721 | Leveraging AI for Social Advertising w/ Akvile Defazio

Ever listened to a podcast dumpster fire? You've got to check this one out. We led with today's breaking news of Google's September 2022 Core Update and didn't rearrange the rest of our headlines. And...

13 Sep 202224min

The second segment of our Michel Fortin interview goes from helpful content straight into the customer's search intent. Are we meeting them on the road to their solution with insightful, useful conten...

10 Sep 202239min

We came across a very important article from Dan Taylor this week regarding the possibility of site indexing being the most coveted goal for SEO's of the future. Coupled with an article from Search En...

8 Sep 202227min

It couldn't be more timely! Michel Fortin, long time SEO professional, has recently written a fantastic article regarding "user-first" SEO principles, a concept that he has been championing for someti...

5 Sep 202231min

Robots can recognize other robots, right Modie (Mordy's AI name)? Alright, we evidently were advertising SERP's Up, the new Wix podcast, as Mordy' threw promos everywhere in the show. Yup - very proud...

31 Aug 202230min

Dawn Anderson shares her expertise of semantic relationships of content for the EDGE audience, in this second part of her interview with Erin Sparks. They dive in the machine learning concepts that ar...

31 Aug 202242min

So the whole SEO world turns on its ear, and we hold it back until the third article? Really, an update like this deserves top billing! We are here at the onset of the Helpful Content Update (HCU), an...

24 Aug 202237min

Dawn Anderson joins Erin Sparks to discuss the history of Google updates and the pursuit of "cleaning" up the web. Dawn shows her expertise and knowledge in the science of SEO. She gives context to th...

20 Aug 202241min