SPI 564: I Sold the SPI Podcast

SPI 564: I Sold the SPI Podcast

#564 I'm here today with major news. That news is… that you should go check your calendar. To be honest, I'm not that great at this April Fool's thing, so let's just get into the real topic of today's show, shall we? This marketing thing—what would it look like if it were simple, as Tim Ferriss likes to ask? I think it would look like telling stories. If you've helped someone with your product or service, then tell their story. Better yet, let them tell their story. Story and storytelling are so, so important. They're the key to great marketing. We're going to talk about creating a StoryBrand (Donald Miller), telling great stories on TikTok, how to find the “heroes of the story” in your audience, and more. Show notes and more at SmartPassiveIncome.com/session564.

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Episoder(932)

SPI 911: The Master Guide to Instagram Growth with Brock Johnson

SPI 911: The Master Guide to Instagram Growth with Brock Johnson

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SPI 910: My HOOKS Formula Will Fix Your Reach

SPI 910: My HOOKS Formula Will Fix Your Reach

#910 What if I said your decision to listen in on today's episode will determine your success or failure as a creator? In a split second, you're making up your mind on whether this session is worth yo...

14 Jan 24min

SPI 909: Is Value-Based Content Dead?

SPI 909: Is Value-Based Content Dead?

#909 This is how to gauge if something is worth posting. If people can get the same information from ChatGPT, your content isn't good enough! That's because what worked in the past doesn't cut it anym...

7 Jan 21min

SPI 908: This Is How You Know If You’ll Win or Quit in 2026

SPI 908: This Is How You Know If You’ll Win or Quit in 2026

#908 Like me, thousands of people started online businesses after getting laid off in 2008. In fact, there were hundreds of us specifically teaching entrepreneurship around that time. But why am I one...

31 Des 202522min

SPI 907: Six Steps to Make 2026 Your Best Year Yet

SPI 907: Six Steps to Make 2026 Your Best Year Yet

#907 What do you want to achieve? Figuring this out in exact terms is part one of this six-step goal design session. If you follow me through this powerful exercise, you'll have a clear roadmap on how...

24 Des 202525min

SPI 906: Easy Rules for Crafting Challenges That Convert

SPI 906: Easy Rules for Crafting Challenges That Convert

#906 Quick wins and small steps create massive results. Still, how do we take that all-important first leap when faced with big projects? In this episode, I share why challenges stand out as one of th...

17 Des 202531min

SPI 905: I’m Ready to Share the Short-Form Formula for Viral Growth!

SPI 905: I’m Ready to Share the Short-Form Formula for Viral Growth!

#905 Short-form video is dominating the internet. If you're sitting this one out and dismissing it as a passing trend, you're missing out on the easiest opportunity to generate views, build an audienc...

10 Des 202522min

SPI 904: The Hero Platform Strategy: How to Grow on Social Without Spreading Yourself Thin

SPI 904: The Hero Platform Strategy: How to Grow on Social Without Spreading Yourself Thin

#904 I'm now a big fan of short-form video for entrepreneurs, despite my initial skepticism. For the best results, though, you should take advantage of multiple platforms at once. But how do you show ...

3 Des 202548min

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