Business Green's James Murray: Boots, Solar Panels, and a Terry Pratchett Theory of Net Zero Inequality

James Murray, Editor in Chief of Business Green, talks with Wicked Problems about everything from handling unexpected protestors to Terry Pratchett-inspired Solar Panel Theory of Socioeconomic Unfairness.

Join us as James shares insights from the Net Zero Festival, discusses the challenges of transition poverty, and offers a vision for a sustainable and equitable future.

The Boots Theory of Socioeconomic Unfairness: Drawing on Terry Pratchett's insightful humor, James discusses economic disparities in accessing green technology and the broader implications for the net zero transition.

Mastering Unplanned Moments: Hear about the unexpected stage invasion at the Net Zero Festival and James's perspective on handling protests with respect and understanding.

The Importance of Equitable Policies: A discussion on the necessity of designing policies and investments that recognize the risk of transition poverty and ensure benefits are shared equitably.

Celebrating Women in Green Business: James introduces the Women in Green Business Awards, highlighting the role of diversity in driving the green economy and addressing the green skills gap.

Looking Ahead to the Next Net Zero Festival: A sneak peek into the upcoming Net Zero Festival, its aims to celebrate and showcase the exciting developments in the green economy, and the introduction of a new, in-depth workshop stream.

James’ Catalysts

* David Wallace-Wells' "The Uninhabitable Earth" for its stark depiction of climate risks.

* George Monbiot's "Heat" as a pioneering discussion on achieving a net zero economy.

* Akshat Rathi's optimistic views in Climate Capitalism.

* David Roberts’ volts.wtf

Further Reading

* Women in Green Business Awards

* UK Green Business Awards (June)

Connect with James Murray

* LinkedIn

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