😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.
The Best One Yet4 Des 2024

😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car… but was the publicity worth the price?

The number of male nurses in America has tripled… and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app… he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices… and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Polaroid: Invented (sort of) by a 3-year-old 📸


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1631)

🏠 “How Boomers Can Fix Housing” — Why Georgetown TX is Boomtown. Driscoll’s #1 berry brand. Boeing’s stay-out-of-jail card

🏠 “How Boomers Can Fix Housing” — Why Georgetown TX is Boomtown. Driscoll’s #1 berry brand. Boeing’s stay-out-of-jail card

Driscoll grows 1 out of 3 berry’s sold in America… it became #1 with an accidental strawberry.Boeing just pled guilty in a case related to 2 airplane crashes… but we’ll tell you why no one goes to jai...

9 Jul 202424min

🍯 “How to make $1 Billion” — Steve Ballmer’s money story. Electric Bikes’ Gen Z surge. Citibank’s criminal ATM.

🍯 “How to make $1 Billion” — Steve Ballmer’s money story. Electric Bikes’ Gen Z surge. Citibank’s criminal ATM.

Bill Gates’ former assistant is now wealthier than Bill Gates… it’s a lesson on risk, reward, and makin’ money.E-Bikes are surging thanks to Gen Z… because they don’t sell bikes, they sell freedom.Cit...

8 Jul 202424min

🇺🇸 “America’s Underrated Icons” — NASA, Joy Ice Cream Cones, & The Post Office

🇺🇸 “America’s Underrated Icons” — NASA, Joy Ice Cream Cones, & The Post Office

For the 4th of July, we whipped up 3 of our most American stories yet… 3 underappreciated institutions that are differentiators for our economy: NASA, Ice Cream Cones, and the Post Office. Plus, Nick ...

4 Jul 202425min

🌽 “America’s Most Played Sport” — Cornhole’s circus strategy. M&M’s pet-plomocy. Tesla’s 2nd shrinkage.

🌽 “America’s Most Played Sport” — Cornhole’s circus strategy. M&M’s pet-plomocy. Tesla’s 2nd shrinkage.

Cornhole is the most popular sport in America… thanks to a business model from the circus.With Tesla shrinking for all of 2024 so far, are EVs a fad?... We looked a the data to find out. M&M’s-owner M...

3 Jul 202423min

📸 “Hottest Camera in Town” — Fujifilm’s camera revival. Nike’s pain is Adidas’ gain. The end of regulation.

📸 “Hottest Camera in Town” — Fujifilm’s camera revival. Nike’s pain is Adidas’ gain. The end of regulation.

Fujifilm’s old school cameras are surging for the first time since iPhone… because friction creates value.The Supreme Court just slashed economic regulation by reversing “Chevron”… it’s a new era of l...

2 Jul 202423min

📺 “$4.7B for NFL fans” — NFL Ticket’s lawsuit loss. Grindr’s AI wingman. The Return of the Billboard.

📺 “$4.7B for NFL fans” — NFL Ticket’s lawsuit loss. Grindr’s AI wingman. The Return of the Billboard.

The NFL just lost an antitrust lawsuit over how you watch the NFL… so fans are getting paid.Every dating app stock is down except for Grindr… because Grindr’s got an AI wingman.And Billboards are back...

1 Jul 202423min

🥉“The 1st AI-lympics” — AI Michaels’ Olympics clone. H&M’s makeover store. Walgreens’ political debate.

🥉“The 1st AI-lympics” — AI Michaels’ Olympics clone. H&M’s makeover store. Walgreens’ political debate.

This will be the 1st ever AI Olympics… because sports announcer Al Michaels will be an AI bot.Zara & H&M are losing to Shein, so they’ve got a new turnaround plan… Sexy superstores.And Walgreens’ stoc...

28 Jun 202424min

🤑 “Big Deal Energy” — $5 Hot-Deal-Summer. Delta’s spa strategy. Rivian’s VW sugar mama.

🤑 “Big Deal Energy” — $5 Hot-Deal-Summer. Delta’s spa strategy. Rivian’s VW sugar mama.

McDonald’s, Starbucks, & Wendy’s all just launched $5 Deals… because it’s Hot Deal Summer #BigDealEnergyDelta just opened its 1st luxury massage lounge at JFK… because Delta is the new DINK airline.An...

27 Jun 202423min

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