
Lessons Learned from Losing Power and Keeping Power with Tony Levitan of Egreetings
In this episode of the Pfeffer on Power podcast, host Jeffrey Pfeffer is joined by Tony Levitan, CEO of InWhack and the co-founder of Egreetings. The discussion delves into Levitan's experiences as a startup founder, specifically the challenges faced during his journey with Egreetings which ended up transforming from a 300 million-dollar business to a 30 million-dollar one. Levitan speaks about the lessons he learned and the importance of retaining the company’s culture even amidst leadership changes. Pfeffer and Levitan also shed light on 'imposter syndrome,' the need for behavioral interviewing during executive searches, and the pivotal role of effective coaching in personal and professional development.00:00 Introduction and Overview00:29 Guest Introduction: Tony Levitan00:57 Tony's Journey with Egreetings01:36 The Challenges of Startup Founders03:19 Tony's Personal Experience and Lessons Learned04:06 Tony's Reflection on His Time at Egreetings08:43 The Impact of Leadership Changes on Company Culture12:23 The Importance of Effective Hiring and Recruitment16:56 Overcoming Imposter Syndrome21:23 The Role of an Executive Coach24:29 Conclusion and FarewellPfeffer on Power is produced by University FM.Episode Quotes:On the importance of inquiry18:26: One of the things that is the easiest door in for many is we all are asked to make business decisions off of data. And yet, when it comes to two things, we don't tend to bias towards data. One is people. We don't tend to have as much data on people, right? We make decisions off of gut feel and things like that. The other is being able to take an external view of ourselves and our competency, right? So I have a couple of clients who are wrestling with their identity as a competent leader, and yet they're surrounded by data that says, "You are making a difference. You are delivering impact." They just have a hard time seeing it, and they don't have people around them who are helping them see it on a daily basis.On the importance of having a coach22:41: When I made the shift at InWhack, Inc., it took me a while to figure out where my sweet spot was going to be because I think, just like I had to figure out where I could deliver as a coach, people who look for a coach need to do some reflection on what would be helpful to them.What references should really tell you14:17: One of the mistakes we made at Egreetings is, we actually—I feel embarrassed to share this because it's so obvious, but we had the executive search firm do the reference checking. And I mean, you want to talk about misaligned incentives, right? I mean, their incentive is to close the search. Our incentive is to have deep insight into who's coming to work in our company. So, that's one of the things I always mention. The other thing is that References aren't so much about, should I hire this person or not. References really ought to be about how do we most effectively work with this person. What does this person need to be effective in working with us?Relevant Links:Profile on LinkedInProfile on X
14 Feb 202425min

The Price of Power with Dr. Rudy Crew
In this episode of 'Pfeffer on Power,' host Jeffrey Pfeffer, a Stanford University professor, converses with education expert and influential figure, Dr. Rudy Crew. Dr. Crew is the Clinical Education Professor at USC Rossier School of Education, and has had notable former roles as Chancellor of New York City Schools, superintendent of the Miami-Dade County School District, and Chief Education Officer for the State of Oregon. After having a long successful career in the education sector in these prestigious roles, Dr. Crew shares insights on navigating the sphere of power, the cost that comes with it, and the wisdom necessary to make careful choices. The talk explores aspects of power like ego, greed, the lure of linking to powerful individuals, and the personal, professional, and political consequences of the pursuit of power. Dr. Crew emphasizes the importance of staying grounded, maintaining humane leadership, and being observant of warning signs in a volatile political environment. Significantly, he stresses that ethical leadership rooted in keeping the welfare of students at the forefront has helped him navigate these challenges.00:01 Introduction and Guest Presentation01:53 The Price of Power: A Discussion with Dr. Rudy Crew03:30 The Pitfalls of Power: Ego, Lack of Ideas, and Wrong Associations05:52 Recognizing Danger Signs in Power Pursuits08:03 Navigating Political Challenges in Power Positions10:51 The Consequences of Tough Decisions in Power Positions17:20 Avoiding the Pitfalls of Power: Advice and Insights20:57 Staying Grounded in Power Positions: A Personal Anecdote22:52 Conclusion and FarewellLearn more about Jeffrey Pfeffer and his work on JeffreyPfeffer.comPfeffer on Power is produced by University FM.Episode Quotes:Lead by the kind of quality work your provide18:25: I remember having to make budget cuts, and those budget cuts were going to be pretty deep. But there's goodwill in the culture. If there are other things that you did or have done traditionally that made people feel like this was not a vendetta, unfortunately, this was a bad fiscal year in the state of California, and we had to make budget cuts. But the fact of the matter is, there was humanism brought to the table. There was a sense of honor brought to the table. There was transparency and a sense of humility brought to this that no one enjoyed watching people walk out the door and be without a job. You can create a cultural wave of positivity and yet do some things that are very, very, very unpopular and sometimes very uncomfortable.There’s no good deed that gets unpunished17:05: My advice has always been, pay the price. Don't do the wrong thing, but just understand that by doing the right thing, you will still accrue a consequence. There's no good deed that goes unpunished.Every job comes with a quid pro quo15:57: When you get the job, be prepared to lose the job. That would be the first of many commandments, right? Be prepared to lose it, and by losing it, I mean, it may be gradual, but the fact of the matter is every decision you make comes with a consequence, and that consequence generally is added up in political terms, and the accumulation of that is what I would say to you is quid pro quo. That is the giant quid pro quo. It's the one that you're going to ultimately pay permanently for.Relevant Links:Faculty Profile at USC Rossier Wikipedia ProfileLinkedIn ProfileAPB Speakers page
31 Jan 202423min

Season 2 Trailer
Welcome to the Pfeffer on Power podcast. I'm your host, Jeffrey Pfeffer, a professor at Stanford University's Graduate School of Business, where I teach a popular course on developing and using your power and organizations to get things done and advance your career. In this podcast, we interview people who have successfully implemented power principles to accelerate their career successes. We include startup founders and people from diverse backgrounds working around the globe. We talk about building helpful social relationships, creating resources, how to develop the qualities that produce power and success, what those qualities are and how to enlist others in achieving your goals. Check out our previous season of more than 20 episodes at pfefferonpower.com, and stay tuned for new episodes and interviews every other week with people who have used these ideas to do remarkable things, just like you can.
19 Jan 20241min

Ep 25 – Dana Carney, Professor & Director of the Institute for Personality and Social Research at UC Berkeley’s Haas School of Business
Learn more about Jeffrey Pfeffer and where you can buy or listen to his books: JeffreyPfeffer.com EPISODE 25 – Dana Carney, Professor & Director of the Institute for Personality and Social Research at UC Berkeley’s Haas School of Business SHOW NOTES: Dana Carney, a world-leading expert on body language, is a professor at the Haas School at UC Berkeley who also runs the Institute of Personality and Social Research. She shares the most up-to-date tips on the strategic use of body language and facial gestures to persuade other people about your power or an issue. In this episode, you’ll learn about: Why people respond to others based on how they look The data shows that taller and good-looking people make more money The why and how people look and come across through gestures The 43 cues that have nothing to do with power The 9 cues that have everything to do with power How to differentiate between who has power and who does not What, in addition to access to and control over resources, creates power What to be careful of if you’re taller or bigger Non-selfish, pro-social reasons for mastering your body language Myths and facts around eye contact Why Anna Wintour wears sunglasses to fashion shows The visual dominance ratio Behavioral nudge action planning Physiognomic cues that influence power Why body language, how people look, and the gestures they make are so important Nonverbal communication within the animal kingdom GUEST BIO: Dana R. Carney is a Professor and the Director of the Institute for Personality and Social Research at the University of California, Berkeley in the Haas School of Business. She is also an affiliate Professor in the Department of Psychology and the Department of Cognitive Sciences. Carney is one of the world’s leading experts on nonverbal behavior. Professor Carney’s fresh, modern approach to nonverbal behavior has made her the go-to figure in this space, serving as a consultant for corporate seminars, and academic gatherings. From Blackrock Advisors to the Los Alamos National Lab, Carney has consulted private equity, tech firms, and small businesses alike, in addition to speaking at many academic conferences and at most major Universities in the U.S. and beyond. Carney’s catchy and informative videos on nonverbal behavior have skyrocketed her account practically overnight, @danarosecarney, to 64K followers over a half a million total likes. She has been featured in Men’s Health, Time Magazine, Forbes India, Reader’s Digest, Quartz, World Bank Blogs, Business Insider, Entrepreneur, Muse and many more (NYT, WSJ, etc.). Prior to serving on the faculty at UC Berkeley, Carney was an Assistant Professor at Columbia University's Graduate School of Business. She was a postdoctoral fellow at Harvard in the Psychology Department working with esteemed colleagues such as Mahzarin Banaji (implicit bias expert and author of the bestselling book Blindspot) and Wendy Berry Mendes. She received her PhD in Experimental Psychology from Northeastern University (working with the world’s expert on the link between nonverbal communication and power, Judith A. Hall) and her master's degree at California State University (working with the world’s experts on the link between nonverbal communication and each anxiety and social skills, Jinni A. Harrigan and Ronald E. Riggio, respectively). She received her B.A. from the University of San Francisco (working with one-half of the team of Maureen O’Sullivan and Paul Ekman—the world’s leading experts for over 60 years on the nonverbal cues associated with and accurate detection of deception). Professor Carney is currently in the final stages of writing a popular book on nonverbal behavior. Nonverbal communication is, at once, much more complex and much more interesting than the media would have the public believe. https://www.linkedin.com/in/danarosecarney Produced by The MunnAvenuePress.com
25 Jul 202321min

Ep 24 – Tosin Joel, Founder, GTBOOL
Learn more about Jeffrey Pfeffer and where you can buy or listen to his books: JeffreyPfeffer.com EPISODE 24 – Tosin Joel, Founder, GTBOOL SHOW NOTES: Meet Tosin Joel, a leader of businesses, organizations and cross-functional leadership teams who, using the 7 Rules of Power, creates centers of change for herself and others around her. A Nigerian-born woman who was the first in her city to attend university, Joel has learned how to leverage her differences and become successful in the oil industry and beyond. In this episode, you’ll learn about: How her growing, education, and first jobs impacted her career at Eni How she applies the 7 Rules of Power to overcome challenges Why knowing she wants to be a center of change shapes her decisions How she went from being an outlier to having a seat at the table Ways to differentiate a career to set a precedent Ways of managing pressure The value in leveraging human capitol Turning obstacles into opportunities The birth of her nonprofit company GTBOOL (and what it stands for) Her passion for creating awareness and connecting people The power of networking and keys to her success Mission, purpose, and legacy goals Where her self-confidence, boldness, and willingness to ask come from Her goals around creating opportunities for others Balancing her professional and personal lives Practical relationship advice GUEST BIO: Tosin Joel partners with executive teams, and boards to transform organizations and drive step changes in performance. As a Senior Program Manager at Amazon, she reinvents operational efficiency to maximize value capture, and leads business process optimization for competitive advantages. She was Project Head and Geodata Country representative for the Italian multinational giant Eni. She helped the energy operator to maximize the production efficiency of their assets to boost value and reduce costs. With both consulting and operating experience, she is able to help executives see the potential in their operations. Step by step, she led companies through transformational initiatives that result in a stronger operational and financial profile. Tosin worked with major oil-and-gas independents in Europe, Americas, Sub-Saharan Africa. Joel is the founder of GTBOOL (www.gtbool.com), a networking organization centered on personal growth and sponsorship of high talent professionals in big corporates and mentorship of startups. She has been named amongst 100 most Influential People of African Descent and has served on the board as country director. Tosin is an alum of MIT Sloan and Stanford LEAD, where she built unique networks to create global impact projects. She facilitated Silicon Valley design thinking club entrepreneurs. Post Stanford LEAD, She has climbed several corporate ladders, established a unique brand, and receives numerous invites to speak during international conferences. She has also won many awards, including MIT Sloan Alum Volunteer Award, Best International Humanitarians, International contribution award for Women in tech, Humanity 100, Intellectual contribution awards for leadership and contributions. https://www.linkedin.com/in/tosinjoel Produced by The MunnAvenuePress.com
11 Jul 202324min

Ep 23 – Michael Gruen, Co-Founder & CSO, DominateX
Learn more about Jeffrey Pfeffer and where you can buy or listen to his books: JeffreyPfeffer.com EPISODE 23 – Michael Gruen, Co-Founder & CSO, DominateX SHOW NOTES: Meet the amazing and insightful Michael Gruen, a prodigy and social influencer who has started companies by breaking the rules, not getting in his own way, and only following what he knows to be true. His questioning of the status quo and not taking anything for granted are just two of the traits this free thinker employs to create a compelling level of success for himself and those he advises. In this episode, discover: Michael’s career trajectory and his influence on the internet Why he doesn’t believe anything as it is stated to him How the link between power and money works Reasons to not fear polarizing responses The value in making yourself a scarce asset What patience, persistence, and providing value create The flywheel effect His secret to getting into exclusive rooms The differences between egotists and narcissists in relation to business The surprising statement he told Donald Trump in the Oval Office Advice on how to become powerful What he sees as a harmful problem in society The uniquely powerful style of his emails The number of winners in a good negotiation The principles of generosity, gratitude, loyalty, and appreciation His philosophy on removing judgments and receiving feedback Why knowing your flaws and having no ego are superpowers GUEST BIO: Michael Gruen is a dynamic and accomplished Gen Z entrepreneur, investor, and media personality who has significantly impacted various industries in his young career. His drive, creativity, and innovative vision have made him a rising star in entrepreneurship and investment. Gruen's journey began at a young age. He enrolled in college at 14 and quickly developed a passion for finance and entrepreneurship. He co-founded Frax, the world's first fractional stablecoin and crypto native consumer price index. The Frax Protocol introduced the concept of a cryptocurrency partially backed by collateral. It stabilized algorithmically to create highly scalable, decentralized money in place of fixed-supply digital assets like BTC. As a co-founder, Gruen played a pivotal role in the development and growth of Frax, which quickly became one of the most popular stablecoins in the world with a peak market cap of $2.9B. He was responsible for developing Frax's vision and strategy and overseeing the company's day-to-day operations. In addition to his work with Frax, Gruen has a proven track record of success in various industries, including finance, sports management, and entertainment media production. He co-founded and served on the board of directors for several successful companies, including Sway House, TalentX Entertainment, TalentX Gaming, Ani Energy, CrossCheck Studios, and Animal Capital, a venture capital fund. His work with these companies has helped him develop a unique perspective on the intersection of technology and business. Gruen has also been recognized for his contributions to the entertainment industry. He was the first to secure an overall deal at a major studio for an influencer, Josh Richards, at CrossCheck Studios. He procured a comprehensive agreement for Nickelodeon star Jace Norman at ViacomCBS, working directly with Brian Robbins, now CEO of Paramount. In addition, he has played an integral role in transforming Creator Edge Media into a premier talent management agency for top influencers, helping them build long-term partnerships with some of the world's biggest brands. Leading publications, including Forbes, Business Insider, and Variety, have recognized Gruen's impressive achievements. He was named a member of Forbes' 30 Under 30 class of 2022 and has been featured as one of the top 29 up-and-comers changing the world of venture capital, one of the 24 power players transforming the music industry through TikTok, and one of the 19 talent representatives helping creators turn social-media fame into diversified businesses by Business Insider. Beyond his professional accomplishments, Gruen is committed to positively impacting the world. He has given some of his company's profits to charity. He has also given a lot of his time and money to help with education and to help young people. With his entrepreneurial spirit, innovative vision, and commitment to creating a better world, Michael Gruen is a trailblazer and thought leader in entrepreneurship and investment. Produced by The MunnAvenuePress.com
20 Jun 202328min

Ep 22 – Dafina Toncheva, General Partner, USVP
Learn more about Jeffrey Pfeffer and where you can buy or listen to his books: JeffreyPfeffer.com Ep 22 – Dafina Toncheva, General Partner, USVP SHOW NOTES: Dafina Toncheva, General Partner at USVP, discusses how she’s strategically used the Rules of Power concepts to manage her career. From a small town in Bulgaria to now being a major figure in Silicon Valley, she has succeeded in an industry that has not traditionally welcomed women. Join us and learn how the principles of power apply to women and men, and how to use those principles of power to navigate an extraordinarily successful career for yourself. You'll learn from Dafina: Where she’s from, how she got to the U.S., and her career trajectory What political forces led her to desire to look for opportunities abroad How she ultimately ended up at Harvard and the only way she knew to get there Her path between college and her current career The lens she used to decide to join USVP in 2012 The use of power in her career to make the most impact The importance of aligning your success goals with the company’s goals How she navigated in a less-than-welcoming business environment How she has stood up for herself and put the Rules of Power into action The importance of developing constructive professional relationships with board members A surprising take on what is as important as the investments that are made How managing the narrative of the firm is incredibly important GUEST BIO: Dafina Toncheva (dafina@usvp.com), a general partner at USVP, invests in emerging technologies in the enterprise space with focus on Enterprise SaaS applications and security. She has led investments in and joined the boards of Luma Health, Arkose Labs, Raken, Percepto, Carrot Fertility, Nfinite, Sepio Systems, Trust Lab and Surgical Safety Technologies. Dafina served on the board of Prevoty, a leader in application security, who was acquired by Imperva where USVP was the lead investor and largest shareholder. Prior to joining USVP, Dafina was a principal investor with Tugboat Ventures. Before that, she spent two years at Venrock helping to expand the firm’s investments in SaaS, virtualization, security, infrastructure and enterprise applications. Dafina led the first institutional investment round in Cloudflare (NYSE: NET). Her other investments included Aria Systems, Kenna Security (acquired by Cisco) and Matrixx Software. Before becoming an investor, Dafina held positions in development and product management at Microsoft focusing on authentication systems, digital signatures and business workflow. She has co-authored several key patents. Dafina holds an MBA from Stanford Graduate School of Business and a BS in Computer Science, magna cum laude, with special focus on cryptography, efficient algorithms and database systems from Harvard University. Linkedin: https://www.linkedin.com/in/dafinat/ Produced by The MunnAvenuePress.com
6 Jun 202323min

Ep 21 – Nick Binkley, Singer-Songwriter, Former Banking Executive
Learn more about Jeffrey Pfeffer and where you can buy or listen to his books: JeffreyPfeffer.com Ep 21 – Nick Binkley, Singer-Songwriter, Former Banking Executive SHOW NOTES: My old friend and very successful financial executive, Nick Binkley, talks about his career in finance, rising to the position of vice chair of Security Pacific Bank, and then vice chair of the Bank of America, and then a partner in a very successful venture capital firm. Nick has a lot of lessons around the 7 Rules of Power for all of us to pay attention to. In this episode you’ll learn: How Nick went from a guitar-playing Peace Corps volunteer and campaign manager to a banker What he saw in the Tunisian economy that sparked his desire to become an international banker How visualizing where he wanted to be and breaking the rules facilitated his career change The way playing the game allowed him to develop a new approach to statement analysis called the Binkley Tree What accelerated his career in the ten years he went from a vice president to a vice chair and member of the board of directors at Bank of America The power of changing the narrative about yourself A unique presentation opportunity that furthered his career Brand building in humorous, thoughtful, effective ways, and with the creation of an international magazine The importance of having family members and a broad base of people who appreciate your skills The rule of power that most resonates with him A story of how success excuses everything The one sin Jeff sees students commit in their beliefs during difficult circumstances How his songwriting and music interests have helped in his career, personally and professionally GUEST BIO: Nick Binkley (born Nicholas Burns Binkley October 31, 1945) is a former banking executive with a lifelong interest in foreign affairs. He is also a singer-songwriter, recording artist and film producer. He was educated at Colorado College (BA in Political Science) and the Universite d’Aix-Marseille (France) and received his graduate degree (MA in International Studies) from the John Hopkins School of Advanced International Studies. Binkley attained the position of Vice Chairman of Bank of America Corp and served on its board of directors and is a member of the Council on Foreign Relations. He later formed Forrest Binkley & Brown which successfully made venture and private equity investments across a range of enterprises. Following retirement from the world of finance, he became identified with the title of his first album, Pin Stripe Brain, released in 1995. A troubadour striving for East-West peace, Binkley’s song “Novi Mir” (Russian for “New World” or “New Peace”), his film FREE TO ROCK and subsequent albums, Let The Boy Jam, 100 Parts of Heart, and Stardust Angels Ghosts remain emblematic of a life that spanned the worlds of finance, music and international politics. https://www.nickbinkleymusic.com Produced by The MunnAvenuePress.com
23 Mai 202328min





















