driven way. Listen in on our conversation to get a behind-the-scenes look at Jadah's writing process, and check out She Builds anywhere books are sold! Show notes and more at SmartPassiveIncome.com/session629.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Nov 202240min

#628 Commitment is essential if you want to explore new opportunities and see what the results could be. For something to have a chance to do anything, you have to give it a chance to do something. For me, public challenges to put work into something for a certain number of days are a very powerful motivational tool. That’s why I’m committing to a platform I’ve neglected for the longest time. So what am I experimenting with? For the next thirty days, I’ll be posting on TikTok every day to see what happens. That’s it. No expectations, no pressure to go viral or anything like that. So why take on another social network at all? With a new book coming out, I have to know if TikTok is something that can help spread my message. Listen in on this episode to hear all about my strategy, and, of course, follow me on TikTok! Show notes and more at SmartPassiveIncome.com/session628.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Nov 202211min

#627 What often stops us from taking action is the story our fear tells us. We’re afraid that other people might laugh at us or judge us. But, when you step back and think about it, is the worst-case scenario really that bad? Today’s episode is all about understanding and overcoming uncertainty. My special guest, Leo Babauta of Zen Habits, has been a massive inspiration for me since 2008 when I started Smart Passive Income. Through his blog and best-selling books, he has impacted millions of readers. I know I wouldn’t be here without him! This conversation is jam-packed with actionable tips and tools that can help us defeat procrastination, perfectionism, and negative thought patterns. Leo and I discuss setting and achieving goals, developing a fearlessness practice, and finding meaning in our work. Listen in to get a new perspective on uncertainty and learn the vital habits that set you up for success. Show notes and more at SmartPassiveIncome.com/session627.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Nov 202241min

#626 One thing we all want to do is to hone our skills so we can improve our output. But, with tips and tools coming at us from all sides, how do we take action without getting overwhelmed? I remember trying to become a better public speaker and focusing on all the things I needed to work on to make that happen. The list seemed endless, and I was getting nowhere tackling everything at once. The strategy that changed everything for me was the opposite of that. Inspired by James Clear’s Atomic Habits, I decided instead to focus on a single aspect of my presentations at a time and improve on that by 1% every day. So how can you improve one thing the next time you do something? Listen in on this episode to find out about the tactic I use and how you can apply it to your own goals. Show notes and more at SmartPassiveIncome.com/session626.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Nov 20228min