Special Episode - Seth Godin Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know

Special Episode - Seth Godin Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know

Today, we're bringing you a special episode—a conversation with marketing legend Seth Godin. Eric Siu sits down with Seth to talk about the power of storytelling, the importance of long-term thinking in business, and why books still matter. This conversation will inspire you to think bigger and aim higher. Watch the full interview here. Get a copy of Seth Godin's newest book: "This is Strategy." Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Understanding Modern Marketing Misconceptions (02:52) The Philosophy of Strategy (05:47) The Importance of Focus in Marketing (09:04) Games and Infinite Play in Business (11:57) Empathy and Its Role in Strategy (14:47) Navigating Systems in Business (18:05) The Power of Time in Strategy (21:00) Generosity and Authenticity in Business (23:50) The Strategy Behind Book Publishing (29:10) The Journey of Writing and Its Impact (31:35) The Birth of Email Marketing (35:48) The Importance of Focus in Business (39:55) Understanding Long-Term Games (43:45) The Transformative Power of AI (48:34) Education and the Need for Change Agents (49:58) Mastering the Art of Storytelling (53:50) The Balance Between Hustle and Patience Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Episoder(3241)

Agency Trends, Capitalism vs Socialism, and Gary Vee’s Blueprint for the Next Generation

Agency Trends, Capitalism vs Socialism, and Gary Vee’s Blueprint for the Next Generation

In this episode #3038, Eric Siu and Neil Patel break down agency growth and revenue trends, highlighting the effectiveness of outbound marketing in driving results. They also compare capitalism and so...

10 Sep 202525min

How to Create Content for AI, Gymshark’s Sorority Play, and Rethinking Burnout

How to Create Content for AI, Gymshark’s Sorority Play, and Rethinking Burnout

In this episode #3067, Eric and Neil discuss how content creation is shifting from keyword-heavy tactics to covering topics in depth, especially with AI reshaping SEO. They highlight the value of plat...

9 Sep 202522min

AI Is Killing Junior Jobs, Here’s What’s Replacing Them

AI Is Killing Junior Jobs, Here’s What’s Replacing Them

In this episode #3036, Eric and Neil discuss how AI is reshaping the job market, with fewer junior roles available and a growing demand for senior talent. They highlight the importance of adapting thr...

8 Sep 202520min

Top Talent Left Zuck for Elon, Cloudflare’s Bold Bet, AI Pilots Keep Failing, and YouTube’s AI Advantage

Top Talent Left Zuck for Elon, Cloudflare’s Bold Bet, AI Pilots Keep Failing, and YouTube’s AI Advantage

In this episode #3035, Eric Siu and Neil Patel discuss the AI talent shift from Meta to Elon Musk’s XAI, the challenges of adopting AI, and the tough truths of angel investing. They also explore YouTu...

4 Sep 202532min

$3.6M SaaS Founder Starts Selling Courses, The Video Formula That Made $500K

$3.6M SaaS Founder Starts Selling Courses, The Video Formula That Made $500K

In this episode #3034, Eric Siu and Neil Patel discuss how to achieve virality by understanding algorithms, the rise of young entrepreneurs, and why focus is critical for business success. They also e...

3 Sep 202524min

AI for Agencies, Content From CEOs... What’s Actually Worth Doing?

AI for Agencies, Content From CEOs... What’s Actually Worth Doing?

In this episode #3033, Eric Siu and Neil Patel share VC perspectives on how AI is reshaping automation, while stressing that strong relationships remain key in service-based industries. They also high...

2 Sep 202515min

How We Maximize Conference ROI and the Truth About Google vs. ChatGPT

How We Maximize Conference ROI and the Truth About Google vs. ChatGPT

In this episode #3032, Eric Siu and Neil share how they’re preparing for the HubSpot Inbound Conference, focusing on maximizing ROI through networking and building relationships, especially with platf...

1 Sep 202516min

How ChatGPT's Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore?

How ChatGPT's Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore?

In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenue ...

28 Aug 202516min

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