"We've Been Creating Value for Instagram and TikTok With Very Little Actually Accruing to Us:" Trevor McFedries

"We've Been Creating Value for Instagram and TikTok With Very Little Actually Accruing to Us:" Trevor McFedries

This week’s interview is with Trevor McFedries, who is behind Lil Miquela, a 19-year-old aspiring pop star with almost 3M Instagram followers, striking deals with Clavin Klein and Prada. But what’s more surprising is that she’s not human. She’s a computer-generated, character. The company that Trevor co-founded, called Brud, created her image and life story. It’s only fitting then that Lil Miquela, who lives in a digital world, will start to leverage digital tokens.

[Note: Trevor says in the interview a Miquela drop on SuperRare would happen on Oct. 30 or 31, but they’ve since changed the date to November 17. So you’re still on time to participate.]

Episoder(325)

Omer Goldberg: The DeFi Exploit That Exposed a Bigger Problem

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How the DTCC is Tokenizing $100 Trillions in Assets | Tom Sullivan

How the DTCC is Tokenizing $100 Trillions in Assets | Tom Sullivan

What happens when the institution at the center of U.S. market plumbing starts putting securities onchain?In this episode of The Defiant, Chris Storaker sits down with Tom Sullivan, Managing Director ...

20 Mar 42min

Will Aave’s New Plan Change DeFi Forever? | Stani Kulechov Explains

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New Podcast with Aave founder Stani Kulechov just dropped: Aave is at a turning point - will the Aave Will Win proposal lead to innovation or chaos? Aave is navigating a pivotal moment with the recent...

13 Mar 52min

Optimism Is Done With “Ethereum Alignment” — Users Come First

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In this episode of The Defiant Podcast, Camila Russo sits down with Jing Wang to discuss how Optimism is evolving and why the debate over what counts as a “real” Ethereum L2 might be missing the point...

6 Mar 36min

Did L2 Fragment Ethereum? - With Yuval Rooz, CEO of Digital Asset, Co-Founder of Canton

Did L2 Fragment Ethereum? - With Yuval Rooz, CEO of Digital Asset, Co-Founder of Canton

Layer 2 was supposed to scale Ethereum.But what if it fragmented it instead?In this episode, we break down:• Why public chains are “expensive databases”• Why composability is Ethereum’s real value• Wh...

27 Feb 51min

The Bitcoin Renaissance Legacy : Beyond Digital Gold Ep. 2

The Bitcoin Renaissance Legacy : Beyond Digital Gold Ep. 2

Bitcoin Renaissance or JPEG Hype?In 2023, Bitcoin had what many called a renaissance.NFTs on Bitcoin.BRC-20 tokens.Runes.10x transaction spikes.Fee revenue surging to levels not seen since 2017.And th...

26 Feb 20min

Why DAO Governance Always Turns Political

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"In a decentralized governance system, it's unavoidable to develop politics."Rune Christensen explains why DAO governance becomes a struggle for resources, how the "iron law of bureaucracy" emerges, a...

20 Feb 55min

Robinhood’s Crypto Head Johann Kerbrat on Why Public Blockchains Will Win

Robinhood’s Crypto Head Johann Kerbrat on Why Public Blockchains Will Win

Robinhood is opening the testnet for its Arbitrum-based Ethereum Layer 2. In this episode, we sit down with the fintech’s head of crypto, Johann Kerbrat, to discuss the strategic move to build on Ethe...

11 Feb 41min

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