😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.
The Best One Yet4 Des 2024

😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car… but was the publicity worth the price?

The number of male nurses in America has tripled… and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app… he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices… and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Polaroid: Invented (sort of) by a 3-year-old 📸


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1635)

🍷 “Rando Merlot vs Pricey Pinot” — Duckhorn’s Millennial wine thesis. Apple’s chicken/egg iMessage. Solar stocks’ dodgeball.

🍷 “Rando Merlot vs Pricey Pinot” — Duckhorn’s Millennial wine thesis. Apple’s chicken/egg iMessage. Solar stocks’ dodgeball.

One of the very few stocks up right now is Duckhorn Wines… because they know Millennials will pay more for a pricey pinot. Apple’s Worldwide Developers’ Conference kicked off with a plan to turn your ...

7 Jun 202219min

🍄🍌 “I drive a Mario Kart” — Nintendo’s magic kingdom. Poparazzi’s anti-Instagram. Jamie Dimon’s hurricane.

🍄🍌 “I drive a Mario Kart” — Nintendo’s magic kingdom. Poparazzi’s anti-Instagram. Jamie Dimon’s hurricane.

Poparazzi became the #1 app in the App Store because it gives control of your social media profile… to your buddies. Jamie Dimon just warned that there’s a “hurricane” coming for the US economy (but h...

6 Jun 202218min

⛈ “It will rain at 3:18pm… in 1 year” - Salient’s super weather app. HP’s perfect conference room. Sheryl’s automation complication.

⛈ “It will rain at 3:18pm… in 1 year” - Salient’s super weather app. HP’s perfect conference room. Sheryl’s automation complication.

Salient just raised money to predict the weather… for a year from now. Just after Elon said you can’t work from home, HP dropped $3B for a company that pimps out your conference room for remote work. ...

3 Jun 202219min

⛹️‍♂️ “Gucci, Prada, Lebron” — The NBA’s luxury love. Elon’s anti-remote rant. Delta’s summer upgrade.

⛹️‍♂️ “Gucci, Prada, Lebron” — The NBA’s luxury love. Elon’s anti-remote rant. Delta’s summer upgrade.

As the NBA finals begin tonight, we highlight the league’s new strategy: Luxury, luxury, luxury. If you work for Tesla and want to work from home… you’re fired. And Delta just confirmed that after 2.5...

2 Jun 202219min

👨‍🎤👨‍🎤👨‍🎤 “A Jonas Bro texted me nbd” — Jonas Brothers’ superfan startup. Top Gun’s popcorn payoff. Roomba’s brain strategy.

👨‍🎤👨‍🎤👨‍🎤 “A Jonas Bro texted me nbd” — Jonas Brothers’ superfan startup. Top Gun’s popcorn payoff. Roomba’s brain strategy.

Instead of posting to Instagram, the Jonas Brothers will now text you their best pics and vids (for a price), because creators want to go direct-to-consumer, too. Top Gun went full Maverik and destroy...

1 Jun 202220min

🔌 “How’s the battery range?” — Our electric car odyssey. Burger King’s worship brand. Baby Unicorns’ warning letter.

🔌 “How’s the battery range?” — Our electric car odyssey. Burger King’s worship brand. Baby Unicorns’ warning letter.

We just put our electric cars to the ultimate test: The MDW Road Trip (so we’re taking you on our Electric Odyssey). Burger King’s making burgers for pregnant women — and worshiping the Whopper. And Y...

31 Mai 202221min

🕺 “Bringing Unsexy Back” — Justin Timberlake’s $100M music. Petco’s PUPPY. The NFL’s Football+

🕺 “Bringing Unsexy Back” — Justin Timberlake’s $100M music. Petco’s PUPPY. The NFL’s Football+

Petco’s CEO thinks they are recession proof because people ultimately prioritize puppies, yeah. Justin Timberlake just sold his music for a reported $100M — not because it’s sexy, but because it’s un-...

27 Mai 202219min

👚 “Moms popping collars” — Abercrombie’s nostalgia fire. Amazon’s Airbnb move. Glencore’s bribe rooms.

👚 “Moms popping collars” — Abercrombie’s nostalgia fire. Amazon’s Airbnb move. Glencore’s bribe rooms.

Abercrombie just had its worst day ever, but here was the real surprise: It’s best customers aren’t teens, they’re nostalgic Millennials. Amazon is pulling a move from Airbnb: Rent out the extra wareh...

26 Mai 202217min

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