
Ep 153 How to use LinkedIn for thought leadership, with Rhonda Peterson
How can you use LinkedIn to build thought leadership, even if you work in a highly-regulated industry? This week on the podcast, I interview my good friend Rhonda Peterson. Rhonda is a Coach for finan...
9 Des 202026min

Episode 152: Why is marketing challenging for lawyers? With Christopher Melcher
Christopher Melcher is a family attorney in Los Angeles, California. We met when I worked with Chris during the summer of 2020 as he wanted to learn how best to use LinkedIn. Chris's clients include...
2 Des 202035min

Episode 151: Best Performing Content on LinkedIn (for me) in 2020
I love statistics and analytics in social media - how do you know what's working if you don't go back and find out what engaged your audience? In this week's podcast, I take a run back through the bes...
2 Des 202018min

Episode 150: Linkedin - Have you got the basics right?
Are you getting business through LinkedIn? Do you enjoy using LinkedIn as a marketing tool? IF you answer either of this with anything other than YES, then here are a few tips for you. 5 ways to get y...
25 Nov 202021min

Episode 149: 5 things to do every day on LinkedIn
How long should you spend on LinkedIn every day in order to grow your network? Should you post on your profile daily? Is engaging with other people's content helpful? These are some of the questions I...
17 Nov 202020min

Episode 148: Why You Should Have a LinkedIn Company Page
What are LinkedIn Company Pages and should you use them? LinkedIn Company Pages are a way for organisations to showcase their business, connect employees, promote products and services and share news ...
11 Nov 202026min

Episode 147: How To Use LinkedIn Stories for Business
Today's solo episode is all about how to use LinkedIn Stories to engage and interact with your network on LinkedIn. Have you noticed something new under your LinkedIn profile yet? LinkedIn has just in...
4 Nov 202025min

Episode 146: On Air Coaching Call with Micaela Zettl - do I have an audience on LinkedIn?
This week on the podcast, I share a LinkedIn coaching session with Ontario-based physiotherapist Micaela Zettel. You will learn… What to consider when optimising your LinkedIn headline, profile, and...
28 Okt 202050min



















