#24 David Sandström: Creating a Brand that People Talk About

#24 David Sandström: Creating a Brand that People Talk About

Tune in to hear from the CMO at the global fin-tech unicorn, Klarna. He is the man behind the Snoop Dog branding and essentially making marketing a bank fun (it's possible, trust us).

David shares some insightful trends and emphasizes that leaders should look to incorporate marketing influencers, whether celebrity or social media, to maximize attention, create trust and relatability.

Hosted on Acast. See acast.com/privacy for more information.

Episoder(32)

#32 Gunhild Stordalen: Improving the health of people and planet through better food

#32 Gunhild Stordalen: Improving the health of people and planet through better food

Tune in to this episode to hear from Gunhild Stordalen, the founder and Executive Chair of EAT, Gunhild is a driving force linking climate, health and sustainability issues across sectors to transform...

4 Mar 202044min

#31 Tugberk Duman: Facial Recognition: Payments, Vending Machines & Google Glass

#31 Tugberk Duman: Facial Recognition: Payments, Vending Machines & Google Glass

We are talking to Tugberk Duman, an expert on zero UI interfaces from the company Futurice, in Finland. He has lead several futuristic projects such as facial recognition payments in Finland and in No...

4 Mar 202034min

#30 Rana El Kaliouby: The Mission to Humanize Technology

#30 Rana El Kaliouby: The Mission to Humanize Technology

What if your computer could understand how you felt? We spend so much time with technology, so should our smart homes, phones and computers be in tune with our feelings? Or if smart fridges could asse...

28 Jan 202025min

#29 Costas Markides: Disrupting the disruptors

#29 Costas Markides: Disrupting the disruptors

A crowd favorite from Oslo Business Forum joins Future Forecast. London Business School professor, Costas Markides explains what ‘disruption’ really means, and why business leaders need to prioritize ...

18 Des 201942min

#28 Nathan Furr: How to Compete and Win Like the World’s Top Leaders

#28 Nathan Furr: How to Compete and Win Like the World’s Top Leaders

In this episode of Future Forecast, Isabelle Ringnes is joined by Nathan Furr, a professor of innovation and strategy at INSEAD, to talk about how companies can navigate through technological change a...

26 Nov 201918min

#27 Paul Scanlan: The Future of 5G

#27 Paul Scanlan: The Future of 5G

CTO, Paul Scanlan, heads the technology division of the world's largest telecommunications equipment manufacturer, Huawei. With a global market share of 30% last year, and the world’s second-largest s...

12 Nov 201935min

#26 Mette Lykke: Creating Startups for the Greater Good

#26 Mette Lykke: Creating Startups for the Greater Good

We sat down with Mette Lykke, one of Scandinavia's most impressive entrepreneurs. She co-founded the wildly popular sports-app Endomono just at the peak of adoption of apps and later sold for $85 mill...

29 Okt 201915min

#25 Tanya Accone: Solving the world's biggest problems with innovation and tech

#25 Tanya Accone: Solving the world's biggest problems with innovation and tech

Tanya Accone works with the United Nations Children’s Fund, also known as UNICEF, as a Senior Advisor on Innovation. She established and led UNICEF’s global human capital futures and analytics portfol...

8 Okt 201940min

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