Euro 2024 Special with SportsPro - The most marketable players, the media wins and the biggest marketing and media stories from Euro 2024

Euro 2024 Special with SportsPro - The most marketable players, the media wins and the biggest marketing and media stories from Euro 2024

This episode is a Euro 2024 special. We're joined by Tom Bassam, host of the SportsPro Podcast, to discuss the biggest marketing and media moments from this year's tournament. Tom and Alex try their best to decide which players were the most marketable, which were the standout media trends whether hosting the tournament was a win for Germany. This episode was recorded on July 11th, before the final between Spain and England.

Episoder(99)

Ronaldo, Neymar and Lewandowski: Who are the most marketable footballers in the world? With SportsPro's Michael Long and Ed Dixon

Ronaldo, Neymar and Lewandowski: Who are the most marketable footballers in the world? With SportsPro's Michael Long and Ed Dixon

We're joined by SportsPro's Michael Long and Ed Dixon to go through their latest list of the 50 most marketable athletes in sport, otherwise known as 50MM. We find out who the most marketable footbal...

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Manchester City Women: Growing fandom, new partnerships, broadcast deals, and more with MD Charlotte O'Neill

Manchester City Women: Growing fandom, new partnerships, broadcast deals, and more with MD Charlotte O'Neill

On this episode of the Footballco Business Podcast, we’re joined by the managing director of Manchester City Women, Charlotte O’Neill. Charlotte joins us to discuss performance off the pitch, includin...

10 Okt 202535min

Matt McKie - Stockport County and building community plus lessons from Manchester United

Matt McKie - Stockport County and building community plus lessons from Manchester United

On this episode of the Footballco Business Podcast, we're joined by Matt McKie. Currently a Non-Executive Director at Stockport County, Matt has held senior brand and marketing roles at Manchester Uni...

25 Sep 202537min

Colm Dillane AKA KidSuper: Football, fashion and creativity

Colm Dillane AKA KidSuper: Football, fashion and creativity

On this show, we're bringing you Colm Dillane's interview from Stands, recorded in August this year and covering Colm's passion for fashion and creativity and the role football plays in his work. Col...

10 Sep 202523min

EA Sports: FC26, the impact of women's football, new partnerships, EA Futures, and celebrating Chloe Kelly with Senior Marketing Director for EA Sports FC, James Salmon

EA Sports: FC26, the impact of women's football, new partnerships, EA Futures, and celebrating Chloe Kelly with Senior Marketing Director for EA Sports FC, James Salmon

This episode of the Footballco Business Podcast was recorded live in Basel ahead of the 2025 Women's Euro Final and features Senior Marketing Director for EA Sports FC, James Salmon. James joined us ...

4 Sep 202517min

World Cup '26, MLS 3.0 and the best soccer cities in the US with Sports Business Journal's Alex Silverman

World Cup '26, MLS 3.0 and the best soccer cities in the US with Sports Business Journal's Alex Silverman

On this episode, we're joined by Sports Business Journal's Soccer Staff Writer, Alex Silverman, for a show dedicated to US Soccer. Alex takes us through SBJ's recently published list of the best US...

13 Aug 202531min

How to bring creativity into women's football marketing and working with players ft, Polly Barnes, James Marshall and Jenny Mitton

How to bring creativity into women's football marketing and working with players ft, Polly Barnes, James Marshall and Jenny Mitton

On this show, we're finding out how to and why we need to bring creativity into women's football marketing, how to get the best from players, and the importance of understanding the culture. Also...t...

30 Jul 202531min

How Mercury 13 are creating the LVMH of football with Victoire Cogevina Reynal

How Mercury 13 are creating the LVMH of football with Victoire Cogevina Reynal

On this show, our guest is the Co-founder and Co-CEO of Mercury 13, Victoire Cogevina Reynal. Victoire joins us to discuss Mercury 13's first year owning FC Como Women, the club's rebrand, its role in...

14 Jul 202530min

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