Freewheel.TV, Co-CEO and Co-Founder, Doug Knopper
Televisionation21 Aug 2009

Freewheel.TV, Co-CEO and Co-Founder, Doug Knopper

Tracy Swedlow, editor-in-chief of InteractiveTV Today[itvt], interviews Doug Knopper, Co-Founder/Co-CEO, of Freewheel.TV, a video ad management platform which claims its prime goal is the management of ad monetization on all platforms. Specifically, Freewheel manages the rights for specific ad content (even if these are distributed on any device), traffics the right ads for that content, and manage the revenue sharing relationship between all IP owners. It's going to get a lot more complicated as advertising takes on new forms. Listen to the show. Read our daily news at http://itvt.com

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Episoder(588)

TVOT NYC 2024: Overcoming Fragmentation

TVOT NYC 2024: Overcoming Fragmentation

AUDIO: The audio is a bit quiet at the beginning and elsewhere, but it is audible. This is usually due to the fact that some speakers don't hold their mic close enough to their mouth!SUMMARYThe discus...

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TVOT NYC 2024: But What Can AI Do for Me Now

TVOT NYC 2024: But What Can AI Do for Me Now

SUMMARYThis discussion at TVOT NYC 2024 focused on practical AI applications in the media and entertainment industry. Key points included using AI to enhance video content creation, such as increasing...

30 Jan 202534min

TVOT NYC 2024: Branded Entertainment

TVOT NYC 2024: Branded Entertainment

SUMMARYThe panel discussed the evolution of branded entertainment, emphasizing the need for a balance between creative content and brand messaging. Key ingredients for success include a compelling ide...

30 Jan 202524min

TVOT NYC 2024: The AI_TV Content Connection

TVOT NYC 2024: The AI_TV Content Connection

TOPICSThe key topics discussed in the conversation include: AI, TV content, interactive content, generative AI, AI-powered filmmaking, democratizing content creation, AI as a tool in the creative proc...

29 Jan 202530min

TVOT NYC 2024: Monetizing Connected TV - Chris Pfaff

TVOT NYC 2024: Monetizing Connected TV - Chris Pfaff

TOPICSThe key topics discussed in the conversation include: monetizing connected TV, innovations in CTV advertising, challenges and opportunities in CTV, live sports and personal shopping on CTV, and ...

29 Jan 202538min

Talk Back to Television: Cognizant’s Gabriel Berger on What’s Wrong in Media and Entertainment

Talk Back to Television: Cognizant’s Gabriel Berger on What’s Wrong in Media and Entertainment

December 15, 2022Talk Back to Television welcomes our friend Gabriel Berger, Head of Media and Entertainment Industry Solutions for Cognizant. As we all know, Cognizant helps companies modernize techn...

15 Des 20229min

Televisionation: Director and Writer, Sheldon Epps, on His New Book and His New Project for BET+

Televisionation: Director and Writer, Sheldon Epps, on His New Book and His New Project for BET+

November 29, 2022ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry.This episode features writer and director, S...

15 Des 202232min

Talk Back to Television: Next Media Partners’ Gerard Kunkel on the Metaverse

Talk Back to Television: Next Media Partners’ Gerard Kunkel on the Metaverse

December 1, 2022Talk Back To Television welcomes Gerard Kunkel, Founder and Managing Partner of Next Media Partners, LLC. Gerard appears IRL (In Real Life) to continue the conversation we started with...

15 Des 20227min

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