SPI 666: This Super Bowl Ad Got Me Good

SPI 666: This Super Bowl Ad Got Me Good

#666 One thing is clear—lazy content creation won't get you anywhere online today! So how do you grab attention and get audiences to focus? One way to do it is through pattern interrupts. If you don't know what I'm talking about, maybe you've seen this technique in action during the Super Bowl commercials. In fact, a clever Tubi ad spot had me and thousands of other people scrambling in just fifteen seconds. Listen in on today's episode for my reaction! But you don't have to resort to trickery to create memorable content that stands out. Subtle yet effective ways to leverage pattern interrupts exist and work wonders in video, audio, or any other medium. So much so that they've become essential for modern content creation. Tune in to hear about some of the tactics I use that have delivered great results! Show notes and more at SmartPassiveIncome.com/session666.

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Episoder(933)

SPI 778: Inside a Pat Flynn Coaching Call with Cassie Shawcross

SPI 778: Inside a Pat Flynn Coaching Call with Cassie Shawcross

#778 If growing your business were easy, what would it look like? This is a powerful question because many of us tend to overcomplicate things. So how do we build a brand without getting distracted by...

19 Apr 202426min

SPI 777: Making More Sales and Talking Funnels with Ben Harris from ClickFunnels

SPI 777: Making More Sales and Talking Funnels with Ben Harris from ClickFunnels

#777 How do we sell more of our products? Essentially, what are the top strategies to get new leads and convert them into customers? Also, which tactics have stopped working, and where do we invest ou...

17 Apr 202439min

SPI 776: The Perfect Bonus Sandwich

SPI 776: The Perfect Bonus Sandwich

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers. But when do the extras you offer start working against...

12 Apr 202415min

SPI 775: What You Need to Know Before Creating Software For Your Audience

SPI 775: What You Need to Know Before Creating Software For Your Audience

#775 Selling a piece of software you've created and grown can be a massive windfall. But where do you start if you have an idea for a tool or service but can't write any code? What do you need to know...

10 Apr 202454min

SPI 774: If I Had $1000 and Started Over...

SPI 774: If I Had $1000 and Started Over...

#774 I get asked this all the time—if I were starting over with $1000 to invest in an online business, what would I do? And here's my answer—I would go offline. This always surprises people, but the a...

5 Apr 202413min

SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards

SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards

#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with the most. And the truth is, there are no shortcu...

3 Apr 202450min

SPI 772: My Next Software Build Starts Here (Follow Along)

SPI 772: My Next Software Build Starts Here (Follow Along)

#772 Regular listeners know I love bringing you along for the journey as I start new projects. Listen in to get a first glimpse at the software venture I hope will provide a game-changing solution for...

29 Mar 202420min

SPI 771: How to Consistently Create Videos to Grow Your Business with Caleb Wojcik

SPI 771: How to Consistently Create Videos to Grow Your Business with Caleb Wojcik

#771 What comes to mind when you think about recording video? Many people let their aversion to being on camera hurt the growth of their brands. Still, we all know we need to get comfortable with this...

27 Mar 202445min

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