S1 E 19: Podcast Marketing Mastery: Top 10 Lessons in Podcast Advertising from Eric Smith
In this insightful episode of Make Better, we are joined by Eric Smith, SVP of Growth at Incremental Media, to delve deep into the world of podcast advertising. Eric, with nearly a decade of experienc...
15 Aug 202449min
S1 E18: Pixel Progress Not Perfection: How, What, and Why Pixel-Based Attribution for Podcast Advertising
In this episode of "Make Better," hosts Amelia Coomber and Adam McNeil take us on an immersive journey into the world of pixel-based attribution for podcast advertising. As the podcast landscape evolv...
14 Mar 202440min
S1 E17: The Ultimate Ad Read Showdown: A Live Challenge of Wit, Words, and Ad Reads
Join us for an unforgettable episode of "Make Better," where hosts Amelia and Adam elevate podcast advertising to an art form with their live ad read game show. In this high-spirited challenge, they p...
9 Feb 202439min
S1 E16: Decoding The Podcast Ad Space - Mastering Metrics & Methods for 2024
Join us on "Make Better" for an insightful journey into podcast advertising. In this episode, experts Adam, from Adopter Media, and Amelia, the marketing lead at Podscribe dissect the nuances of podca...
29 Jan 202442min
S1 E15: Mastering Monetization and Engagement for Publishers — Featuring Liv and Jalen from The Athletic
In this new exciting episode of Make Better, brought to you by Podscribe, Co-hosts Adam McNeil (ADOPTER Media) and Amelia Coomber (Podscribe) venture into the heart of podcast advertising success from...
22 Jan 202459min
S1 E14: Is AI Revolutionizing Podcast Ads? Ad Insights from Lindsay Smith (VP, Creative @Ad Results Media), the Role of AI in Advertising, and Content-Driven Ad Strategies
Welcome to Episode 14 of Make Better brought to you by Podscribe! In this episode, we're joined by special guest host Lindsay Smith the VP, of Audio Insights and Creative at Ad Results Media (ARM) a l...
12 Jan 202459min
S1 E13: Tuning into Influence with New, Big, & Bigger Advertisers: Deconstructing Ads with Giancarlo — Impossible Foods and Poise
Join us in this insightful episode of "Make Better" as we delve into the art and science of podcast advertising. Our special guest, Giancarlo from Crooked Media, brings a unique perspective from the n...
2 Okt 202359min
