🙅 “We don’t do social” — Restoration Hardware’s anti-Instagram. Oura’s Ring of Power. Nobel’s college football auction.

🙅 “We don’t do social” — Restoration Hardware’s anti-Instagram. Oura’s Ring of Power. Nobel’s college football auction.

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Listen free anywhere you get your pods (or one-week early and ad-free on Wondery+).

Episodes drop weekly. It’s The Best Idea Yet.


Restoration Hardware doesn’t have a single social media account… and it’s working.

How is the Oura Ring beating Apple and Google?… With NASA and the NBA.

A Nobel Prize winner also won an Emmy Award… because auctions are everywhere.

Plus, we’re revealing our next big thing… and it’s The Best Idea Yet (literally).


$CROX $AAPL $GOOG


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Episoder(1685)

🗽 “LIVE from NYC” — Airbnb’s secret hotels. Blank Street’s $1B matcha pour. Anthropic’s Jurassic Park strategy. +Brooklyn Bridge condos

🗽 “LIVE from NYC” — Airbnb’s secret hotels. Blank Street’s $1B matcha pour. Anthropic’s Jurassic Park strategy. +Brooklyn Bridge condos

Live… from New York… it’s The Best One Yet!Airbnb got banned in NYC… so now it’s stealthily jumping into the hotel biz.Blank Street is about to hit $1B selling matcha… but it all comes down to a 3-sec...

9 Apr 25min

🐤 “Missing: Big Bird” — Netflix’s Sesame Switch. Music’s $64B takeover. Phone-free restauranting. +Botox Networking

🐤 “Missing: Big Bird” — Netflix’s Sesame Switch. Music’s $64B takeover. Phone-free restauranting. +Botox Networking

Netflix is executing a secret new plan to save Sesame Street… Disappearing Big Bird.Bill Ackman wants to buy Taylor Swift’s record label… And become Music’s Big Landlord.Restaurants banning phones?… I...

8 Apr 22min

🎙️ “Our Advice for TBPN” — Sam Altman’s pod deal. Artemis’ moon-mining. Nuuly’s fashion statement. +UberDriver Flag Football

🎙️ “Our Advice for TBPN” — Sam Altman’s pod deal. Artemis’ moon-mining. Nuuly’s fashion statement. +UberDriver Flag Football

Sam Altman bought his favorite podcast, TBPN… we have advice for their co-hosts.NASA’s Artemis saw the dark side of the moon… Moon-mining & sun-blocking are now a biz.Urban Outfitters’ Nuuly rentals h...

7 Apr 23min

🥤 “Yes to drinks” — Coca-Cola’s restaurant bailout. Whoop’s Aussie ban. Iran targets Nvidia. +Instagram Exes

🥤 “Yes to drinks” — Coca-Cola’s restaurant bailout. Whoop’s Aussie ban. Iran targets Nvidia. +Instagram Exes

Whoop’s wearable wrist band got banned by the Australian Open… but then it hit $10B69% of Coca-Cola’s biz is restaurants so it’s bailing ‘em out… Soda is the ultimate Profit Puppy.Iran’s Revolutionary...

6 Apr 20min

🪙 “”Stablecoins” — Interview with Circle CEO Jeremy Allaire (Philosopher of the Coin)

🪙 “”Stablecoins” — Interview with Circle CEO Jeremy Allaire (Philosopher of the Coin)

Jeremy Allaire is the founder and CEO of Circle, the company behind USDC -- the world's largest regulated stablecoin with over $73 billion in circulation. Circle IPO'd last year, surged on day one, an...

3 Apr 31min

💰 “UFO”  — SpaceX’s Unique Financial Offering. Allbirds’ fallbirds. Alex Cooper’s Reality Games. +Typos for titans

💰 “UFO” — SpaceX’s Unique Financial Offering. Allbirds’ fallbirds. Alex Cooper’s Reality Games. +Typos for titans

SpaceX filed to go public… But this IPO will be a Unique Financial Offering.Allbirds sold for 99% off, from $4B to $40M… the big lesson is an inconvenient truth.lAlex Cooper is launching a reality TV ...

2 Apr 22min

🎂 “i50th” — Apple’s b’day tribute. Estate Sales Entrepreneurs. Also’s $1B DoorDash bike. +ProteinPod

🎂 “i50th” — Apple’s b’day tribute. Estate Sales Entrepreneurs. Also’s $1B DoorDash bike. +ProteinPod

April 1st, 1976: Apple was born. We chronicle it through Steve Jobs… And tell ya what’s coming for the next 50.Gen Z is taking advantage of Estate Sale Arbitrage… they’re becoming Estate-trapreneurs. ...

1 Apr 22min

🪩 “Austin Powers Effect” — The End of Trends. Louis Vuitton’s insane ship. Aluminum’s LaCroix crush. +Stolen KitKat Picassos

🪩 “Austin Powers Effect” — The End of Trends. Louis Vuitton’s insane ship. Aluminum’s LaCroix crush. +Stolen KitKat Picassos

It’s been 30 years since Austin Powers, which was 30 years from the 1960s… That explains innovation today.Hold onto your LaCroixs: The Iran War popped Aluminum prices… It’s America’s fave metal.Louis ...

31 Mar 22min

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