The New Rules of Branding in the Modern Era with Rory Vaden

The New Rules of Branding in the Modern Era with Rory Vaden

The Secret to Unlocking Success Is Closer Than You Think! Have you ever wondered if you're overcomplicating the path to success? My guest today, Rory Vaden, reveals that the real key is simplicity. Rory is a personal branding expert, New York Times bestselling author, and the mastermind behind some of the biggest names and brands in business. We tackle the myths of success, personal branding, and the real meaning of entrepreneurship—and let me tell you, this conversation is packed with game-changing insights. Rory breaks down why building trust—not chasing followers—is the ultimate goal of any personal brand. He shares how the digitization of your reputation can create life-changing opportunities, even if you’re “just starting out” or running a local business. You don’t need a massive following or slick content; what you need is to add value by being educational, encouraging, or entertaining. Rory's "depth over width" strategy will completely reframe how you approach your business and personal relationships. We also dive into why multiple streams of income aren’t the secret to wealth. Rory’s approach? Focus on one thing, master it, and let depth create abundance. We explore his concept of "fractal math," which proves you don’t need more customers to scale—you need to serve your existing clients better and deeper. What struck me most was Rory’s perspective on entrepreneurship as a form of expression. Whether you're a small business owner, a creative, or climbing the corporate ladder, your work can become your art. But it only becomes worth it when it brings you peace. Key Takeaways: Why trust is the foundation of your personal brand. The truth about scaling: Depth, not width, creates real impact. How to focus your energy on one income stream to build wealth. The connection between service, peace, and success in business and life. Let this be your wake-up call: Success isn’t about doing more; it’s about doing better. Start serving, start simplifying, and start building your life on principles that last. If you're ready to take your personal brand to the next level, I highly recommend visiting freebrandcall.com/edmylett to book a free strategy call with the experts at Brand Builders Group. They specialize in turning your reputation into revenue and can help you identify your unique value, craft your message, and develop a monetization plan tailored to you. Don't miss this opportunity to gain clarity and accelerate your journey to success. Share this episode with someone who needs to hear it today. Let’s keep spreading the impact. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(618)

Kevin Harrington - The Original Shark on "Shark Tank"

Kevin Harrington - The Original Shark on "Shark Tank"

Kevin Harrington is an American entrepreneur and business executive. Harrington is the founder of As Seen On TV. He has appeared on the television series Shark Tank. He co-founded HSN Direct International Inc. and served as its Chief Executive Officer (CEO) and President between 1994 and 1998. An original “shark” on the hit TV show Shark Tank, the creator of the infomercial, pioneer of the As Seen on TV brand, and co-founding board member of the Entrepreneur’s Organization—Kevin Harrington has pushed past all the questions and excuses to repeatedly enjoy 100X success. His legendary work behind-the-scenes of business ventures has produced well over $5 billion in global sales, the launch of more than 500 products, and the making dozens of millionaires. Twenty of his companies have each topped $100 million in revenue. Learn more about your ad choices. Visit podcastchoices.com/adchoices

12 Jun 201842min

Gunnar Peterson - World-Class Strength Coach

Gunnar Peterson - World-Class Strength Coach

Gunnar Peterson is a Beverly Hills-based personal trainer whose clients include celebrities, professional athletes, and everyday people. Gunnar is also the Los Angeles Lakers’ Director of Strength and Endurance. He is widely recognized for his expertise in functional training and his commitment to developing and implementing innovative fitness techniques. He has worked with athletes from the NBA, NHL, NFL, MLB, USTA, professional boxing, and various NCAA sports. After piecing together countless gyms for clients over the years, in 2016 he officially launched his Gunnar Gym Design company in order to bring his training style to life worldwide, as it is in his Beverly Hills gym. His residential as well as commercials gyms are well received in the US and abroad. In 2017 Gunnar partnered with the Dream Hotel Group and designed a Gunnar gym in their Hollywood location. Gunnar resides in Beverly Hills with his wife, 4 children and 3.5 dogs. Learn more about your ad choices. Visit podcastchoices.com/adchoices

7 Jun 201853min

Terrell Owens - NFL Hall of Famer

Terrell Owens - NFL Hall of Famer

Terrell Eldorado Owens, popularly known by his initials, T.O., is a former American football wide receiver. A six-time Pro Bowl selection, Owens holds or shares several National Football League (NFL) records. Over 16 seasons, his 15,934 career receiving yards rank second in NFL history and his 153 receiving touchdowns rank third. While he was one of the best players of his era, Owens also created a significant amount of controversy during his professional career, and also attracted attention for his flamboyant touchdown celebrations. In this interview we discuss Terrell's family upbringing, his grandmother's battle with Alzheimer's, and what he would change if he were to start fresh with an NFL career. We also discuss the possibility of a return to the NFL, given that Owens can still run a 4.5 second 40-yard dash. Learn more about your ad choices. Visit podcastchoices.com/adchoices

30 Mai 201855min

Amanda Cerny - Dominating Instagram

Amanda Cerny - Dominating Instagram

Amanda Cerny is a highly successful actress and social media influencer. With more than 35 million followers across YouTube, Facebook and Instagram, she has emerged as one of the top five most viewed Instagram story accounts in the world. She has acted in films with Millennial Films, Lakeshore, Paramount, Universal, Comedy Central and NBC. She has also directed, written and produced more than 3,000 comedic skits and music videos featuring actors, top chart musicians, and the most influential personalities online gathering millions of views per video. Amanda currently has over 20 million Instagram followers, gains a million followers per month, and her stories are among the top 5 most viewed on Instagram. Her YouTube channel is one of the top 10 in the world. She has also worked as a model, fitness guru and philanthropist with previous and ongoing relief efforts in Haiti and Puerto Rico. Amanda helped raise over $100,000 to provide for disaster relief after Hurricane Irma. Learn more about your ad choices. Visit podcastchoices.com/adchoices

22 Mai 201849min

Marshall Faulk - The Ultimate NFL Running Back

Marshall Faulk - The Ultimate NFL Running Back

Marshall William Faulk is a former American football player who was a running back in the National Football League for twelve historical seasons. Faulk played college football for San Diego State University, and was a two-time consensus All-American. He was selected by the Indianapolis Colts as the second overall pick in the 1994 NFL Draft, and he also played professionally for the NFL's St. Louis Rams. Faulk was inducted into the Pro Football Hall of Fame in 2011 and the College Football Hall of Fame in 2017. Faulk has a charitable foundation in San Diego, California. Since 1994, the Marshall Faulk Foundation has been dedicated to building brighter futures for today’s underprivileged youth. Where they have been able to help young people tackle the challenges they face that often prevent them from achieving their dreams. Learn more about your ad choices. Visit podcastchoices.com/adchoices

15 Mai 201835min

David Meltzer - Humanitarian of the Year

David Meltzer - Humanitarian of the Year

Dave Meltzer is the CEO of Sports 1 Marketing, one of the world’s leading sports & entertainment marketing agencies, which he co-founded with Hall of Fame Quarterback Warren Moon. Prior to S1M, he was CEO of the world’s first smartphone, the PC-E Phone, and later became CEO of the world’s most notable sports agency, Leigh Steinberg Sports and Entertainment. Dave is an award-winning humanitarian, an international public speaker, best-selling author, and is profiled by national publications such as Forbes, ESPN, Bloomberg, CNBC, Yahoo, SB Nation and Variety. In 2014, he was awarded the Ellis Island Medal of Honor and honored as a Knight of the Sovereign Order of St. John of Jerusalem Knights of Malta, the world’s oldest humanitarian organization. Meltzer was named a "Top 10 Keynote Speaker" by Forbes magazine in January 2016. In February 2016, Meltzer was awarded the Sports Humanitarian of the Year award at the Variety Unite4:Humanity event in Beverly Hills, California. Learn more about your ad choices. Visit podcastchoices.com/adchoices

9 Mai 201844min

Eric Thomas - The Hip-Hop Preacher

Eric Thomas - The Hip-Hop Preacher

Eric Thomas, Ph.D. is a critically acclaimed author, World-renowned speaker, educator, pastor and audible.com Audie Awards Finalist. ET, as he is better known, has taken the world by storm, with his creative style and high-energy messages. His words continue to impact tens of millions of people in several hundred countries across the planet! Through a significant social media presence and his recent domestic and international tours, “ET, The Hip Hop Preacher” has become a global phenomenon! Eric’s spiritual walk, tenacity and drive are the perfect example of his quote,“When you want to succeed as bad as you want to breathe, then you‘ll be successful.” At a recent business meeting, Eric had the opportunity to learn more ‘Secrets of Success’ from Mr. Warren Buffett. This invitation-only event, broadened his mind and further strengthened his resolve to empower others in their pursuit of greatness. Drawing from his own personal experiences as they relate to homelessness, the absence of his biological father, scholastic struggles, and various other obstacles, ET allows his life to be an “open book” from which radiates dynamic and inspiring messages that relate to many people across all strata. Learn more about your ad choices. Visit podcastchoices.com/adchoices

1 Mai 201849min

Shawn Stevenson - How to Sleep Smarter

Shawn Stevenson - How to Sleep Smarter

When it comes to health, there is one criminally overlooked element: sleep. Good sleep helps you shed fat for good, stave off disease, stay productive, and improve virtually every function of your mind and body. That's what Shawn Stevenson learned when a degenerative bone disease crushed his dream of becoming a professional athlete. Like many of us, he gave up on his health and his body until he decided there must be a better way. Through better sleep and optimized nutrition, Stevenson not only healed his body but also achieved fitness and business goals he never thought possible. Shawn has been featured in Entrepreneur magazine, Men’s Health magazine, ESPN, FOX News, and many other major media outlets. He is also a frequent keynote speaker for numerous organizations, universities, and conferences. To learn more about Shawn visit TheModelHealthShow.com Learn more about your ad choices. Visit podcastchoices.com/adchoices

26 Apr 201842min

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