SPI 776: The Perfect Bonus Sandwich

SPI 776: The Perfect Bonus Sandwich

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers. But when do the extras you offer start working against you? How do you use this tactic the right way to create irresistible deals? In 2024, I'm taking these Friday episodes up a notch with specific ideas and frameworks you can implement to optimize and grow your brand. This session is no different because today I'll help you create the perfect bonus sandwich. With this strategy, you'll select the best perks to complement your main product and avoid mistakes many entrepreneurs make! So, what are the bonuses that customers actually want? When should you avoid using any extras at all? How do you determine and market the total value of your offer? Join me to find out! Show notes and more at SmartPassiveIncome.com/session776.

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Episoder(926)

SPI 795: Thinking Small, Winning Big—the Unconventional Path of a Niche Software Company with Brenden Mulligan

SPI 795: Thinking Small, Winning Big—the Unconventional Path of a Niche Software Company with Brenden Mulligan

#795 Why do we all chase numbers and try to grow our businesses too much? Instead, couldn't we run a small, flexible brand that generates enough passive income for a comfortable life? Today's guest, B...

19 Jun 202444min

SPI 794: How to Become a Confident Speaker with Nausheen I. Chen—SPI Pro Expert in Residence

SPI 794: How to Become a Confident Speaker with Nausheen I. Chen—SPI Pro Expert in Residence

#794 With everything becoming artificial, building a personal brand is all about being human and letting your personality shine. In fact, one of the best ways to stand out and grow your audience is to...

14 Jun 202433min

SPI 793: A Personal Brand Masterclass with Rory Vaden

SPI 793: A Personal Brand Masterclass with Rory Vaden

#793 Too many people focus on hacking algorithms and miss the most important element of growing their audience. More than anything, we need to work toward building trust! Tune in because this absolute...

12 Jun 202450min

SPI 792: How to Find Data to Support Your Content

SPI 792: How to Find Data to Support Your Content

#792 Your content can sometimes connect with people and drive action. Other times, it can fall flat and never stand out. Have you ever wondered why? For one, storytelling is an essential part of succe...

7 Jun 202414min

SPI 791: How to Generate More Course Sales and the Crossover between Data and Art with John Ainsworth

SPI 791: How to Generate More Course Sales and the Crossover between Data and Art with John Ainsworth

#791 How do you generate more revenue per client? How do you make more sales with email marketing? Also, how do you grow your email list and engage your subscribers? Today's episode answers these ques...

5 Jun 202447min

SPI 790: How Do I Monetize My Niche Skills?—A Pat Flynn Coaching Call with Sarah Dawn

SPI 790: How Do I Monetize My Niche Skills?—A Pat Flynn Coaching Call with Sarah Dawn

#790 Putting ourselves out there online can be scary for many of us. This is especially true when we first start creating videos. But here's the thing. Your personality might be the unique selling pro...

31 Mai 202431min

SPI 789: The World of High-Value Business Exits with Nick Bradley

SPI 789: The World of High-Value Business Exits with Nick Bradley

#789 Selling your business can be a once-in-a-lifetime moment that creates generational wealth for you and your family. But how do you build a brand that attracts potential buyers? If you're inexperie...

29 Mai 202451min

SPI 788: Top Tips from 30 Years of Business with Pamela Slim—SPI Pro Expert in Residence

SPI 788: Top Tips from 30 Years of Business with Pamela Slim—SPI Pro Expert in Residence

#788 There's nothing wrong with building an empire around your brand. But why aren't more entrepreneurs with complementary skills teaming up to create ecosystems? What if this was a better way to serv...

24 Mai 202442min

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