SPI 506: Generating Leads for the Rest of Us (The #1 Thing You Should Do)

SPI 506: Generating Leads for the Rest of Us (The #1 Thing You Should Do)

#506 This week we spoke with Anthony Sarandrea, who gave us a lot of gold nuggets about generating leads online. But I know what some of you may be thinking: “I'm not even close to being able to do some of the things you talk about in that episode.” I still recommend listening to it, because we discuss an amazing approach to generating leads for your business. However, if you're just starting out, I want to point out one thing Anthony mentioned that's so important when you're starting to build your business because it makes everything else so much easier: before you start trying to generate leads, you need to know exactly what your target audience is going through. Hopefully, this won't be a foreign concept. But it bears repeating: everything else comes more easily when you know who your audience is. so how do you learn about them? Well, it's one thing to say, “I'm going to do some research, have conversations with people. I'll see what the forums are saying, put myself in people's shoes, and try to figure out what I can do to best serve them." That's a great start, and it'll definitely help. But it's just the first step. The next step is what I want to talk about today: becoming your target audience. Stick around and let's talk about what that looks like. Show notes and more at SmartPassiveIncome.com/session506.

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Episoder(933)

A Humble Request to SPI Listeners

A Humble Request to SPI Listeners

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SPI 869: Stop Renting Your Audience. Do This Instead.

SPI 869: Stop Renting Your Audience. Do This Instead.

#869 Imagine spending years building an audience on social media. Slowly, your followers begin to know, like, and trust you. You're now making sales, and everything is going well. Then one day, it's a...

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SPI 868: Managing Energy and Expectations When Burnout Kicks In

SPI 868: Managing Energy and Expectations When Burnout Kicks In

#868 Are you feeling it too? With the New Year excitement starting to fade, April is about the time of year when burnout starts creeping in for many of us. Don't worry, this episode will get you back ...

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SPI 867: How to Build a 7-Figure Business in a Boring Industry (And Have Fun!) with Sam Vander Wielen

SPI 867: How to Build a 7-Figure Business in a Boring Industry (And Have Fun!) with Sam Vander Wielen

#867 Goals we work hard toward can turn out to be all wrong for us the moment we achieve them. In fact, it's easy to fall into this trap if we don't uncover our own definition of success and chase som...

23 Apr 202535min

SPI 866: How to Get Better at Anything, Faster

SPI 866: How to Get Better at Anything, Faster

#866 To grow, we might have to stop relying on some of our strengths. This may sound counterintuitive, but sometimes the skills we've mastered become crutches that mask areas we're struggling in. So h...

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