The PR Week12 Jun 2018

The PR Week 6.12.18: Richard Edelman

In the course of a wide-ranging discussion, Edelman said:

He wants at least one of his daughters to succeed him, as long as they are the most qualified - otherwise it will be a non-family member.

After 40 years in PR, he's happy Edelman stayed private - as CEO he’s grown revenues almost tenfold, from $90m to nearly $900m.

His biggest change in 40 years is Edelman and Weber Shandwick taking over as the biggest firms from Burson-Marsteller, H+K, and Carl Byoir.

Martin Sorrell is an irrepressible character, a brilliant operator, who has proven it by building a $21 billion business – he will be back.

Cannes: Too many PR Lions are won by ad agencies, but PR is going to do better this year. No PR people want to walk out of the Palais muttering again – we have to win.

2018 will be an "OK year" for our industry – we have to play for a 5- to 10-year time horizon.

"The power of earned media is only enhanced by shared media – you can’t buy influence."

Evolution of PR, digital and creative is a massive cultural transformation for our industry.

"I don’t believe all the bits of a holding company come to the table with equal status – it’s still advertising- or media buying-led."

There’s no automatic dividend to growth in developing markets.

PRWeek.com

Theme music provided by TRIPLE SCOOP MUSIC

Jaymes - First One

Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(394)

The PR Week: 9.3.2026 - Kelly McGinnis

Kelly McGinnis has worked across technology and consumer PR, most recently as chief communications officer at Levi Strauss & Co. Now, she’s teaching students about having a seat at the table in a grad...

3 Sep 31min

The PR Week: 8.27.2026 - Charlotte West, Lenovo

The latest guest on The PR Week is Charlotte West, VP of global corporate communications at Lenovo. She talks about how Lenovo’s role as official technology partner of the 2026 FIFA World Cup was muc...

27 Aug 44min

The PR Week: 8.20.2026 - Paul Gennaro, New York Life

From public affairs officer in the U.S. Navy to leading communications at New York Life and previously Voya Financial, Paul Gennaro has had a career spanning major organizations. He talks about that a...

20 Aug 24min

The PR Week: 8.13.2026 - Grant Toups, Hotwire

The latest guest on The PR Week is Grant Toups, global CEO of Hotwire. Toups talks about his first days and weeks on the job after stepping into Hotwire’s top role more than six months ago, as well a...

13 Aug 36min

The PR Week: 8.6.2026 - Ann Melinger, Bink

The latest guest on The PR Week is Ann Melinger, CEO of Bink, which works with biotech and life sciences companies on organizational culture, employee engagement and change management. She talks abou...

6 Aug 30min

The PR Week, 7.30.2026: Mike Rush, 360PR+

What area of marketing is best positioned to be in charge of affiliate marketing? Mike Rush, EVP and partner at 360PR+, makes the case that it’s PR on the latest edition of The PR Week. Rush also tal...

30 Jul 33min

The PR Week: 7.23.2026 - Taj Reid, Burson

In beautiful Cannes, France, one of the most interesting places during the Cannes Lions International Festival of Creativity is actually a basement — because that’s where the shortlisted campaign case...

23 Jul 38min

The PR Week: 7.16.2026 - Jennifer Risi, The Sway Effect

The latest edition of The PR Week features Jennifer Risi, founder and president of The Sway Effect. Risi founded The Sway Effect, a New York-headquartered global marketing and communications agency, e...

16 Jul 18min