#236: The ONE Thing Every Photographer Needs to Do in November

#236: The ONE Thing Every Photographer Needs to Do in November

Are you struggling to stand out in a crowded photography market?In this week's Joycast, I'm discussing a crucial strategy that helped me build a profitable photography business over the last 26 years. I'll share how creating custom holiday cards turned my passion into a client magnet and kept my photography studio at the forefront of people's minds all year long.Join me for:
  • The surprising power of holiday cards to generate referrals and client loyalty
  • Why one client carried my Christmas card for months
  • Tips for designing a holiday card that's irresistible and memorable
  • Strategies to make your card feel personal and impactful, creating lifelong clients
You'll also learn about:
  • The value of investing time and creativity in high-quality printed pieces
  • Why a simple holiday card can differentiate you from amateur photographers
  • How to stay top of mind with clients in a genuine, non-intrusive way
Ready to make this holiday season your most profitable yet?Get inspired and start planning your unique holiday card with me. And if you're interested in a free masterclass where I break down this strategy in detail, send me a DM on Instagram! (@Sarah Petty)RESOURCES:
Worth Every Penny Joycast Show Notes: [LINK]
Show Transcript: Click HereJoin our free Facebook community at "We Are Portrait Photographers" for more inspiration and support.
RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

https://photographybusinessinstitute.com/podcast/episode-236

SHOW TRANSCRIPT:

Click Here

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/c/thejoyofmarketing

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

#201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:

Turning Her Back Burner Hobby into Real Money

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Episoder(329)

#329: The Only 5 Marketing Strategies Boutique Photographers Need

#329: The Only 5 Marketing Strategies Boutique Photographers Need

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#328: How Photographers Are Making Six Figures With Cheap Gear

#328: How Photographers Are Making Six Figures With Cheap Gear

Do you ever catch yourself thinking, "If I just had better gear, then I could finally charge what I'm worth?" It's one of the biggest lies photographers believe, and it's keeping too many talented art...

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#327: Laid Off, Then $9,500 Richer From a Single Client

#327: Laid Off, Then $9,500 Richer From a Single Client

What if getting laid off wasn't the end of your story, but the beginning of building a business no one could take away? If you've ever wondered whether you're truly "good enough" to charge premium pri...

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#326:  AI Will Kill Most DIgital Photographers, Here's Who Survives

#326: AI Will Kill Most DIgital Photographers, Here's Who Survives

What if AI isn't the biggest threat to your photography business? What if the real risk is building a business around something clients can replace? As AI reshapes the industry, this episode will chal...

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#325:  If I Started A Photography Business in 2026, I'd Do This

#325: If I Started A Photography Business in 2026, I'd Do This

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#324: How Faith Doggett Rebuilt Her Photography Business After Losing Everything From burnout and undercharging to building a profitable photography business with confidence

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You know you're talented. But if you've spent years undercharging, second guessing yourself, or letting life convince you your dreams have to wait, you're not alone. Sometimes the hardest part isn't l...

14 Jul 20min

#323: 8 Things Boutique Photographers Do That Amateurs Don't

#323: 8 Things Boutique Photographers Do That Amateurs Don't

Ever feel like you're working harder than ever, yet still being mistaken for "just another photographer"? The difference between an amateur and a boutique photographer isn't talent, gear, or experienc...

7 Jul 9min

#322: The 1-Page Photography Business Plan that Actually Makes Money

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Ever feel like you're working harder than ever in your photography business, yet still wondering why the numbers don't add up? If business planning feels overwhelming, this episode might completely ch...

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