SPI 505: The Ultimate Guide to Lead Generation for Your Online Business with Anthony Sarandrea

SPI 505: The Ultimate Guide to Lead Generation for Your Online Business with Anthony Sarandrea

#505 They often say that this world is very small, especially the world of online business. When I go to conferences (or at least when I did before COVID), I'd often get introduced to somebody, and we'll find that we've already connected before, or we have a second- or third-degree connection. Today's guest is someone I'd never connected with, or even heard of long before we talked, but I'm so glad that we met because we had one of the best conversations I've had about lead generation in a very long time on the show. His name is Anthony Sarandrea, and I'm so grateful he's joining us today because he is a master at lead generation. Anthony has a number of different businesses. One in particular, Pocket Your Dollars, helps people become the financial experts of their own lives, and generates a ton of leads doing it. He also helps other businesses generate their own leads, and he's got some systems and approaches that I very much resonate with—especially when it comes to immersing yourself into that space you're trying to get into. Speaking of immersing yourself, you'll hear about a really interesting way Anthony did his market research: he literally became his own target customer on purpose. When it comes to lead generation, Anthony is one of the most creative and dedicated people I've met in the space. He knows the importance of remembering that your leads are real people, and that you need to serve them if you want to succeed. Show notes and more at SmartPassiveIncome.com/session505.


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Episoder(917)

SPI 206: How SPI Reader Robert Duff Is Building Passive Income with Books on Amazon

SPI 206: How SPI Reader Robert Duff Is Building Passive Income with Books on Amazon

#206: Here with me this week is Robert Duff, Ph.D., a psychologist who's supplementing his income by selling his books on Amazon. We discuss how to create and sell books for print, digital, and audio. Podcast show notes available here: https://www.smartpassiveincome.com/session206 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Mar 201637min

SPI 205: How Simple Green Smoothies Used “Challenges” to Grow from 0 to 200k Subscribers in a Year

SPI 205: How Simple Green Smoothies Used “Challenges” to Grow from 0 to 200k Subscribers in a Year

#205: Meet Jadah Sellner, co-founder of Simple Green Smoothies, a truly exciting online business that's transforming the health of its community. Hear how an e-book kickstarted Jadah and Jen's business, how they've built a strong relationship as business partners, and how listening to their audience changed their business. Podcast show notes available here: https://www.smartpassiveincome.com/session205 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Mar 201641min

SPI 204: Snack on This—How Sean Kelly Built SnackNation (and the Bigger Meaning Behind It)

SPI 204: Snack on This—How Sean Kelly Built SnackNation (and the Bigger Meaning Behind It)

#204: Meet Sean Kelly, the founder of a very special company, SnackNation, that's changing how we snack. We discuss the SnackNation business model and how Sean has adapted it to be a source of passive income. Podcast show notes available here: https://www.smartpassiveincome.com/session204 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Mar 201641min

SPI 203: How to Command Any Conversation, Meeting, or Interaction You Have with Michael Port

SPI 203: How to Command Any Conversation, Meeting, or Interaction You Have with Michael Port

#203: Michael Port is the author of Book Yourself Solid and the new Steal the Show, and he's a master of commanding conversations. Learn how to approach life's high stakes situations as performances and tips for strategies for reducing performance anxiety. Podcast show notes available here: https://www.smartpassiveincome.com/session203 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Mar 201646min

SPI 202: How SPI Helped Zephan Blaxberg Make the Leap

SPI 202: How SPI Helped Zephan Blaxberg Make the Leap

#202: Zephan Blaxberg took a leap of faith, chased after his passion, and found himself achieving more success than he ever dreamed. Hear how Zephan found his first freelancing clients, and how he breaks down goals into small, achievable success. Podcast show notes available here: Podcast show notes available here: https://www.smartpassiveincome.com/session202 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

24 Feb 201635min

SPI 201: How Chef Allison Schaaf Built a Newsletter-Based Business—The Story of PrepDish

SPI 201: How Chef Allison Schaaf Built a Newsletter-Based Business—The Story of PrepDish

#201: Allison Schaaf took something she loves—helping people create amazing meals in their own homes—and turned it into a sustainable online business. Hear how Allison built her newsletter-based business buy building a community of engaged, supportive fans. Podcast show notes available here: https://www.smartpassiveincome.com/session201 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Feb 201632min

SPI 200: How Deleting a Third of Your Content Can Triple Your Traffic—How to Do a Content Audit with Todd Tresidder

SPI 200: How Deleting a Third of Your Content Can Triple Your Traffic—How to Do a Content Audit with Todd Tresidder

#200: For my 200th episode, Todd Tresidder joins me to tell you all about the awesome power of content auditing. Learn why deleting content can help your search rankings, and how to identify which items you should delete. Podcast show notes available here: https://www.smartpassiveincome.com/session200 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Feb 201653min

SPI 199: The Marketing Effort Behind Will It Fly?

SPI 199: The Marketing Effort Behind Will It Fly?

#199: Will It Fly? has launched, and I want to introduce a few of the people who made its release such a success. I share how to create a book launch marketing schedule by working backwards, tips and tools to keep the schedule organized, and strategies for rallying influencers to help with the launch. Podcast show notes available here: https://www.smartpassiveincome.com/session199 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

3 Feb 201643min

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