SPI 498: Step by Step: How to Make Sure Emails Don’t End Up in Spam with Adrian Savage

SPI 498: Step by Step: How to Make Sure Emails Don’t End Up in Spam with Adrian Savage

#498 If you're running a business, you need an email list. But you also need to send the right emails. And you also need to make sure those emails are actually getting into your subscribers' inboxes. I often talk about the fact that email is the way to go. And it is! I only wish I'd started my email list sooner. And email does offer advantages over platforms like Facebook, Instagram, TikTok, and YouTube, with their algorithms that can block our messages from the audiences that want to hear from us. But email has a similar issue, and it's one you need to address if you want to reach more people: the dreaded spam folder. Why do emails end up in spam, and what can you do about it? That's what we're talking about today with Adrian Savage, the founder of Deliverability Dashboard. Adrian is a wizard when it comes to all things email, and he goes over the four keys to massively improving your deliverability rates. If you have an email list or are thinking of starting one, this episode is a must-listen. You can also get access to a simple checklist that helps you avoid the spam folder and potentially double your open rate at DeliverabilityDashboard.com/checklist. Show notes and more at SmartPassiveIncome.com/session498.

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Episoder(933)

SPI 896: If I Had to Start Over Again

SPI 896: If I Had to Start Over Again

#896 If I were starting over today, how would I build an audience and business from scratch? Someone asked me this question at my Card Party event in Seattle, and it really got me thinking. If you're ...

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SPI 895: What's Working in Publishing Books Right Now

SPI 895: What's Working in Publishing Books Right Now

#895 I'm a New York Times bestselling author! This is thanks to my new book, Lean Learning, and a massive pre-launch promotional effort. So, what's changed in my life since earning this prestigious ba...

8 Okt 202527min

SPI 894: Becoming a Lifestyle Investor with Justin Donald

SPI 894: Becoming a Lifestyle Investor with Justin Donald

#894 Do you own your business, or does your business own you? As entrepreneurs, we're no strangers to long hours building our brands and serving others. But what if you could stop trading your time fo...

3 Okt 202545min

SPI 893: What's Working in Short Form Videos Right Now (A Crazy Update on my Experiment)

SPI 893: What's Working in Short Form Videos Right Now (A Crazy Update on my Experiment)

#893 I used to doubt the value of short-form content for serious brand building, but I was way off. Diving in and giving it a real chance has completely changed my mind! In this episode, I'll share an...

1 Okt 202536min

SPI 892: What's Working in Hosting Live Events Right Now

SPI 892: What's Working in Hosting Live Events Right Now

#892 Our virtual fatigue has brought live events back in a big way. Whether it's a dozen people in a coffee shop or thousands in a convention center, you too can bring your followers together and fost...

24 Sep 202538min

SPI 891: What's Working as a Paid Speaker Right Now

SPI 891: What's Working as a Paid Speaker Right Now

#891 I went from a terrified first-time speaker in 2011 to standing on over 350 stages. I've also earned more than half a million dollars in speaking fees and had priceless networking opportunities at...

17 Sep 202539min

SPI 890: What's Working in Sponsorships and Brand Deals Right Now

SPI 890: What's Working in Sponsorships and Brand Deals Right Now

#890 Sponsorships and brand deals can change the game for you as a creator. Here's the key, though. You have to know your worth. If, like many, you say yes to bad offers, it can cost you big time! In ...

10 Sep 202525min

SPI 889: Ultraspeaking with Tristan de Montebello

SPI 889: Ultraspeaking with Tristan de Montebello

#889 In business and in life, we need connection to thrive. So what is the number one superpower for building deep relationships? The answer is communication! That said, it's not enough to become a gr...

5 Sep 202541min

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