Club Tigres Femenil - Growing the women's brand in North America and partnering with Barbie
On this show, we're talking to Carlos Valenzuela, vice president of operations and marketing at Club Tigres. Carlos joins us to explain how Club Tigres Femenil is growing its brand in North America an...
16 Aug 202332min
Juventus - The story behind Juventus' Creator Lab and the club's video content strategy
Joining us on this show are Mike Armstrong, chief marketing and communications officer at Juventus, and the club’s head of digital media, Marco Castellaneta. Mike and Marco join us to discuss Juventus...
3 Aug 202327min
Angel City FC, Gotham FC and Diageo: Building Brand Partnerships in Women's Football
On this show, we’re going to Cannes and bringing you a panel from Sport Beach, which was hosted by Stagwell Inc. during last month’s Cannes Lions. This panel focused on building brand partnerships in ...
19 Jul 202328min
Diego Maradona - The story behind the definitive film on Maradona's time at Napoli ft. Director, Asif Kapadia and Editor, Chris King
On this show, we're re-publishing GOAL's 2019 interview with director, Asif Kapadia and editor, Chris King about their film, Diego Maradona. We discuss the challenges of working with Diego and the uni...
5 Jul 202334min
The Tabloids to Ted Lasso - How the media covers sexuality and gender in football
This Pride Edition of the Footballco Business Podcast looks at how the media handles conversations about sexuality and gender identity in football. Our guest host for this show is Jon Holmes, a journa...
26 Jun 202353min
Pien Meulensteen: Her career as a broadcaster | growing up around Manchester United | Being a woman in football
On This show we’re speaking with Pien Meulensteen, a sports presenter, reporter, and commentator working across Sky Sports, BBC Sport, Radio 5Live, CBS, and a number of other broadcasters. Recently, P...
29 Mai 202336min
EA Sports: The creation of the EA Sports FC Brand with David Jackson, Vice President of Brand for EA SPORTS FC
On this show, our guest is David Jackson, Vice President of Brand for EA SPORTS FC. David could be considered presiding over the biggest piece of brand work seen in football for decades: the creation ...
15 Mai 202336min
Austin FC: What Matthew McConaughey is Really Like | Creating a unique brand | Building fan culture
On this show, we're talking to James Ruth, chief marketing officer at MLS club, Austin FC. James talks about how the Austin FC brand was created, what it’s like having Matthew McConaughey as a Ministe...
24 Apr 202338min
