Guest: Gerald Leonard: Culture is the Bass

Branden Cobb, founder of Marketing Exec and Fractional Chief Marketing Officer, joins us today with over 15 years of marketing leadership experience. He has helped some of the world’s most iconic brands and is just getting started. He is currently engaged in research that could transform the marketing field, while continuing to lead active businesses to further success.

15 Feb 20241h

Richard Parker is the founder of Diomo Corporation – The Business Buyer resource Center™ and author of the How To Buy A Good Business At A Great Price© series. He has purchased thirteen of his own businesses and has been an advisor and broker to small business buyers and sellers for over three decades. He has written and been featured in more than 300 articles on the subject of buying businesses in The New York Times, Entrepreneur Magazine, The Street.com. He is also a weekly contributor to Forbes Magazine. Richard was recently nominated for Inc. Magazine’s ‘Entrepreneur of the Year’ award. Richard’s fascination with getting others involved in businesses started at a young age when he recruited seven neighborhood children as paper carriers and then successfully approached the local Sunday paper to grant him a master route with the idea of letting them solicit home delivery where there was none previously (sub-contracting the other kids and taking a percentage of their business, of course) and so a career was born. The businesses have changed in 30 plus years, but his excitement remains.

12 Feb 20241h 1min

Justin Breen is the Founder and CEO of the exclusive connectivity platform, BrEpic Network. His newest book, Epic Life, features a foreword from Dr. Peter Diamandis and has been the #1 overall book for sales on Amazon Kindle. It also recently made the Wall Street Journal and USA Today Bestseller lists. Click here to purchase Epic Life.

8 Feb 20241h 1min

Angela Johnson is a Certified Scrum Trainer (CST), Certified LeSS Practitioner (CLP), co-founder of Collaborative Leadership Team, and the author of The Scrum Master Files: Secrets every coach should know. As a professional people geek, Angela helps others successfully implement Scrum and Agile to achieve their goals and objectives. Click here to purchase The Scrum Master Files.

5 Feb 20241h

Cheryl Lynn Mobley is the CEO and Founder of reCalibrate, a boutique advisory firm for those who dare to lead - especially those who have what it takes to lead against the current. Her firm identifies chokepoints so leaders can take their organizations to the next level - with minimal angst. In her previous life as a hospital president, her hospital consistently excelled. She reverse-engineered what they did to nail 99th percentile performance in their metrics, and so the Be99 Guiding Questions Framework was born. Her firm has impacted global brands and Mid-Market organizations around the world. Cheryl is the author of Face to Face: A Guide to Leading More Skillfully in Times of Great Disruption and Uncertainty. It is set against the backdrop of the South African Bush while she rode horses on a safari.   Cheryl is pleased to offer her Be99® Guiding Questions Framework as well as a series of quizzes that help to identify where leaders are rocking Be99® principles and where they need to grow in becoming their own Epic Workplace™. Cheryl is offering a complimentary 30 minute call to discuss the results! Click here to purchase Face to Face.

1 Feb 20241h 7min

As a business, you need more than an effective and usable product. You need to build a “Brand Identity.” This is where Bohdan Paladiichuk steps in from Kyiv, Ukraine. As co-founder of Qream, he’s been an active ceative director, brand strategist and entrepreneur for over a decade. Bohdan’s creative vision combines tried and true practices in UI/UX design with a mastery in sound production, videography, copywriting, marketing, and human psychology. Bohdan has a documented history of transforming SaaS products into juicy brands that stand out from an ever-growing crowd. As a talented creative, Bohdan is passionate about monitoring and staying updated on modern trends in branding. His technique focuses on striking the perfect balance between how good the product looks and how efficiently it works.

29 Jan 20241h 3min

Todd Keitz has been a lifelong social good evangelist! He has woven community engagement and social impact into his life since he was a teenager volunteering in senior living centers. Over decades, he has created inter-generational programs to build bridges within families and communities, volunteered as a “hugger” for Special Olympics, developed business curriculum for high schools, taught in inner-city schools for Junior Achievement, been a mentor for Big Brothers Big Sisters, and worked in the healthcare industry – consulting with major employers, hospital systems, pharmaceutical companies, and other entities. Further, he’s also proud of the work he did consulting in the 2000s with the South Korean government related to technology companies. In 2023, his most recent endeavor launched, called My Care Friends. It was born out of his experience as a caregiver and advocate for both of his parents who face life threatening illness. My Care Friends, along with 17 Commerce, keeps him very busy!

25 Jan 20241h 2min

Scott Rusnak is an Executive Coach, Expert EOS Implementer® and a Board-Certified Coach for the US and British Olympic Teams. He is also the author of The Entrepreneur’s Field Guide – Design Your Life Before Someone Else Does It For You!   Scott has co-founded and successfully exited multiple businesses, including Schoollogic, GolfNow, HM Systems, and Tutela. Each successful transition has been attributed to the tools within the EOS framework.  With more than 30 years of experience in the entrepreneurial world as a coach, consultant, and advisor, Scott helps his clients recognize blind spots and learn lessons that can only be taught by someone who has been through it all. Click here to purchase The Entrepreneur’s Field Guide.

22 Jan 202458min