How to break the outrage cycle and create positive connections with consumers in a fragmented market, a podcast presented by Ruder Finn
The PR Week13 Feb 2023

How to break the outrage cycle and create positive connections with consumers in a fragmented market, a podcast presented by Ruder Finn

From the media cycle to social media, to the state of governance, to the workplace — polarization in our beliefs, and how we communicate them, are contributing to a fragmented society. How do we create collaboration and consensus? What is the role of communications? What kind of leadership works in today’s world? PR Week’s Steve Barrett and Ruder Finn’s CEO Kathy Bloomgarden sit down to discuss the findings of Ruder Finn’s latest survey, which explores the importance of engagement & listening from leadership on consumer opinion and brand perception. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episoder(363)

The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games

The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games

On the latest edition of The PR Week, Atari’s David Lowey sits in to talk about his company’s 50th anniversary and the sheer scale of the gaming industry. Plus: Major people moves at HP, McDonald’s, t...

7 Apr 202235min

The PR Week: 3.31.2022: Lisa Tareila, director of public relations, Next PR

The PR Week: 3.31.2022: Lisa Tareila, director of public relations, Next PR

Lisa Tareila, director of public relations at Next PR, joins The PR Week to discuss Academy Awards fallout and other Oscars highlights and lowlights. Plus: -PRWeek’s 2022 Women of Distinction and Wome...

31 Mar 202234min

The PR Week: 3.24.2022: Elizabeth McNichols, CEO, Outcast

The PR Week: 3.24.2022: Elizabeth McNichols, CEO, Outcast

Podcast topics:- Zeno Group wins three Kraft Heinz brand assignments;- Ongoing coverage of war in Ukraine, and the comms strategies of Volodymyr Zelenskyy and Russian propaganda; - Real Chemistry 2021...

24 Mar 202232min

The PR Week: 3.17.2022: PRWeek US Awards 2022 roundup

The PR Week: 3.17.2022: PRWeek US Awards 2022 roundup

The editorial team reflects on ringing the Closing Bell at Nasdaq and PRWeek's first in-person live awards for three years. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One ...

17 Mar 202225min

The PR Week: 3.10.2022 - Eileen Ziesemer, Ulta Beauty

The PR Week: 3.10.2022 - Eileen Ziesemer, Ulta Beauty

Podcast topics:- Ziesemer talks about joining Ulta Beauty at the start of the COVID-19 pandemic after a career on the agency side, how the pandemic impacted the beauty retail industry, how cosmetics c...

10 Mar 202241min

The PR Week: 3.3.2022 - Marc Ross, Caracal

The PR Week: 3.3.2022 - Marc Ross, Caracal

Podcast topics:- Ross discusses his work at Caracal, which is a communications advisory firm specializing in global business issues at the intersection of globalization, disruption and politics. He al...

3 Mar 202242min

The PR Week: 2.24.2022 - Garrett Marquis, BNY Mellon

The PR Week: 2.24.2022 - Garrett Marquis, BNY Mellon

Podcast topics:- Marquis runs down his history with BNY Mellon and the intricacies of his role as global head of external comms, the future of hybrid work as the latest COVID variant recedes, how stud...

24 Feb 202227min

The PR Week: 2.17.2022 - Kiwan Anderson, Nike Communications, and Aamira Garba, LoveLee Wine

The PR Week: 2.17.2022 - Kiwan Anderson, Nike Communications, and Aamira Garba, LoveLee Wine

Podcast topics:- Anderson talks about the origins of Nike Communications, the Black Acceleration Initiative — pro bono PR and marketing support for Black-owned businesses — and how the industry can be...

17 Feb 202239min

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