350: How Joe Foster of Reebok Raced His Brand In Front Of The Competition

350: How Joe Foster of Reebok Raced His Brand In Front Of The Competition

Coming from a long line of shoemakers, it seemed only natural that Joe Foster follow in his family’s footsteps, but instead Foster decided to push his horizons even further and create a brand that would become a legacy. Listen in as Foster shares his incredible journey through generations of shoemakers to bring us the global brand we know today: Reebok. Foster’s entrepreneurial journey is nothing short of inspiring, as he took the company through ups and downs, broke into competitive markets, and created a niche in the market for his brand. Acquired by Adidas in 2005 for a whopping $3.8 billion, Foster has since retired and authored a book: “Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand”. In this astounding interview, Nathan Chan and Foster discuss the entrepreneurial journey, and everything Foster has learned along the way when it comes to business and brand.

Episoder(587)

232: Create a Company Culture That’s Healthy and Profitable, With David Heinemeier Hansson of Basecamp

232: Create a Company Culture That’s Healthy and Profitable, With David Heinemeier Hansson of Basecamp

Eighteen years ago, David Heinemeier Hansson was a college student sitting in his little apartment in Copenhagen when he stumbled across a blog post by 37signals (which would later become Basecamp), a...

10 Jan 20191h 2min

230: Startup Legends Talk Hiring, Branding, and Core Values, With Oli Gardner of Unbounce and Ryan Deiss of DigitalMarketer

230: Startup Legends Talk Hiring, Branding, and Core Values, With Oli Gardner of Unbounce and Ryan Deiss of DigitalMarketer

Most of Foundr’s podcast episodes are one-on-one chats, usually focusing on a particular foundr or their business. This time around, we were fortunate enough to sit down, in person, with two startup i...

18 Des 201852min

229: Mastering Copywriting and Finding Your Flow With Arman Assadi of Project EVO

229: Mastering Copywriting and Finding Your Flow With Arman Assadi of Project EVO

NEW COURSE ALERT: Entrepreneur, we wanted you to be the first to know that we’ve collaborated with Arman Assadi to bring you our brand new copywriting course. Learn the copywriting secrets behind 11 s...

11 Des 20181h 9min

228: A Serial Founder’s Fight for Mass Adoption of Cryptocurrencies, With Alex Mashinsky of Celsius

228: A Serial Founder’s Fight for Mass Adoption of Cryptocurrencies, With Alex Mashinsky of Celsius

Serial founder and VOIP pioneer Alex Mashinsky has founded eight companies and raised more than a billion dollars in collective funding since his entrepreneurial start in the 1990s—and he is showing n...

4 Des 201858min

227: From a $20M Business to Starting Over With a New Vision, with Erika Geraerts of Fluff

227: From a $20M Business to Starting Over With a New Vision, with Erika Geraerts of Fluff

Frank Body co-founder Erika Geraerts left her $20 million coffee scrub company to invent a new category within the beauty industry. She's now on a mission to empower young girls everywhere to feel mor...

27 Nov 201846min

225: New Founders Doubled Business and Hit Their First $10K Month (Consulting Empire Spotlight: Part 2)

225: New Founders Doubled Business and Hit Their First $10K Month (Consulting Empire Spotlight: Part 2)

Welcome to part two of our two-part podcast series that’s shining the spotlight on successful entrepreneurs who hail right from our very own Foundr community! If you haven’t listened to part one featu...

13 Nov 201834min

224: Gavin Symes Scales His Consulting Business to $50K/Month in 3 Months (Consulting Empire Spotlight: Part 1)

224: Gavin Symes Scales His Consulting Business to $50K/Month in 3 Months (Consulting Empire Spotlight: Part 1)

The Foundr community is full of passionate people from all walks of life, in the trenches daily doing what it takes to make their startup dreams a reality. In this week’s podcast, we want to highlight...

7 Nov 201838min

223: How WPBeginner’s Syed Balkhi Rocketed to Success, Aiding Millions of Wordpress Users

223: How WPBeginner’s Syed Balkhi Rocketed to Success, Aiding Millions of Wordpress Users

New to the US from Pakistan, Syed Balkhi was a lonely and isolated 12-year-old. Unable to speak English fluently, he took to communicating with new friends—computers—and quickly found comfort interact...

30 Okt 201846min

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