SPI 386: The Upside-Down Content and Product Strategy with Todd Tressider

SPI 386: The Upside-Down Content and Product Strategy with Todd Tressider

#386: Todd Tresidder, a financial planning expert and author of How Much Money Do I Need to Retire, explains his unique upside-down content strategy. You may remember Todd from episode 200, where we discussed content audits. In this episode, we discuss content audits again, how he uses keywords in part to determine what content to cover, and how courses fit into his content strategy so that he makes sure he is serving his audience well. Podcast show notes available here: https://www.smartpassiveincome.com/session386 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episoder(928)

SPI 113: An Interview with 10-Year-Old Entrepreneur, Enya Hixson

SPI 113: An Interview with 10-Year-Old Entrepreneur, Enya Hixson

#113: This interview was one of my all-time favorites. Why? Because it was with a 10-year old entrepreneur named Enya Hixson! I recently met Enya’s parents, Mike and Natalie, at Social Media Marketing...

12 Jun 201413min

SPI 112: How Matt Donley Quit to Go Full Time with His Side Gig—Even Though He’s Not an Expert

SPI 112: How Matt Donley Quit to Go Full Time with His Side Gig—Even Though He’s Not an Expert

#112: Today, I’m happy to welcome Matt Donley on the SPI podcast who is still working for himself and successfully running his online business. He owns a site called MasterSketchUp.com, which teaches ...

6 Jun 201454min

SPI 111: The Life of a Brand New Visitor

SPI 111: The Life of a Brand New Visitor

#111: In this solo session of The Smart Passive Income Podcast, I get into deep detail about several moments in the journey of a brand new visitor to your site, and it starts before they even get ther...

31 Mai 201445min

SPI 110: Tim Ferriss on Podcasting, Productivity, Experimentation, and if He Had to Start Over

SPI 110: Tim Ferriss on Podcasting, Productivity, Experimentation, and if He Had to Start Over

#110: I’m extremely happy to welcome Tim Ferriss back to the SPI Podcast! Tim is an unofficial mentor of mine and a huge inspiration for the Smart in Smart Passive Income. We cover a plethora of topic...

24 Mai 201452min

SPI 109: From Personal Trainer to Successful Self-Published Author and Podcaster with Vinnie Tortorich

SPI 109: From Personal Trainer to Successful Self-Published Author and Podcaster with Vinnie Tortorich

#109: I’m happy to welcome Vinnie from VinnieTortorich.com and author of Fitness Confidential: Adventures in the Weight-Loss Game to the SPI podcast to share his story with us. He gives us a lot of gr...

16 Mai 201445min

SPI 108: 8 Things That Pat Flynn Is Struggling with Right Now

SPI 108: 8 Things That Pat Flynn Is Struggling with Right Now

#108: One of the best questions you could ever ask your audience is: What are you struggling with right now? Many successful online entrepreneurs use this question to discover what pains, problems and...

8 Mai 201454min

SPI 107: How a Small Blog about Food Became a Big Deal with Lisa and Jason from 100 Days of Real Food

SPI 107: How a Small Blog about Food Became a Big Deal with Lisa and Jason from 100 Days of Real Food

#107: In 2010 after watching an episode of Oprah about where our food comes from, Lisa and Jason Leake decided to make a lifestyle change for their family and make better eating choices, while bloggin...

2 Mai 201448min

SPI 106: How to Get More Clients and Win in a Competitive Niche with Mary Beth Storjohann

SPI 106: How to Get More Clients and Win in a Competitive Niche with Mary Beth Storjohann

#106: In this session of The Smart Passive Income, I’m happy to welcome Mary Beth Storjohann from WorkableWealth.com to the show! Mary Beth and I met last year at The Financial Blogger Conference, and...

24 Apr 201436min

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