373: From Free to Fee: How to Get an ROI from Speaking [Level Up Your Speaking Series]

You love speaking, so you’re happy to say “yes!” when someone invites you to speak.

It feels great connecting with the audience and hearing how much they enjoyed your presentation.

Yet, are you getting an ROI from it?

Are you generating leads and/or getting paid directly to speak?

I’ve been speaking throughout my career, in various industries, from small workshops to big stages.

Early on, I didn’t even think about getting paid, so I never asked.

I also wasn’t that good at getting leads and clients from the speaking engagements I was doing.

Then, I realized what I was missing and techniques I could use.

In this episode, I share with you:

• 3 ways to increase leads from your presentations

• What to do even when conferences say “no selling from the stage”

• The one thing to do that is GOLD

• 3 things to do to get paid to speak

• Why many speakers don’t charge or don’t charge enough

• Examples to inspire you

Download example feedback form (no opt-in needed): https://www.dropbox.com/scl/fi/7scnmn11eqpfeh863i878/Speaking-Your-Brand-Example-Worksheet-FeedbackForm.pdf?rlkey=bmqkj2pzyjewmrg8r0smml2vu&dl=0

Register for our Business of Speaking workshop live on Zoom on February 22: https://www.speakingyourbrand.com/business-of-speaking-workshop/

Show notes at https://www.speakingyourbrand.com/373/

This episode is the last of our podcast series called “Level Up Your Speaking.”

Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.

A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.

In this 3-hour interactive workshop live on Zoom, I’ll show you how speakers actually get invited — and help you clarify the positioning that makes event organizers say yes.

As a podcast listener, use the coupon code “Podcast100” to save $100 on your registration.

Learn more and register at https://www.speakingyourbrand.com/bookable