Ep933: Soon Yu | Best Selling Author, Iconic Advantage and Friction
20MinuteLeaders17 Okt 2022

Ep933: Soon Yu | Best Selling Author, Iconic Advantage and Friction

Soon Yu is a best-selling author and expert on innovation and design. His latest book, Friction, asks businesses to consider adding MORE friction for their customers and employees to create greater engagement, meaning, belonging, rapport, assurance, competence, and exclusivity. He most recently served as the Global VP of Innovation and Officer at VF Corporation, the parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica, and Wrangler. Before this, he worked as a general manager at The Clorox Company and Chiquita Brands, as a consultant at Bain and Company, and as a founder for numerous venture-backed startups.

Episoder(1171)

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Ep969: Erik Huberman | Founder and CEO, HawkeMedia

Ep969: Erik Huberman | Founder and CEO, HawkeMedia

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Ep966: Jacob Shwirtz | Content & Creators, Lightricks

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Ep965: Gal Shaul | Co-Founder and Chief Technology Officer, Augury

Ep965: Gal Shaul | Co-Founder and Chief Technology Officer, Augury

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Ep964: Eitan Kyiet | Chief Executive Officer, Road2 Haifa

Ep964: Eitan Kyiet | Chief Executive Officer, Road2 Haifa

Today Eitan is the CEO at Road2 - a center how builds start-ups through networking, funding, and technology. also he serves as a co-president of the investment fund Friendly Angels Club. Lawyer Eitan ...

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Growing up in the '80s and with over twenty years of leadership experience in corporate marketing, Chris Clews knew three things very well – '80s pop culture, business and this crazy thing we call lif...

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