168. How Story Can Change Everything in Your Career

168. How Story Can Change Everything in Your Career

Make your message memorable.

“Immediately forgettable” — that’s how Matthew Dicks describes most of the business communication that he encounters. If you want to be remembered, he says, it’s time to tell stories.

A veteran elementary school teacher, storytelling coach, and best-selling author, Dicks knows how the right narrative can transform mundane messages into stories that stick. In his book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling, he explores how to capture and hold an audience’s attention, which is particularly critical for business leaders. "When we tell a story about a product or service, the people we work with, our company, we become memorable and interesting and entertaining in a way that doesn't happen very often in business," he says.

In this episode of Think Fast, Talk Smart, Dicks and host Matt Abrahams discuss practical techniques for crafting compelling narratives, from setting a scene to creating suspense. “Don’t build a building. Don’t buy a machine,” he says. Becoming a better storyteller is one of the most effective ways to level up. “It’s a crazy thing for businesses,” he says.

Episode Reference Links:


Connect:


Chapters:

  • (00:00) - Introduction
  • (00:49) - Why Storytelling Matters in Business
  • (02:25) - The Essence of a Good Story
  • (04:26) - Become a Better Storyteller
  • (06:06) - Using Suspense in Stories
  • (08:12) - Suspense in Business Communication
  • (10:14) - Structuring Stories Like Scenes
  • (12:23) - Relating Stories to Life
  • (14:50) - Homework for Life
  • (17:30) - Storytelling Delivery
  • (18:37) - The Final Three Questions
  • (22:42) - Conclusion

********
Thank you to our sponsors.
These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.

Most Work Platforms Help People Communicate. Some help you organize, but Zoom turns conversations into outcomes. Try Zoom Mate today

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(314)

308. Ask Matt Anything: From Nerves to Know-How in High-Stakes Moments

308. Ask Matt Anything: From Nerves to Know-How in High-Stakes Moments

“Managing emotions—yours and your audience's—is hard enough, but it's even harder when you're under pressure to respond."High-pressure communication doesn't have to derail your message. In this Think ...

23 Jul 0s

307. Accent-uate, Don't Compensate: Why Clarity Matters More Than Perfection

307. Accent-uate, Don't Compensate: Why Clarity Matters More Than Perfection

"It's not an accent, it's an identity."The way we speak shapes more than how we're understood—it shapes how we're perceived. Peter Novak believes the goal of communication isn't to eliminate an accent...

20 Jul 0s

306. Trust the Process: How to Design Teams That Actually Work

306. Trust the Process: How to Design Teams That Actually Work

"The assumption of swift trust is really useful."Teams don't always need years to build trust—they need the right conditions to build it quickly. As a Stanford professor and expert in organizational d...

16 Jul 0s

305. The Humor Habit: Why Great Communicators Think Like Comedians

305. The Humor Habit: Why Great Communicators Think Like Comedians

"People aren't inside of our heads, so you have to give them that emotional information as well as the factual information."Humor is more than entertainment—it's a powerful way to create connection. A...

13 Jul 27min

304. Rethinks: Craft Compelling Communication

304. Rethinks: Craft Compelling Communication

"If all you're trying to do is inform, you're not going to pull it off. You have to entertain your audience."Great presentations don't just share information—they create connection. As Apple's former ...

9 Jul 0s

303. On Point, On Brand: Why Honest Communication Always Lands

303. On Point, On Brand: Why Honest Communication Always Lands

"You want to own the message and your narrative."Strong communication is about more than delivering a message—it’s about building trust over time. As Zoom’s Chief Marketing Officer, Kim Storin has hel...

6 Jul 0s

302. Master This: How to Learn Like the Experts Do

302. Master This: How to Learn Like the Experts Do

"If these masters are still continually trying to improve their own craft, I don't have any excuses."The world's best don't reach the top and stop learning—they keep refining their craft. David Rogier...

2 Jul 0s

301. Trust at First Sight: Create More Meaningful Connections

301. Trust at First Sight: Create More Meaningful Connections

“Communication is the number one way to remove friction.”If communication is the key to connection, then removing friction is what makes every interaction work. According to Vanessa Van Edwards, the m...

29 Jun 24min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-pa-konto
pengepodden-2
utbytte
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
rss-borsmorgen-okonominyhetene
finansredaksjonen
liberal-halvtime
livet-pa-veien-med-jan-erik-larssen
rss-skravla-gar
pengesnakk
rss-kron-podden
lederpodden
paretopodden
rss-impressions-2