SPI 655: How to Build Stories That Sell Big with Dr. J.J. Peterson

SPI 655: How to Build Stories That Sell Big with Dr. J.J. Peterson

#655 How much is a good story worth? In marketing, it's priceless. It can make the difference between no sales and more sales than you can handle. But how do you tell the right story? How do you find the exact formula that can take your brand to the next level? This is the focus of today's conversation with Dr. J.J. Peterson of StoryBrand and the Marketing Made Simple podcast. You hear me talk about Building a StoryBrand by Donald Miller all the time. It's one of the books that are essential reading for any entrepreneur. In this session, we dive even deeper into the game-changing impact of storytelling in business. Dr. J.J. Peterson shares the seven elements your brand script should include, how to become a better marketer, how to stand out in your niche, and much more. Thousands of organizations have seen massive growth under his guidance, so don't miss this incredible talk! Show notes and more at SmartPassiveIncome.com/session655.

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Episoder(932)

SPI 895: What's Working in Publishing Books Right Now

SPI 895: What's Working in Publishing Books Right Now

#895 I'm a New York Times bestselling author! This is thanks to my new book, Lean Learning, and a massive pre-launch promotional effort. So, what's changed in my life since earning this prestigious ba...

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SPI 894: Becoming a Lifestyle Investor with Justin Donald

SPI 894: Becoming a Lifestyle Investor with Justin Donald

#894 Do you own your business, or does your business own you? As entrepreneurs, we're no strangers to long hours building our brands and serving others. But what if you could stop trading your time fo...

3 Okt 202545min

SPI 893: What's Working in Short Form Videos Right Now (A Crazy Update on my Experiment)

SPI 893: What's Working in Short Form Videos Right Now (A Crazy Update on my Experiment)

#893 I used to doubt the value of short-form content for serious brand building, but I was way off. Diving in and giving it a real chance has completely changed my mind! In this episode, I'll share an...

1 Okt 202536min

SPI 892: What's Working in Hosting Live Events Right Now

SPI 892: What's Working in Hosting Live Events Right Now

#892 Our virtual fatigue has brought live events back in a big way. Whether it's a dozen people in a coffee shop or thousands in a convention center, you too can bring your followers together and fost...

24 Sep 202538min

SPI 891: What's Working as a Paid Speaker Right Now

SPI 891: What's Working as a Paid Speaker Right Now

#891 I went from a terrified first-time speaker in 2011 to standing on over 350 stages. I've also earned more than half a million dollars in speaking fees and had priceless networking opportunities at...

17 Sep 202539min

SPI 890: What's Working in Sponsorships and Brand Deals Right Now

SPI 890: What's Working in Sponsorships and Brand Deals Right Now

#890 Sponsorships and brand deals can change the game for you as a creator. Here's the key, though. You have to know your worth. If, like many, you say yes to bad offers, it can cost you big time! In ...

10 Sep 202525min

SPI 889: Ultraspeaking with Tristan de Montebello

SPI 889: Ultraspeaking with Tristan de Montebello

#889 In business and in life, we need connection to thrive. So what is the number one superpower for building deep relationships? The answer is communication! That said, it's not enough to become a gr...

5 Sep 202541min

SPI 888: What's Working in Affiliate Marketing Right Now

SPI 888: What's Working in Affiliate Marketing Right Now

#888 You don't need a following to win big online. With algorithms pushing content to targeted audiences, you can serve and earn right away. All it takes is connecting people in search of solutions wi...

3 Sep 202546min

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